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Print 32 comment(s) - last by BansheeX.. on Jan 11 at 1:23 PM

Sony's days of selling you a proprietary DRM-encrusted rootkit and then detonating it may be all in the past

In our first year of operation, many slammed DailyTech for "overtly negative Sony bias." 

This was pure folly, of course, as 2006 was the advent of Sony's perfect storm.  Oops, did I wordsmith a cliche? Perhaps so, according to some public relations department at a university better known for its hockey players than English professors.  But let's not let some Reuters hack ruin the fun.

Post-2007 Sony is the new pre-2006 Sony.  It's only been seven days into the month, and already things are looking way up for the company.

The HD DVD / Blu-ray debate is not a done deal, but with Warner already siding with Blu-ray, what else is there to say?  Forbes, known better for its predictions that don't come true than ones that do, says Paramount is next.  Who cares anyway? The media already crowned Blu-ray the winner.

And who could forget the 2006 DRM-rootkit debacle the decimated Sony's public relations.  The company was quick to throw its developer under the bus -- a sweet cash settlement and typical B2B litigation followed.

In one brilliant stroke, Sony amended all wrongdoings by dropping DRM.

And to make things even sweeter, the company is pretty far ahead in OLED research and vows to make the PS3 profitable this year.

Maybe this is Sony's year to give back its 2006 losses.  OK, so there's still the exploding battery debacle.  But now at least Sony has something to do with the next 359 days of the year.

Yes, it's a leap year if you were playing at home.


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Well...
By sxr7171 on 1/8/2008 7:41:58 AM , Rating: 5
Pre-2006 Sony was really nothing to write home about either.




RE: Well...
By Moishe on 1/8/2008 8:54:01 AM , Rating: 1
You're right. Sony was pretty amazing for a long time. But somewhere in the late 90's...? they just became ordinary and average.


RE: Well...
By mmntech on 1/8/2008 9:13:25 AM , Rating: 2
As with all organizations, it depends on who's managing it at the time. 2007 saw a lot of house cleaning.

I'm really excited about the news from CES that Sony is going to allow PS3 owners to legally rip BD movies to low def copies for playback from a PSP or memory stick. This is a big step forward IMO, as long as they do it right and without crippling DRM. I think the giants are starting to realize how poor a business model and marketing tool DRM was, since it didn't increase digital download sales as was intended.


RE: Well...
By Sulphademus on 1/8/2008 10:47:30 AM , Rating: 5
quote:
I think the giants are starting to realize how poor a business model and marketing tool DRM was, since it didn't increase digital download sales as was intended.


DRM was never about benefitting the end user. Maybe Sony's stake in the RIAA will get the memo?


RE: Well...
By Spyvie on 1/8/08, Rating: 0
RE: Well...
By MrPickins on 1/8/2008 12:02:10 PM , Rating: 4
Unless they held you down, took money out of your wallet and threw Memory Sticks at you, then Sony didn't force the market to do anything.


RE: Well...
By Spyvie on 1/8/08, Rating: -1
RE: Well...
By Mitch101 on 1/8/2008 4:58:47 PM , Rating: 3
Anyone remember IBM's Micro Channel?

I wish more companies could agree on standards especially power cords and USB connectors.

Every other item in my home must have a different way to make a 2 prong power cable. Lets throw in USB how many different connections can they come up with?

The only error I see with Sony Memory stick is the premium price they tried keeping for the longest time. Since I own many SD memory cards for MP3 players, portable USB drives, and digital cameras I will continue to buy camera's that support SD memory. I have a feeling those who have Sony Memory Sticks will do the same. To each their own however Sony should take note this means I am more interested in Kodak digital cameras every time I upgrade and not Sony because of this.

Kudos goes to a company like Nintendo who decided to use a standard memory card for saved games instead of forcing everyone to purchase proprietary memory cards that never go down in price.


RE: Well...
By Mach Omega on 1/8/2008 5:37:38 PM , Rating: 2
How is Windows Media Anything any different? MP3 and a variety of digital movie formats already had the digital audio and video areas sewn up.

Proprietary formats suck but its no reason to hate a company. The fact that they are all huge, soulless entities is reason enough, haha.


RE: Well...
By Blight AC on 1/8/2008 12:57:30 PM , Rating: 4
The original Playstation for Sony was a great success for them. From having no Console systems, to the #1 console on their first try is pretty amazing, not even Microsoft could pull that off with it's massive advertising budget.

That's something to write home about.


RE: Well...
By BrownJohn on 1/8/2008 2:42:39 PM , Rating: 2
yes, and they only continued that success with the PS2. Considering how well the PS2 did, and how much revenue it generated at its peak, i'd say pre-2006 Sony was pretty impressive


RE: Well...
By BansheeX on 1/11/2008 1:23:12 PM , Rating: 2
And prior the PlayStation, they created and sold the SPC700 synth chip to Nintendo for the SNES (a technological marvel for its day and a key feature over the Genesis). Sony is also responsible for 3.5" floppy and CD-ROM. Of course, I grew up and used these formats in this time period, so I am more appreciative of it than 14 year old 360 fans who come on DailyTech with these preposterous ideas about Memory Sticks subverting the marketplace and RootKit being more than just an idiotic mistake relevant to more than itself. It's true, they're not the source of every industry innovation. Far from it. But they're one of the better companies overall to have around. Instead of pissing all over the PS3, people should look at what companies like NEC and Philips brought out for consoles. Even if the evil argument worked, I'm not taking benevolent lameness over the PlayStation.


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