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Wii will stay on top, says Activision

Earlier this week, EA told the media and investors its belief that the Wii would stay on top and that PlayStation 3 would outstrip the Xbox 360 in western market sales throughout 2008.

Although Activision didn’t dispute its competitor’s prediction on the ongoing sales of the Wii, it did put the Xbox 360 ahead of the PlayStation 3 for the year in North America.

Activision revealed during to Q3 earning call that it expects the Wii to sell more than 6 million units, the Xbox 360 to sell 4 to 5 million units, the PS3 somewhere between 3-4 million and the PS2 trailing off at 2 to 3 million.

The games publisher also was pleased to announce record holiday sales, up 80 percent over the previous year with $1.48 billion in sales and $272.2 in profit. Big titles helping to drive Activision’s positive report are Guitar Hero III and Call of Duty 4.

Slated for 2008 will be more games that Activision hopes will bring it another record period. According to Variety, Guitar Hero 4 will hit in the fall, but not before two other spinoffs in spring. The publisher also has the rights to release an adaptation of the upcoming James Bond movie, Quantum of Solace.

With Activision the top publisher in the U.S. in 2007, the company’s next target is to unseat EA in Europe. "That's the low-hanging fruit for us," Activision CEO Bobby Kotick said. "We have No. 1 market share in the U.S. but not Europe, and there's no reason we see why ‘Guitar Hero' shouldn't be the No. 1 product in Europe as well."

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By Zensen on 2/9/2008 7:25:44 AM , Rating: 2
Europe favours the Playstation 3 in comparison to the xbox360 at least the trend is that way... Guess who leads that share as a publisher. EA?

Xbox 360 leads the playstation 3 in sales in the US but the trend is that the lead is narrowing but whose the market leader in software. Activision.

You can always shape things the way you want to shape them. Depending how you look at it.

Look of bollocks. just a lot of hot air between companies who want to 1up each other.

By sweetsauce on 2/9/2008 11:01:01 AM , Rating: 2
I keep reading about this supposed trend that says the ps3 is gaining ground in the US. So i went to vgchartz since people on DT seem to love that site, and i put together a little chart from the end of october to its latest figures. I see one trend on there, the continued dominance of the 360 in the US.®1...

I see almost 2 million ps3's sold since late october, and i see over 2.5 million 360's sold in that same time period. I understand people thinking the sales will pick up with the games the ps3 has coming out, but i think you jumped the gun on ps3's growth in the US by a few months.

By driven2excell on 2/10/2008 10:09:39 AM , Rating: 2
If you go to u'll c that sales for the week has the ps3 with more total week sales than the xbox360.This has been going on all this year with more sales of the ps3 than 360 every week,just look back on the site.You can become a member for free and get more in depth data on the sales of each console,so the ps3 looks for right now going to outsell the xbox360 for the year no doubt.The stats DONT LIE! With 3 more AAA EXCLUCIVE GAMES (resistance2,metal gear solid4,killzone2,and gran t5) coming this year the domination 2008 will continue on!

By sweetsauce on 2/10/2008 1:27:11 PM , Rating: 2
The numbers still show the 360 ahead week after week in the U.S.A. If you had bothered to read that i wrote about the U.S.A and not the rest of the world, you could've saved youself some time ranting about imaginary STATS to back up your claims. I posted about how everyone claims the ps3 is outpacing the 360 in the US now, and its not true. They are barely keeping up even with the price cut and with blu-ray getting a bump from warner. Its common knowledge that Japan won't give the 360 a chance, it happened last generation also. The only place the 360 can grow is in Europe and Australia and possibly South America, problem is the playstation brand is very strong there and people were willing to wait and pay a huge amount of cash for the ps3.

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