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Antipathy toward Apple's restrictive DRM policy is growing.
Musings on Microsoft's Role in the Apple DRM Debacle

While the world seems bent on reforming Apple's digital rights management practices, it seems ironic to me that for once, the finger pointing is not aimed at Redmond. Microsoft appears to be staying largely out of the fray, and some observers -- such as the Seattle Post Intelligencer's Brian Chin ("Microsoft on DRM: Who cares?") -- make a good argument that World's Largest Software Company is pretty much just a bystander in this spat. After all, Apple is the 500-pound gorilla in the digital music business, not Microsoft.

But for my money, it's no coincidence that Bill Gates has not rushed to Steve Jobs' side to support his call for the eradication of DRM. And it's not because no one is listening. I think Microsoft is more than happy to let Apple draw fire from the trust busters this time. Does it mean that Microsoft's hands are clean in the matter? Not necessarily. In fact, Microsoft has the most draconian DRM protection in the business, in my opinion, and I have had many occasions to curse them for it.

Before I continue, let me reveal my bias in the matter. You see, I'm one of the unenlightened slobs that never wanted an iPod to begin with. I had already been listening to MP3s for well over a decade when latecomer Apple came on the scene with iPod. Personally, I was unmoved by its pretty colors and newfangled navigation buttons. I was all about bigger storage capacity and connectivity to my PC.

In fact, it wasn't just iPods that failed to fire my imagination. iMacs, iBooks and i-everything-else have never really grabbed me. I know the risk I am taking with this admission, but it's time for me to be brutally honest. When it comes to the whole Apple experience, I just never got it.

Sure, I've always had friends who used Apple equipment, and they all seemed to like it -- often to the point of fanaticism -- but for some reason, I was never susceptible to the contagion. Somewhere in the back of my mind, I recognized that the Mac aficionados I knew were among the most creative, talented, and even inspired individuals in my acquaintance. I put it down to coincidence. I also was vaguely aware that these people never seemed to experience the full range of emotions relative to their computer hardware. I seemed to be constantly cursing my PC for its temperamental performance and its frequent failure to support my simple goal of putting in an honest day's work. Meanwhile, my Mac-connected neighbors seemed to remain annoyingly serene. Their computers never seemed to crash, even when they asked them to do extraordinary things. I consoled myself with the greater horsepower, flexibility and software library that were available to me as a PC user. It helped me get through the day and ignore those smarmy Mac people who seemed to coast through their workdays, pausing only to flaunt their latest creative achievements. After all, I told myself, where's the challenge in using a personal computer that is always quietly capable and compliant?

Now, after years of i-indifference, my house is suddenly overflowing with Apple trappings, and it is killing me. This was the year my children discovered digital music, and each received a shiny new iPod for Christmas. It was a joyous scene, until they asked for music to be placed on the insidious devices. Of course, I had amassed a considerable library of digital music, most of it purchased from a variety of online sources. These had always performed flawlessly on my Windows-based players, but when asked to work on an iPod, they balked. Their Windows-based DRM was apparently incompatible with iPod. That's when the fat hit the fan.

Wasn't it enough that I had finally succumbed to popular culture and outfitted my minions with their coveted iPods? Was I now expected to kick even more into Apple's coffers and repurchase the music I already owned, just so my children could court future deafness with their Apple earbuds? And whose fault was this fundamental incompatibility that had driven the Christmas spirit clean out of my house?

Well, the world appears to have laid the blame at Jobs' doorstep. After all, he could have licensed Windows DRM and saved Christmas, or allowed Microsoft to license FairPlay and achieved the same end. So, is calling Apple's DRM technology FairPlay actually an oxymoron? Perhaps, but I can’t help feeling that Microsoft wasn’t exactly praying that Apple would see the light in this matter. Microsoft was sparring over DRM technology with rival RealNetworks  long before Apple came along, and its modus operandi has always been more of the “take no prisoners” than the “let’s be friends” variety.

Incompatibility with the iPod is not my only gripe against Windows DRM, however. But that's another story, and it will have to wait for another day.



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Hrm
By masher2 (blog) on 2/15/2007 3:53:45 PM , Rating: 3
So you're blaming Microsoft for Apple refusal to license FairPlay, either to them or anyone else in the world? An interesting position, to say the least.

Here's some good advice. If you don't like DRM, then don't buy products which contain it. Food, clothing, and housing are all DRM-free, so you're never forced to buy it.

If you choose, however, to buy DRM-containing music or video, don't complain. Its their products, not yours. So its their right to protect them however they wish. They don't tell you what kind of lock you can put on your front door...stop trying to blame them for your own decision to buy their products.




RE: Hrm
By chrispc88 on 2/15/2007 4:45:37 PM , Rating: 2
I agree. It amazes me that people want to blame the company they purchase items from for compatibility problems when all they had to do was a little research. I guess I am just use to that having used computers since the early 80s, owning a C64, later an Apple II, then an 8088 and so on. But as far as this whole digital rights issue with Apple and the iPod - I don't get why people are so upset about it. If you don't want to use iPod/iTunes there are literally MANY other choices of players, and methods of acquiring content. I have iTunes - but I use a Creative Nomad mp3 player. It's very simple to use. Now, obviously I don't purchase music from iTunes (or it wouldn't work on my Nomad) so I buy the CD and rip it from there. Then it leaves me with a perfectly preserved original copy of the entire cd and iTunes automatically organizes everything and even downloads the cover art. I like it. And I'm never affected by DRM.

Now I agree that if I had an iPod I would be pretty much locked into iTunes if for no other reason than to manage the music on the iPod. But I still wouldn't HAVE to buy music through iTunes. People need to grow up.


RE: Hrm
By theways on 2/15/2007 5:29:06 PM , Rating: 3
Theres another program like iTunes which you probably already have on your PC as well, its called Windows Media Player 11. It'll rip, sync, burn, and play just about every known type of media file. Not only that, it'll keep tabs on the libraries of music gathered from paytoplay services such as Urge and Napster to make it even easier to transfer the media to your prefered player. And it works flawlessly with just about every mp3 player I can think of except one - The ipod.

And that is the reason I never have nor ever will own or support any ipod in my family. The lack of features comparible to other mp3 players and the restrictive drm make it inferior to just about anything else I can slip into my pocket or strap to my arm. And I don't blame microsoft for this at all, after all several other companies besides Apple have had no problem dealing with the PC and its various media formats. I understand that apparantly image trumps flexibility and ease of use in the Apple camp, but I can also understand feeling a bit of remorse over dropping $200+ on a shiny new toy and it not working the way it should have.

If you're looking for a replacement Steve, the iriver clix has been a big hit with the wife and kids and since they finally started producing the 4gb model, its even sweeter.


RE: Hrm
By umcrouc0 on 2/15/2007 6:13:21 PM , Rating: 2
Transfering media to players is pretty simple with any system. With an iPod you just plug it in and it syncs automatically with your checked playlist(s). Nothing easier than that. Want to rip a CD? Put it in the drive and it asks if you want to import it (or does it automatically if you turn off the warning). I've never had any problems with any model of mp3 player other than a Dell DJ. It pretty much depends on what software you're most used to. I'm used to iTunes so I find it rediculously easy, but anyone more familiar with Media Player would think the same about it. I haven't played around with Media Player 11 enough to know how well it works on automatically combining libaries across a network and streaming audio/video through a router but it's probably just as easy as iTunes is.

One thing to point out is that DRM isn't a result of the player. Any non-DRM mp3 will play on any player. If you buy a music file from a site with a restrictive DRM, it's the site's restrictive DRM that will stop you from playing it on devices, no the device itself. FairPlay DRM works on iPods, PFS DRM works on PFS players, Zune DRM works on Zune (but not PFS which is odd considering it's a Microsoft backed DRM). But ripped CDs and non-DRM files work on all of them. If your files don't work it's the fault of the store you're buying them from (I suggest using eMusic-all non-DRM or buying directly from the artist so they get higher royalites for the same purchase price).

Not sure about the lack of flexibility with any mp3 player these days. They will all play any unrestricted music files (and lossless), games, show photos, act as an external drive for data storage, hold contact lists, etc. I think the clix only supports mpeg4 video but I'm not sure. For the price it's still a good player as long as you don't need extra space.


Confused
By dh143 on 2/15/2007 5:15:33 PM , Rating: 2
I have an iPod with close to 3,000 songs on it. Exactly two were purchased from iTunes. The rest were converted to mp3 from my CD collection using the iTunes software. The only two songs that I ever had trouble playing on my iPod were the two that I purchased from iTunes. After I converted them to mp3 with the iTunes software they worked fine. I've heard these type of compatibility complaints before, and I just don't get it. What's up?




RE: Confused
By ElJefe69 on 2/16/2007 9:58:55 AM , Rating: 1
well you see, this author stole all of his media.

you had the original cd's, ripped them using apples program to work on apples machine.

amazing how non thieves get all the luck and less headaches!


RE: Confused
By kamel5547 on 2/16/2007 4:45:43 PM , Rating: 2
Really? And here I thought downloading an MP3 off a torent was actually easier than getting all of your CD's together, and ripping them one by one.

Of course either of those two are easier than buying anything online and trying to get it to work with various devices lie it was a CD, which I believe was the actual point of complaints and articles such as the one by the author.



Contagion
By ted61 on 2/16/2007 12:14:37 PM , Rating: 2
As quoted from M-W.com "1 a : a contagious disease b : the transmission of a disease by direct or indirect contact c : a disease-producing agent (as a virus"

Nice use of the word. I wonder if you get paid extra for the first use of a word in the site?




RE: Contagion
By masher2 (blog) on 2/16/2007 1:55:31 PM , Rating: 3
Kris only pays us for words of three or more syllables...so we break out the dictionary now and then.


Is the DRM PlaysForSure?
By umcrouc0 on 2/15/2007 5:39:52 PM , Rating: 2
If the Microsoft DRM you're refering to is PlaysForSure (I assume it is since that's the DRM MS used to support) you'll find that if you purchased a MS Zune they wouldn't play on that either. Interestingly enough MS decided that their mp3 player would have it's own DRM and wouldn't support the PFS one. I'm pretty sure that they wouldn't have had much of a problem licensing their own DRM rather than making a new one. That would be like Apple making a new DRM for the iPhone that's not compatible with FairPlay.




wow
By viewpoint on 2/16/2007 9:57:13 AM , Rating: 2
This article is simply moronic. Is he trying to make life difficult for himself? Why buy music from another site you know has DRM on it and expect it to play on another player? The prices are the same. Or why not just buy the CD and rip it? What's the problem? It's only music. If you really want to save money go buy the CD at a used music store and rip it. With iTunes or any other download site you are paying for the convienience of getting the song NOW. Duh.




Missing the Point
By AlanR on 2/16/2007 11:37:51 AM , Rating: 2
I think the author is missing the point here. Microsoft DRM can be licensed by anyone. Apple could choose to make the iPod compatible with Windows DRM by simply licensing the product. Apple on the other hand refuse to license out FairPlay which means that no other device manufacturer can support it. The lack of iPod support for Windows DRM is therefore down to a commercial choice by Apple, not a limitation by Microsoft.




I was unaware DRM was dead....
By SunAngel on 2/16/2007 4:31:38 PM , Rating: 1
I know there are tools to circumvent DRM, but regardless DRM is still an issue for those that choose not to use these tools. To this day, I still believe all the media attention as to their popularity is just Apple marketing hype. Even the greatest advocates of iTunes and iPods can not persuade me that they sell as well as reported. Even, Steve Jobs said only 22 songs has been sold for ever iPod sold. A person spends 400+ plus for a iPod and only buys an average of 22 songs? Come on, give me a break. Seems just as illogical as someone spending $5000 on a computer just to play video games (when you could buy a PS2 for $129). How dumb is that? What could Bill Gates, and Microsoft, have to gain buy also issuing their on open letter on DRM. Currently, it my estimate that Microsoft has the most applied DRM model in the industry. I'm sure once the media companies realize profits have the potential to increase once DRM is removed, Microsoft will wholely support the move. But until, the Redmond company is more than happy to ablige the media in whatever they want. I find it interesting no one ever blames Microsoft for all the problems. Or maybe they do and no one wants to offend Microsoft by reporting on such matters (especially when they (reporters) realize Microsoft is more than will to give away free gifts for year long positive reporting on their products). In the end, until content provides want to allow DRM-free access to the product DRM will have to be dealt with, even if it does restrict our ability to what we've become accustom to with respect to making simple copies of data files on our computers.




moving music to the iPod
By zfight3r on 2/17/07, Rating: 0
"Game reviewers fought each other to write the most glowing coverage possible for the powerhouse Sony, MS systems. Reviewers flipped coins to see who would review the Nintendo Wii. The losers got stuck with the job." -- Andy Marken

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