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Print 23 comment(s) - last by cochy.. on Dec 20 at 11:33 AM

Facebook takes Dr. Phil's recommendation and gets cozy with Match.com

Match.com is working hard to connect its network of over 15 million users with social networking giant Facebook.com, which boasts 58 million active users.  Facebook is looking to put one foot in front of the other, and avoid mistakes after alienating its users by installing adware on their computers and posting their purchases online.

Fortunately, Facebook's approach with Match.com seems less nosy and more cozy.  Match.com with Facebook's help will implement a feature called "Little Black Book", which links Facebook profiles to Match.com daters.  Both companies are working to make this service unobtrusive, but helpful.  Users must sign up for the service.  After signing up, the service allows them to search profiles of Facebook users and non-Facebook users who want to date someone.  It will also send daily profiles to the user. 

Another feature being implemented is called "Match My Friends".  This feature allows a Match.com Facebook user's friends and family to create a profile of the person, to help let other prospective dates know more about them.  The feature is only usable if the Facebook user who the profile is about gives consent.

Always an online dating industry stalwart, Match.com has received many glowing recommendations and is even endorsed by Dr. Phil, of talk show infamy.   The web firm is Dallas based and is part of Barry Diller's New York based InterActiveCorp conglomerate, which also owns Evite, Ask.com and Citysearch.

The company hopes that its partnership with the fast growing Facebook will help its business reach even more users. 

Match.com general manager Craig Wax thinks that the move will help push users to test the online dating waters, stating, "There are a lot of people out there who are interested in online dating and just need that extra push, if you will."

The partnership between Match.com and Facebook is perhaps the most significant move for the the social network since its recent establishment of a partnership with Microsoft.  Facebook continues to have some hiccups, but continues to show exemplary growth and move along in its goal of social network domination.



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And Yet....
By UppityMatt on 12/18/2007 10:07:24 AM , Rating: 1
Just Another Reason To Make Me Stop Using Facebook.




RE: And Yet....
By AmbroseAthan on 12/18/2007 10:38:13 AM , Rating: 3
So you are annoyed by a completely opt-in service, which for some people may be helpful?

I could understand being annoyed by it if the two were suddenly merged together, but this is an optional service for people who are using Match.com & Facebook. So unless you are using both, and blindly sign up for the cross-platform service, I don't see how this affects you.


RE: And Yet....
By putergeek00 on 12/18/2007 10:47:07 AM , Rating: 2
So you don't want to use Facebook just because they offer a service that you Don't have to use? Good reasoning!


RE: And Yet....
By Archaos13 on 12/18/2007 11:42:43 AM , Rating: 2
I am leaning toward matt's direction on this one for a couple of reasons.

First, Facebook is already so cluttered with other annoying, pointless applications. They are also changing the site's layout constantly and that can be rather annoying and difficult for some.

Next, the addition of Match.com stuff could lead to even more of those sexual harassment situations such as on Myspace. There are already so many high schoolers and teenagers on facebook so I am almost surprised something like this has not happened already with Facebook.

But alas, I remember back in the day (like a few months ago) when Facebook was meant for keeping in contact with old friends in high school/college and such, when one could only join if they had a college email address...gonna miss those days...


RE: And Yet....
By UppityMatt on 12/18/07, Rating: 0
RE: And Yet....
By therealnickdanger on 12/18/2007 12:04:20 PM , Rating: 2
You know you can customize your Facebook account to ignore pretty much anything and everything, right? I only allow it to send me friend requests or event invitations... although I did opt in for iLike, because music is great to have. It's only as cluttered or annoying as you allow it to be.


RE: And Yet....
By rdeegvainl on 12/19/2007 5:25:54 AM , Rating: 4
Clicking the rating buttons is an opinion. You are saying something is worth reading, or not worth reading.
So why are you entitled to have an opinion and other people aren't?


RE: And Yet....
By cochy on 12/20/2007 11:33:34 AM , Rating: 2
I'd actually like some clarification on that. Cause where I come from when you moderate a forum you're not trying to smother someone's opinion you do not personally agree with, we are all entitled to an opinion and they are all equally valid. A proper moderator will only take exception to posts that violate the forums rules, are profane, hateful etc.

This forum is self-moderated, hence the rating features. When someone's post is rated to 0 it becomes hidden and smothered. Therefore doing that to someone's post is wrong (imo) unless that post is distasteful in some way, not because you do not agree.


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