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Print 16 comment(s) - last by Regs.. on Dec 29 at 1:38 PM

It's been anything but smooth sailing for Sony's Blu-ray format in 2008

It may have taken manufacturers longer than many of us wanted, but the cost of standalone Blu-ray players is finally dropping -- but is it too late for the struggling HD format?

I'm not as pessimistic as other writers, and think Blu-ray will be around for years to come, but I'm curious to see how streaming services and similar technologies continue to derail Blu-ray sales.

Despite the fact that DVDs had a sales peak in 2005 and are now on the decline, according to the Digital Entertainment Group, the slower DVD sales haven't helped Sony and company sell Blu-ray players.

Hollywood was pleased when the Blu-ray version of “The Dark Knight” sold a whopping 1.7 million units in its first week, though the sales numbers weren't even close to the 11.8 million DVD units sold of the same movie.

As standalone Blu-ray players continue to get streaming Netflix ability, it should be interesting to see if consumers purchase Blu-ray players for streaming only.  In a statement issued in July, Netflix CFO Barry McCarthy publicly said that less than 10 percent of Netflix subscribers were renting Blu-ray titles.

Earlier in the year, both Parks Associates and Jupiter Research reduce their forecast for standalone Blu-ray player sales -- Park Associates reduced its forecast down to 4.3 million in the global market and 2.2 million in the U.S. alone.

Despite the lowered forecast, it seems Blu-ray sales are better than expected in Europe and the U.K., with consumers in the U.K. in November purchasing 165 percent increase of Blu-ray movies over the month of October.

Several Blu-ray players, along with TiVo, Roku and the Microsoft Xbox 360, have the ability to stream content through Netflix, and Blockbuster also has its own set-top box designed so customers can stream content through the living room.  Microsoft repeatedly stuck its nose at the Sony-created Blu-ray format, instead stating streaming content is the more important technology to focus on.

It's likely other Blu-ray players will also receive streaming Netflix capability in the future.

Will 2009 finally be the year of Blu-ray?  With CES kicking off in the beginning of the year, manufacturers will show off their latest Blu-ray technology, and with prices expecting to decline further, maybe Sony and others will be able to convince consumers to jump on the HD  bandwagon.

It should be interesting to see what happens to Blu-ray in the next year -- and how manufacturers will try to help persuade us to purchase Blu-ray.



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Blu-Ray
By therealnickdanger on 12/23/2008 8:32:04 AM , Rating: 2
I have an Xbox 360, a Blu-Ray player, and a ComcastHD box connected to each HDTV in the house (3 total). When it comes to high-definition content, Blu-Ray is the ultimate, nothing else comes close. Even the "crappy" Sylvania Blu-Ray player I bought for $140 (Buy.com) connected to my "crappy" 32" Dynex 720p LCD blows away ComcastHD.

I'm about ready to remove ComcastHD from my residence permanently. I don't really even need their service at all anymore. Call me crazy, but I like owning my content. Netflix is amazing, but I usually only use it to rent/stream content I don't want to buy.

I think I could live quite happily with only Netflix, Blu-Ray, and free basic QAM cable (local HD channels). Sh*t, I grew up with no cable, bad OTA reception, and a VCR that ate tapes. We're so spoiled.




RE: Blu-Ray
By mmntech on 12/23/2008 12:50:39 PM , Rating: 3
The problem with downloadable content and direct to home services is that bandwidth is always a constant issue. They compress the hell out of HD video and it ruins the quality. It defeats the purpose of having HD in the first place. I also notice that a lot of satellite and cable services only air HD content at 720p, and not 1080i which has become the standard OTA format.

With BD, 50gb of space is a lot to work with and you have typically 30mbps of bandwidth. For streaming, unless you have fibre, that would take forever to download so they cut it in half.


RE: Blu-Ray
By therealnickdanger on 12/23/2008 2:04:30 PM , Rating: 3
quote:
they cut it in half

Oh, it's much worse than that. Netflix, for example, streams 720p content at about 4mbps - putting it about the same quality as Xbox Live HD rentals. It looks good and is a definite step up from standard-def, but yeah, it can't touch Blu-Ray (or HD-DVD). The highest bitrate I've seen on Blu-Ray is 47mbps (combine video and audio).

http://www.avsforum.com/avs-vb/showthread.php?t=76...


RE: Blu-Ray
By Chaser on 12/24/2008 10:35:21 AM , Rating: 2
And if Pioneer is accurate BD capacity is about to grow. Pioneer has developed a 16 layer BD that ups the capacity to 400GB and they state it will be functional on existing players with only a firmware updated needed.

Plenty of room for say hybrid DVD/DBs :)

http://digitimes.com/news/a20081201PD212.html


Microsoft
By hellokeith on 12/23/2008 11:10:35 AM , Rating: 2
quote:
Microsoft repeatedly stuck its nose at the Sony-created Blu-ray format, instead stating streaming content is the more important technology to focus on.


Spin much????

Already forget that Microsoft firmly supported HD DVD, an optical format?
Already forget that VC-1 made it into BD by beating AVC, and VC-1 was made for optical playback?

A Blu-Ray format victory does not reward those on its side with revisionist history. And lest you overlook your beloved overlord, check into how much Sony is investing in online content.




RE: Microsoft
By alifbaa on 12/24/2008 10:26:58 AM , Rating: 2
You raise a good point and I generally agree with you.

Having said that, I also remember the conspiracy theorists saying MS was backing HD-DVD as a way to damage BR while MS solidified its role in streaming media.

Given that MS has no plans to introduce BR onto the 360 and has brought Netflix onto their system, the conspiracy theorists seem a lot less outlandish today than they did two years ago.


RE: Microsoft
By webdev511 on 12/24/2008 5:40:00 PM , Rating: 2
quote:
Having said that, I also remember the conspiracy theorists saying MS was backing HD-DVD as a way to damage BR while MS solidified its role in streaming media.


No, damaging Blu-Ray was not the primary reason MS backed HD DVD, agreement with Toshiba that while a higher capacity optical format was needed, it wouldn't be needed for long and therefore did not justify the huge infrastructure costs required by blu-ray. HD DVD was supposed to be the optical format to fill the niche until streaming and flash based formats were ready to step in.

As other posters have commented, streaming HD is "okay", but until we see the next big improvement in codecs (ala MPEG-2 to AVC/VC-1) they won't be able to hold a candle to physical media. The BDA believes that means Blu-Ray, others (like Toshiba) think it means high capacity flash.

So long as the studios don't screw up the BD releases with excessive grain removal, edge enhancement and the same soundtrack that's included on a standard definition DVD, I'll be content.


We're missing one of the links in hi-def here
By Regs on 12/29/2008 1:32:40 PM , Rating: 1
You guys discussed optical drives and their storage capacity and bandwidth for streaming moving services. How about the actual movies? How many of them take advantage of the visual quality of hi-def? If you look at imdb.com you'll see most of them still using 35mm film. Much of this film is then telecined and then edited digitally for "hi-def" TV and movie streaming then shrunken down to a lesser quality.

The 70mm camera (for IMAX theater) used in the new Batman movie was a 20 million dollar camera. Even then, half the movie was still shot in 35mm film and then digitally converted. You'll notice this when the black bars show up during scenes and the aspect shrinks. They use 70mm when the action picks up.




By Regs on 12/29/2008 1:38:22 PM , Rating: 2
Actually IMAX is higher than 70mm. The original resolution is not really the primary problem, it's when they transfer it to a digital format like Blue Ray. I don't know all the inns and outs of what exactly takes place in the transfer, but obviously some movies (black hawk down) seem to be far better to others.


Optical storage are for...
By on 12/23/08, Rating: -1
RE: Optical storage are for...
By oTAL on 12/23/2008 9:06:46 AM , Rating: 5
Holly shit!
PLAYSTATION THREE tried to troll and got himself a 5! I bet he didn't see that one coming.

BTW, its funny how people read "I agree / I don't agree" instead of "Worth reading / Not Worth reading". Although I kind of agree with his comment, I think it isn't worth reading because it's written in "I'm an ass". The same comment in English would make a better read.


RE: Optical storage are for...
By DCstewieG on 12/23/2008 11:14:49 AM , Rating: 2
quote:
its funny how people read "I agree / I don't agree" instead of "Worth reading / Not Worth reading".

I've always thought that as well, especially on sites like Digg. What I'd like to see (though I have my doubts it would work on the internet) is agree/disagree as well as well/not well said. Especially in political discussions, sometimes I'd like to rate a comment as "good point but I still disagree."


RE: Optical storage are for...
By HaZaRd2K6 on 12/23/2008 12:58:14 PM , Rating: 1
There, I helped bring him back to reality ;-)


RE: Optical storage are for...
By on 12/24/08, Rating: -1
RE: Optical storage are for...
By spread on 12/25/2008 9:11:26 AM , Rating: 2
We fixed that.


RE: Optical storage are for...
By luigi1111 on 12/24/2008 3:13:30 AM , Rating: 2
ooooh... that 4 is going to really hurt your approaching -1 comment score!!


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