A consolidation of ultra high end computer manufacturers might be the next major shakeup for the PC industry
Rahul Sood, VoodooPC President and occasional DailyTech writer, recently wrote a blog entry about his prediction for Dell to buy Alienware. Alienware and Dell are both strong competitors of VoodooPC. Further into the comments of his article, Rahul writes, "The XPS design team has Alienware directly in their crosshairs I think," and that "Dell can’t crack the 'cool' factor with the Dell brand." Kevin Rollins, CEO of Dell Computers, disputes this fact claiming that Dell's 'XPS desktop lineup grew 20% during a period that was flat overall for desktop growth."
Earlier today, Alienware replied to Sood's blog in an article written by The Inquirer, stating:
Alienware can not and will not comment on any speculative stories such as the one that appeared on Rahul Sood’s blog yesterday. While we do believe that the story is ultimately a strong positive reinforcement of the Alienware brand and the company’s success, we will not comment on speculation or potential future events. As always, Alienware is committed to offering consumers and businesses with the best high-performance, innovative PC products on the market and we remain manically focused on that goal.
Whether or not the speculation proves true, ultimately the consumer benefits by having three major players (four if you include Falcon NW) in the high end market compete for research and scale on the ultra high end. A consolidation of some of these companies will hurt OEM demand for insanely high end, bleeding edge R&D -- a move that ultimately hurts mainstream consumers as well. Afterall, would projects such as NVIDIA's Quad SLI even exist without competition between Voodoo, Dell and Alienware?
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