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The deal allegedly cost $300 million

Back when the web was [relatively] new, a lot of major news organizations were attempting to get a foothold on the evolving digital space. One of these notable projects was a partnership between Microsoft and NBC on MSNBC.com and the MSNBC news channel. MSNBC.com launched in the mid-1990s, but Microsoft is no longer part of the venture.
 
As of Sunday night, MSNBC.com became NBCnews.com ending the partnership that has spanned well over a decade. NBC paid Microsoft about $300 million for its 50% share in the website according to sources cited by the New York Times. Sources close to the deal weren't allowed to speak on the record. The full purchase price is not being disclosed.
 
NBC executives report that bringing the television and NBCnews.com staff closer together will improve the digital distribution of NBC-TV programs and allow for the distribution of more apps and the optimization of websites for mobile devices.
 
“It’s undeniable how big a part of all of our businesses the digital properties are going to be,” Steve Capus, president of NBC News, said in an interview at his office at Rockefeller Center in Manhattan. “We think we have a much better opportunity to shape them, and frankly grow the news division over all, if we have direct control over all of it.”
 
NBCnews.com will become part of the NBC News Digital division led by Vivian Schiller. "Some really talented journalists have passed through the doorway of msnbc.com and taken us to the point where we have something that is an outstanding set of properties, and we value them to such a degree that we decided that we wanted to own them outright," she said.
 
For now, MSNBC.com is redirecting to the homepage of NBCnews.com. Eventually MSNBC.com will become the web address of MSNBC TV, giving the television network its own dedicated website. Currently, content on the NBCnews.com website will be little changed from before.

NBC says that it will take at least two years completely separate Microsoft from the mix. NBCnews.com will continue to provide news for the MSN.com web portal.

Sources: New York Times, MSNBC





“So far we have not seen a single Android device that does not infringe on our patents." -- Microsoft General Counsel Brad Smith










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