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Panasonic's 32GB SDHC Media  (Source: Panasonic Corp.)
With great speed comes great capacity in Panasonic's new SDHC offering

A few days ago, SanDisk announced a 32GB SDHC flash media which boasted not only the highest capacity on the market, but also the fastest speeds -- the Ultra II 32GB SDHC memory card will have a maximum read rate of 15 MB/sec and a write rate of 10 MB/sec.

Today, SanDisk does not have the fastest 32GB SDHC card on the block as Panasonic has announced its own 32GB SDHC flash media within the Class 6 speed bracket. There are 3 classes of speed associated with SDHC cards. Class 2 specifications list transfer rates of at least 2 MB/sec or higher, Class 4 specifies a speed of 4 MB/sec and up, and a Class 6 memory card would have speeds of over 6 MB/sec.

Though SanDisk's recently announced product falls under the Class 6 specifications, Panasonic's RP-SDV32GU1K 32GB SDHC card boasts maximum data transfer rates of up to 20 MB/sec under optimal conditions. It also states, since this 32GB card is manufactured using industrial-grade memory, the RP-SDV32GU1K can withstand a wider range of temperatures; -13 F to 185 F as opposed to 32 F to 158F of typical consumer-grade SDHC media.

Panasonic's RP-SDV32GU1K will be available in April, according to the press release, and will be aimed at shooters of high-definition video and professional photography. Pricing has been set at a whopping $700, twice the amount of SanDisk's 32GB offering.




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RE: $700 Now, $50 Next Year
By josebl on 2/14/2008 12:20:07 AM , Rating: 2
This technology is aimed toward users of Panasonic's P2(solid state) based professional video cameras and their new P2 based field recorder.

When a standard DVCPro HD, HDCam, or HDCam SR tape costs between $60-$170 and really isn't reusable it makes sense to pay $700 for the card(s). Tape decks to play these formats can also be $100K or more. The P2 deck is $15K.

With solid-state video capture it's simpler and cheaper. Record to solid state (initially more expensive), dump to hard drive (drastically less expensive), archive to LTO tape (less expensive than using camera original tapes for archiving).

This isn't a consumer device.


"And boy have we patented it!" -- Steve Jobs, Macworld 2007

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