TiVo CEO May Aim To Make Hardware Free
February 28, 2006 12:31 PM
comment(s) - last by
TiVo may give away set-top boxes for free to draw in more customers
In an effort to gain more marketshare, analysts are claiming that TiVo could possibly
make its set-top boxes free on certain plans
. The free boxes would be attached to higher priced plans or plans that hold customers to a longer contract. I'm sure that many customers would go for the slightly higher priced plans if they could avoid the steep cost of entry assocated with the set-top boxes. Even so, TiVo still faces some stiff competition:
TiVo also faces competition from far bigger cable and satellite TV providers and consumer electronics makers, all of whom are offering rival digital video recorders to consumers. Many of the devices are more powerful than TiVo's and are offered at lower prices -- sometimes for free.
earlier this month, TiVo's CEO, Tom Rogers, explained his vision for the future of digital recording: "The estimates are today that roughly about 8 to 9 million homes have TiVo or other forms of DVR in them today. My view is that is going to grow to be a much, much, larger number. The estimates range anywhere from 40 to 70 percent of households in the next five or six years will have TiVo and other forms of DVR."
Whether this new "free" offer that company plans to offer helps them achieve record growth remains to be seen, but it is at least a step in the right direction. The CEO also stressed in the interview that existing Comcast hardware might be upgradeable to TiVo capabilities via software updates.
This article is over a month old, voting and posting comments is disabled
RE: Ill still go with...
2/28/2006 4:50:15 PM
~knock knock~ hmmm it appears no one is home...
RE: Ill still go with...
2/28/2006 5:44:18 PM
What? Too truthful for some? :D
"Folks that want porn can buy an Android phone." -- Steve Jobs
Facebook Will Force Android, iOS Users to Use Messenger App This Week
July 29, 2014, 11:26 AM
Amazon Launches 3D Printing Store
July 28, 2014, 1:00 PM
Google to Announce $1 Billion Twitch Purchase
July 25, 2014, 12:33 PM
Quick Note: European Central Bank Hacked, Personal Information Stolen
July 24, 2014, 5:20 PM
EU Privacy Watchdogs Meet with Google Over "Right to be Forgotten" Requests
July 24, 2014, 12:29 PM
Report: New UK Broadband Users Give Porn Filters the Shaft
July 23, 2014, 11:49 AM
Most Popular Articles
Kindle Fire Phone Review Roundup -- A Solid "Meh"
July 23, 2014, 2:09 PM
Ford Details ’15 F-150’s 325hp, 2.7L EcoBoost V6; Demonstrates 732-lb Weight Loss
July 22, 2014, 6:55 PM
Windows 9 Will Merge Windows, Windows Phone, Windows RT in 2015
July 23, 2014, 3:33 PM
Comcast Memo: Harassing Customers During Retention Calls Actually IS Our Policy
July 22, 2014, 5:19 PM
Sony's Xperia Z3 Gets Detailed in Leaked Photos
July 25, 2014, 2:30 PM
Latest Blog Posts
Space Terrorism is a Looming Threat For the United States
Apr 23, 2014, 7:47 PM
Facebook Aims to Provide Internet to "Every Person in the World" with Drones, Satellites
Apr 1, 2014, 10:20 AM
Retail Mobile Sites Experience Outages in Light of Simplexity's Bankruptcy
Mar 14, 2014, 8:48 AM
Tesla vs. BMW: Who Has the Safer EV?
Feb 1, 2014, 2:56 PM
Justice Leaks Details of Next HTC One Two Flagship Phone
Dec 5, 2013, 4:04 PM
More Blog Posts
Copyright 2014 DailyTech LLC. -
Terms, Conditions & Privacy Information