sale to AT&T Inc. (T) may
result in serious changes to its pricing, for now Deutsche Telekom AG's (ETR:DTE) T-Mobile
USA continues to distinguish itself as one of America's most affordable
carriers. Last month T-Mobile revealed that it would
not charge for data plan overages, would merely throttle connections past a
certain usage threshold. To sweeten the deal, the company also unveiled
some family plan pricing that was, in many cases, far cheaper that AT&T
or Verizon Wireless (VZ),
the nation's current largest carrier.
T-Mobile has now unveiled new pricing tiers geared
at providing affordable service to small-to-midsize businesses (SMBs).
The first tier is a priced at $24.99
USD/month/line and gives unlimited text, 1,000 minutes/month/line. The
second tier is $34.99 USD/month/line and add 5 GB data/line to the mix.
The third tier is priced at $44.99 USD/month/line and offers unlimited
voice to the mix. The previously announced top tier offers unlimited
text, voice, and (full speed) data for $69.99/month/line.
Very small business can also consider pooling
plans, which come in 11 different tiers. The plans give 1,000 minutes for
$59.99/month, which can be split between two lines. Additional lines cost
$9.99 a piece, with the maximum number allowed varying by tiers.
The plans also offer a T-Mobile Global for
Business $9.99/month/line option, which reduces roaming fees when travelling
internationally, by tapping into T-Mobile's sister networks.
Matt Millen, vice president of SMB sales at
T-Mobile USA, brags about the company's flexible business offerings, stating,
"When small-business owners and their employees choose T-Mobile, they’ll
enjoy predictable monthly costs, award-winning service and flexible wireless options
designed specifically for their unique needs."
In today's turbulent economic atmosphere,
T-Mobile, like its rival Sprint Nextel Corp. (S),
is seemingly offering customers -- both individuals and businesses -- more
bang for their buck than the top carriers AT&T and Verizon. Of
course, many customers will still pick AT&T and Verizon, as both Sprint and
T-Mobile have deficient coverage in some regions.