Memory bandwidth is one thing that many of our beloved electronic devices can use more of. More memory bandwidth means better performance from our gaming consoles, our computers and now our HDTVs.
In a joint announcement yesterday Toshiba proclaimed it licensed Rambus’ XDRTM memory controller interface cell (XIO) and XDR memory controller (XMC) for its forthcoming next generation HDTV sets.
The Rambus technology allows the delivery of the highest memory bandwidth available while using less DRAM devices. Toshiba will utilize the Rambus technology for its next generation HDTV sets that will deliver refresh rates of 120Hz, 12-bit color depths, multiple full HD Picture-in-Picture data streams and advanced image stabilization algorithms.
Rambus' XDR memory is often used in DLP projectors. Electromagnetic fields around the DLP processor typically require unusual keep-out zones, resulting in long traces. Rambus' Flex IO technology is one of the few buses that can compensate.
Deputy General Manager of Toshiba’s System LSI division Hideki Moriyama said, “HDTVs now require as much memory bandwidth as many PCs in order to deliver the advanced features consumers demand. With the XDR memory architecture, we are able to achieve both superior performance and a reduced bill of materials for our customers’ HDTV applications.”
In June of 2007 Rambus announced that over 25 million XDR DRAM devices had shipped, including the Sony PS3.
Don't get your hopes up for an XDR pairing with OLED televisions. The company quietly announced over the weekend that it will not pursue large-scale OLED displays, despite previous promises of an affordable display by 2010.