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Wii will stay on top, says Activision

Earlier this week, EA told the media and investors its belief that the Wii would stay on top and that PlayStation 3 would outstrip the Xbox 360 in western market sales throughout 2008.

Although Activision didn’t dispute its competitor’s prediction on the ongoing sales of the Wii, it did put the Xbox 360 ahead of the PlayStation 3 for the year in North America.

Activision revealed during to Q3 earning call that it expects the Wii to sell more than 6 million units, the Xbox 360 to sell 4 to 5 million units, the PS3 somewhere between 3-4 million and the PS2 trailing off at 2 to 3 million.

The games publisher also was pleased to announce record holiday sales, up 80 percent over the previous year with $1.48 billion in sales and $272.2 in profit. Big titles helping to drive Activision’s positive report are Guitar Hero III and Call of Duty 4.

Slated for 2008 will be more games that Activision hopes will bring it another record period. According to Variety, Guitar Hero 4 will hit in the fall, but not before two other spinoffs in spring. The publisher also has the rights to release an adaptation of the upcoming James Bond movie, Quantum of Solace.

With Activision the top publisher in the U.S. in 2007, the company’s next target is to unseat EA in Europe. "That's the low-hanging fruit for us," Activision CEO Bobby Kotick said. "We have No. 1 market share in the U.S. but not Europe, and there's no reason we see why ‘Guitar Hero' shouldn't be the No. 1 product in Europe as well."

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RE: Well Duh
By zaki on 2/8/2008 8:57:58 PM , Rating: 2
that just means you dont have enough friends...jk

yes its sad but this is a main factor for console sales, since so many people already have 360s, buying a ps3 is like isolating yourself.

RE: Well Duh
By Aloonatic on 2/9/2008 7:31:22 AM , Rating: 2
Or friends with enough money, only joking.

Out of my friends only 1 has a 360, I have a PS3, most don't have either, so maybe my friends are really poor???

People tend to follow the herd. If their friends buy something they are more likely too.

I bought a PS3, my other friend who's into gaming bought a 360.

Personally I prefer playing on his 360. The controller's better, the Live system works better and the achievements add an extra something to the games that the PS3 doesn't have.

If I didn't have to pay for live I mite consider getting a 360, but that constant dipping into my wallet is just too annoying. A console is a one off purchase for me, then games and extra controllers as required.

PS3 is a handy BD player tho, I know one friend who's bought a PS3 for this, but I won't include it in the gaming count.

MS's decision to rush out a half baked console has paid off, well done whoever made that decision.

"And boy have we patented it!" -- Steve Jobs, Macworld 2007
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