announcement from Simon and Schuster yesterday revealed that for the first
time, Apple CEO Steve Jobs has given an author permission to write a biography about his
the CEO and co-founder of Apple Inc. He
helped establish the company in 1976 in Cupertino, California with Steve
Wozniak and Ronald Wayne. He left Apple in 1985 after a power struggle with
John Sculley and founded NeXT, Inc., then returned in 1996 as an advisor after
former Apple CEO Gil Amelio bought NeXT. Apple has since become successful with
its consumer electronics like Mac, the iPad, iPod and iPhone.
Wozniak even mentioned that he'd
consider coming back to Apple if asked.
have been written about Jobs before, but he did not authorize them. In fact, he
banned books by John Wiley and Sons from Apple stores in 2005 because of a book
the publisher signed for called "iCon: Steve Jobs, The Greatest Second Act
in the History of Business," which is by Jeffrey S. Young and William L.
Walter Isaacson, a former top executive at CNN and Time magazine who is
now president and CEO of the Aspen Institute, has been authorized to write
"iSteve: The Book of Jobs" by Jobs himself. Isaacson has been working
on the book since 2009 and has interviewed Jobs, Jobs' family, Apple colleagues
and even competitors.
isn't Isaacson's first biography. He has also written biographies on Albert
Einstein and Benjamin Franklin.
is the perfect match of subject and author, and it is certain to be a landmark
book about one of the world's greatest innovators," said Jonathan Karp,
publisher of Simon and Schuster. "Just as he did with Einstein and
Benjamin Franklin, Walter Isaacson is telling a unique story of revolutionary
is due to be released in early 2012.