Blizzard Entertainment announced that The Burning Crusade, the first expansion for the popular World of Warcraft game, has sold
more than 3.5 million copies in a little bit more than a month, following
the North America launch in January. The game sold around 2.4 million
copies the first 24 hours that it was available to gamers -- more copies sold
in 24 hours compared to any PC game’s sales record spanning an entire month.
"We're thrilled
about the overwhelming response that we've received for The Burning Crusade," said Mike Morhaime, president of
Blizzard Entertainment.
The WoW user base has reached 8.5
million users worldwide, with the game creeping up on being the world's first
and only MMORPG that has 10 million users.
The sales numbers for the WoW
expansion are large compared to even popular stand alone PC titles from other
companies. The sales numbers should continue to increase because Blizzard
is now working on localizing content for mainland China, Hong Kong, Macau and
Taiwan -- no official launch date has been set. China remains the single
largest market for WoW, so sales
numbers should rapidly increase one the expansion is released.