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Widespread digital distribution envisioned in the next five years

Sony's vice president of SCE Worldwide Studios Europe, Jamie McDonald, stated that within a span of five years, the majority of game content will be delivered digitally. McDonald points to rising production costs and a societal shift to an "always connected" atmosphere accelerating the move to widespread digital distribution.

While McDonald believes that a significant portion of gaming content will be delivered, he is quick to point out that first-party titles which bank on high definition graphics will still be a Blu-ray-only proposition:

"The thing about Blu-ray discs - and this is the crucial thing - is that not any time soon will you be able to download the amount of content you need for a big triple-A title down a typical 2, 4 meg broadband connection. That's not going to happen now or in the next year. So Blu-ray is absolutely needed for the high definition content in the games that we'll be producing. The network-enabled world, for the initial period, is much more about updated content, object sales, but also titles which are not these blockbuster titles."

If you may recall, this vision of a "disc-less gaming future" isn't a new idea from Sony. Back in early August, Sony's Phil Harrison was quoted as saying "I’d be amazed if the PlayStation 4 has a physical disc drive."

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MMM
By tuteja1986 on 10/3/2006 11:14:35 AM , Rating: 3
They fix the Bandwidth issue before they start thinking of optical less Console... Imagien one million plus people downloading a game like Final Fantasy 15 at same time :(




RE: MMM
By R Nilla on 10/3/2006 11:18:43 AM , Rating: 2
It seems to work pretty well with Steam, which people easily forget about. The ability to pre-load helps cut down on waiting to download a product when it's first released as well as immense traffic that would result from everyone trying to download at launch. If Sony developed something similar they could have a discless console sooner than we/they think.


RE: MMM
By UserDoesNotExist on 10/3/2006 11:43:07 AM , Rating: 5
"work pretty well with Steam". Heh. Yeah, 7 KB/sec download times for 4 GB games will be the wave of the future.

Why do people keep talking about a discless future? Sure, it'll be nice for Sony and Co. to charge the same price for a game yet vastly cut their shipping and merchandising cost. But it'll be a nightmare for the broadband companies, who if the "Internet Equality Act" or whatever they're calling it today become law will be pretty much forced to bear the brunt of the "new distribution model" while Sony and Valve laugh their ways to the bank. If I have a single-player game that I purchased, and that in no way uses the Internet for gameplay purposes (Half-Life 2, I'm looking straight at you,) and I for whatever reason I choose am not connected to the Internet, why should I not have the ability to play said game without hacking it?


RE: MMM
By Hare on 10/3/2006 12:38:26 PM , Rating: 2
quote:
Heh. Yeah, 7 KB/sec download times for 4 GB games will be the wave of the future.
Maybe 3 years ago that could have happened. Nowadays it works extremely well. I've had absolutely no problems so far. HL2 unlocked just the second it was released. Everything else has also worked well. The lowest speed I've seen in the last year has been around 200-300KB/s.


RE: MMM
By Chillin1248 on 10/3/2006 1:30:40 PM , Rating: 5
I supposedly have a 2Mbit Cable service, but I live in the Middle-East. Which means I usually only get 80KBps max downstream and 10 up when downloading anything from either the E.U. or U.S.. I just don't think of this as practical, when the people in Australia who get charged by the bit wake up and read this they will probably get a heart attack.


-------
Chillin


RE: MMM
By Hare on 10/3/2006 2:41:39 PM , Rating: 2
And I'm using steam from Finland (8mb connection) and get more than decent speed even though the servers are across the pond. Distance has a huge impact on latency, not so much on bandwidth.

Steam isn't perfect but it's good enough to prove that this kind of distribution model works very well. Bandwidth isn't crucial since one can always download a release in the background before the game is actually 'released'. So what if it takes 4 days if you still have it a week before the actual release date.


RE: MMM
By dead1ne on 10/3/2006 4:34:29 PM , Rating: 2
Latency has a large effect on bandwidth for TCP which any file transfer will use. Although you can mitigate its impact at high bandwidths it will cause problems if there is any packet loss at all on the network. However this is nothing compared to the problems that people in rural areas will have. Many people live in areas that can't even get low grade DSL or any cable at all and are stuck with 56k or expensive and very high latency Satellite internet.


RE: MMM
By Hare on 10/3/2006 5:05:18 PM , Rating: 2
That's true but I doubt they are trying to reach every market segment with streaming content. People living in areas with better connections tend to be more prospective customers anyway when it comes to services such as this.


RE: MMM
By Motley on 10/3/2006 6:18:43 PM , Rating: 2
That's what the SACK and Window scaling options for TCP solved over 10 years ago.


RE: MMM
By dead1ne on 10/3/2006 8:07:07 PM , Rating: 2
They solve the bandwidth problem but it still creates issues if you have a reasonable amount of packet loss. It does take upwards of 15-20% for it to be a real issue but it still happens. You could then say that packet loss is the problem but if you settled for lower bandwidth the packetloss problem would not be apparent.


RE: MMM
By GhandiInstinct on 10/4/2006 12:01:06 AM , Rating: 2
7KB's?

That's why Valve pre-loads game files onto steam way before release so that by release you've got the game, it's honestly no big deal at all.


RE: MMM
By jtesoro on 10/4/2006 7:01:29 AM , Rating: 2
I bought HL2 on disk, and I couldn't stand the requirement for the connection to the Internet. A lot of times all I wanted was to have a quick session to get through part of a level and it was extremely annoying to wait for Steam to start up and do all its stuff to connect to servers, validate my copy, check for updates, etc. Worst of all was the wait if there was a patch which which I didn't want at all.

A lot you guys seem to be OK since you've got fast connections, but nearly all the time it was slow for me, so this put me off Steam and I wouldn't consider getting anything using it at this point.

Add to this that I'm the kind who switches off my computer when not in use to save electricity, it's no surprise that I'm not too hot on online distribution right now.


RE: MMM
By Hare on 10/4/2006 12:28:20 PM , Rating: 3
1. You CAN play offline without connecting to steam
2. You CAN disable updates

Maybe you should read a Steam FAQ before judging the service.


RE: MMM
By jtesoro on 10/4/2006 11:13:42 PM , Rating: 2
Interesting. I did look for ways to do that and didn't find it. I went through the menu options I could click on at the time. Maybe it was added since I last used it and maybe not, but the fact that I exerted a reasonable effort to do this but was not able to does not bode well for this service for the mass market until things like this are easier and more obvious.


RE: MMM
By theslug on 10/3/2006 3:02:38 PM , Rating: 1
Maybe you should drop the dial-up connection.


RE: MMM
By Crassus on 10/3/2006 3:55:27 PM , Rating: 2
"But it'll be a nightmare for the broadband companies, who if the "Internet Equality Act" or whatever they're calling it today become law will be pretty much forced to bear the brunt of the "new distribution model" while Sony and Valve laugh their ways to the bank."

So you're saying they don't get charged enough by their respective ISPs for the bandwith they are using? Why would that be?


RE: MMM
By gamara on 10/3/2006 5:38:19 PM , Rating: 2
quote:
It seems to work pretty well with Steam, which people easily forget about. The ability to pre-load helps cut down on waiting to download a product when it's first released as well as immense traffic that would result from everyone trying to download at launch. If Sony developed something similar they could have a discless console sooner than we/they think.


So how many games are you going to fit on your memory cards? For that matter, how many on your 20 GB hard drive? If they intend to go diskless, they are going to need to start putting 750 GB's in the machine or better. I can see the distribution of some things as diskless. Microsoft has already been doing that for a year with the XBox 360. But for most games that have a lick of production value, you are not going to want to download it, prefetch or not, just because of the hard disk usage it will entail.


RE: MMM
By cochy on 10/3/2006 11:18:53 AM , Rating: 1
Bittorrent, would be the preferred distribution method I'd assume. Or something like it. That would fix that issue.


RE: MMM
By Takeoff250 on 10/3/2006 11:23:41 AM , Rating: 3
Something like steam would work, bittorrent is not safe enough. In 5 yers bandwidth will not be a probleme.. but the quote from Phil Harrison is funny: "I’d be amazed if the PlayStation 4 has a physical disc drive."
so what no backward compatibility?? no way to play blu ray dvd movies.. yeah right!


RE: MMM
By Pirks on 10/3/2006 1:35:50 PM , Rating: 2
quote:
In 5 yers bandwidth will not be a problem
why so?


RE: MMM
By dwelve on 10/3/2006 12:21:31 PM , Rating: 2
The creator of Bittorrent helped with Steam's content delivery system; hence, Steam already uses some technologies present in Bittorrent.


RE: MMM
By udontknow on 10/3/2006 3:34:02 PM , Rating: 2
Yea... worse than that... imagine a $1000 PS4 with $50 a month online gaming fees. I hope it never happens. With 50GB of capacity on a Blu-ray disc I doubt video games will need much more for many many years. Expecially for how long it takes TV technology to upgrade. How long has 1080P been out and only now is it starting to trickly its way into the public mainstream...


RE: MMM
By obeseotron on 10/4/2006 2:30:20 PM , Rating: 2
I don't want to get in trouble for pointing this out, but if you go to any number of sites of questionable legality, you will see people solving this bandwidth problem with a little thing called bittorrent. If you were so inclined you could get a digitally (illegally) distributed copy of whatever the current final fantasy game is today.

Between preloading, a bittorrent-ish p2p system seeded by very fast Sony servers, and games smart enough to download the first few hours of content and let you start playing right away this could be solved today. I would say the biggest problem is local storage, not bandwidth.


In his dreams!!!!!!
By probedb on 10/3/2006 11:30:33 AM , Rating: 5
Does he not realise that broadband penetration is nowhere near what people like him think. Not even everyone has dial-up let alone broadband.




RE: In his dreams!!!!!!
By Scabies on 10/3/2006 11:35:06 AM , Rating: 3
Yeah, who in this room has that "typical" 2 or 4 mbit connection at home?

maybe this is insight as to what pain this blu-ray business is causing internally. "FxCK DISCS!"


RE: In his dreams!!!!!!
By matthias on 10/3/2006 12:27:00 PM , Rating: 2
I have a 6 megabit connection downstream, and a 512 kilobit upstream.

DSL is the way to go.....cable companies don't know what the freak they're doing!


RE: In his dreams!!!!!!
By rcc on 10/3/2006 1:06:10 PM , Rating: 2
I've had both, several times. My experience is the opposite.


RE: In his dreams!!!!!!
By GreenEnvt on 10/3/2006 1:27:45 PM , Rating: 2
Here in Southern Ontario, the cable company's standard package is 7mbit down, and I believe 1mbit up. They are also talking about raising it to 10mbit down.

DSL is no where near that here, even no DSL's "pro" package.




RE: In his dreams!!!!!!
By Hoser McMoose on 10/3/2006 2:30:41 PM , Rating: 2
I'm in South-west Ontario, and while Roger's rpovided me with a wonderfully fat 5Mbit connection, it wasn't all that useful for connecting to anything other than the gateway. Beyond that I was stuck on their oversold network, so my typical download speeds were more in the 1Mbit range and uploads languished at about 250-300kbit/s.

Now I'm using Bell's DSL, again with a 5Mbit connection but their upstream pipe is MUCH bigger in this area. Last night I was downloading about 3 gigs worth of OpenSuSE to install on my new hard drive and getting some rather obscene bandwidth numbers, sometimes pushing right up to the 5Mbit line limit.

It's important to note though that this is not always the case with DSL vs. cable. I used to live in Ottawa and there cable was always faster. Same goes with Guelph when I lived there (albeit a few years back, so things may have changed), but now I'm in K-W, just half an hour from Guelph, and here DSL is much faster.

Long story short: the most important part is NOT DSL vs. cable, it's what happens upstream.


RE: In his dreams!!!!!!
By kleinwl on 10/3/2006 1:37:43 PM , Rating: 2
DSL is B.S. I have the $30/mo package from Verizon DSL and they only can offer me 1.5MB down / 386K up. Now, when FIOS is widely available (sometime in 2030)this may be worthwhile.

Broadband in the US sucks.


RE: In his dreams!!!!!!
By hopsandmalt on 10/3/06, Rating: 0
RE: In his dreams!!!!!!
By Hare on 10/3/2006 2:48:28 PM , Rating: 3
quote:
The $30 is a bargain. Plus, the US is probably the most internet advanced country there is.
That's BS. US is not even close to being the most advanced country. In scandinavia you can get 100mb for ~35€. Broadband connections in Japan are dirt cheap and a lot faster than our "broadband".

The situation in the US is not bad. But nowhere near what you believe.


RE: In his dreams!!!!!!
By FITCamaro on 10/3/2006 7:02:48 PM , Rating: 2
Uh....no.

Many many countries have far better high speed internet than the US. In South Korea even you can download speeds of 4MB/s (not Mbit) from a home connection for dirt cheap. Its because the government controls it and their systems are far newer than the US's.

About the best you can get in the states now is FiOS but that has such a limited coverage area its almost worthless. Its nice for sure but until its rolled out nationwide (if ever. most likely not) its not the norm. All we can hope is that Bellsouth/AT&T will be pressured by Verizon into start building something similiar.

But even FiOS doesn't compare to what some other countries have.


RE: In his dreams!!!!!!
By clayclws on 10/3/2006 9:02:23 PM , Rating: 2
This is what my friend, studying in South Korea told me. In some parts of South Korea and Japan, they have WIRELESS connection that is up to 100Mbps. Don't even get me started on WIRED ...


RE: In his dreams!!!!!!
By MobileZone on 10/4/2006 3:22:39 AM , Rating: 2
Oh, really? Only in his dreams.

for indoor/private wireless connections, he might be able to transfer things at that speed, but, outdoor and public (WiBro, WiMax, HSDPA), I doubt that he has more than 50Mbps. (I would say 10...)

Are you sure he didn't say 100Kbps?





RE: In his dreams!!!!!!
By Xavian on 10/3/2006 4:40:46 PM , Rating: 2
The UK has got considerably better at broadband in the past few years, im sitting here on a DSL 5.1Mbit Down and 882Kbit up connection (im 3 miles from my local exchange). But there are many who are not as priviledged as those in the UK (like those in central europe for example or those not in cities in the US).

Then again in the US, the size of country is a big issue... a very big issue :(


RE: In his dreams!!!!!!
By exdeath on 10/3/2006 12:31:54 PM , Rating: 2
I've got 10 mbit down and 1 mbit up cable.

But then that's hardly "typical"


RE: In his dreams!!!!!!
By Chris Peredun on 10/3/2006 12:38:14 PM , Rating: 2
16/1 service is available locally from my cable co for CDN$60/month - but even at those speeds, it's hard to compete with the "bandwidth" of a semi trailer full of Blu-Rays barrelling down the highway. Once the "typical broadband connection" is at triple-digit speeds, then downloadable content can become the norm.


Considering their track record
By mindless1 on 10/3/2006 2:28:08 PM , Rating: 2
Considering Sony's track record, anything they're promoting is likely to be another attempt to lock customers into something proprietary.

Sony, are aren't an industry leader anymore. If you want to catch up you'd better start following the crowd rather than trying to lead. I wouldn't spend a cent on anything from Sony these days but years ago I considered Sony a good source of consumer electronics. Sony, consider the mistakes you've made to alienate since then.




RE: Considering their track record
By michal1980 on 10/3/2006 3:36:45 PM , Rating: 1
why would you just want to catch up? If sony is trying to lead the pack, at least they are trying. Unless they want to become like a westinghouse brand where all you do is slap your name on someone elses work. Does alot of there 'sony only stuff' suck (all the funky music formats/disk formats)

For the most part yes. but heres the deal no one else was forced into them.

As for all things going on-demand/download content that is the future. The future is not in disks. Cable compaines can open up masive bandwidth soon, by going to switched networks. Where all the data does not have to get fed to your house. I.E. if you want channel 2 your STB requests and gets channel 2 from the major hub. Your line to the hub will not be getting every single channel 100% of the time.

Things are moving more in that direction then in new disk formats.

Right now depending on your carrier you are getting full hd (1080i @ 19.28 mbits) or whatever the full standard is. The truth about bluray and hd-dvd is right now they are really not giving you more then that.

Plus we are getting more into episode games like half life 2, and games with chapters. All making things easer to download.

Once your console is plugged in, and hooked up, it could download content in the background, overnight. No offense but even these huge vista downloads over my 'slow' 6mbit cable net, take a few hours. 5 years ago DSL/Cable were all basically startups, 5 years from now the low speed will probably be 6mbits per hour.

if a game is launching on the 24th, and you want it, you could tag it and have it the day of launch. There will be a lack of 'instant' game getting, i.e. going to the store and getting a game this mintue. But overall getting a game will be quicker then before.

heck we want more content on demand. We DVR tv to watch it when we want (same thing as downloading a game in my book)

ETC. This is the future,

and if I wanted to be a leader and fell behind. I would be thinking the future, not just whats going on today. Leaders think about tommorow, and not just react to the current market.



RE: Considering their track record
By Xavian on 10/3/2006 4:46:14 PM , Rating: 4
the problem lies in this.

Leaders not only have look to tomorrow but also today, otherwise they wont have a tomorrow to look forward to.

Sony is thinking so much about the future over the past few years that they have started to really fail in the today. There is a reason Sony's shares have fallen by half over the past 5-10 years.


By EclipsedAurora on 10/3/2006 10:18:08 PM , Rating: 2
Part of,

But the 2nd and most important problem is Japanese's bad economy in the past decade. If u a familar with the stock market, u will notice that nearly all big Japanses gaint company had a "half-lifed" stock price over the last 5-10 yrs, and so does with all Toyko indexes. In terms of total stock market value, Japanses had lossen nearly 60% market value from their peak in the early 1990s.

Sony's marketing, when comparing to other Japanese gaints, is successive when we only concern that it's a measurement to against China and Korean companies as the latter has cheaper and larger mass production potenital. Say MemoryStick is higher on average price and quality, wholly because none of the China and Korean 3rd party company manufacture the format. Even though the market share doesn't compare with other format, Sony can protect themselves from the costy and lossy price war that appear in SD and CF format.


By EclipsedAurora on 10/3/2006 10:08:03 PM , Rating: 2
>> Does alot of there 'sony only stuff' suck (all the funky music formats/disk formats)

Yes. But it's normal for companies having successful and unsuccessful project around. See Microsoft, I can't see any marketly really successful products rather than Windows and Office. Take a look on the C# and J# and ask how many programmers think them good!


By mindless1 on 10/5/2006 3:02:11 AM , Rating: 2
There is no "at least they are trying" as if it's some positive thing, because of WHAT their attempts are, to lock people into limiting proprietary formats without regard for anything but Sony profits. They're entitled to think of their own profit, but so am I of my money spent on other products.

YOu are wrong about on-demand content. Look at the facts. Data requirements have already been rising faster than download speeds. You claim you can download something overnight, but who WANTS to have to spend an entire night? Further, this is when the pipes are less congested, stop and think about how this will change when more and more people, and ISPs, start pushing their content delivery. Bandwidth is never infinite, it is an invalid argument to claim someday bandwidth will go up but then to assume you can arbitrarily devote it all to one use.

It could easily be that in 5 years you have less available bandwidth, not more. Setting up a console to do this means there's just that much more consuming bandwidth, it just adds to the potential problem.

Yes leaders think about tommorow, (Duh?) which is never what Sony was doing. Sony thinks "lock them into our proprietary format now", nevermind if they find it limiting and more expensive tomorrow. Thus, past Sony customers such as myself seek and prefer other brands.

Since Sony can't lead (you need followers to lead, not proprietary formats nobody else uses), they are left to either an exclusionary or a reactionary product cycle.


RE: Considering their track record
By EclipsedAurora on 10/3/2006 10:05:31 PM , Rating: 2
Please read more about the marketing information before you claim that Sony is not a market leader anymore. Sony is the largest consumer electronic manufacturer in the world. Current Who lead the console world? Who can bet Bravia X? Answer me?

Sony is also the 2nd large player in digital camera market. Something like Nikon, Olympus and Pentax was blown away when Sony arrives in this market.


By mindless1 on 10/5/2006 2:49:35 AM , Rating: 2
Sorry, there's a difference between banking on your name to sell volume and being a market leader.

Understand what lead means. It means someone has to follow, not that you just crank out proprietary format after proprietary format which NO ONE ELSE FOLLOWS.

You can't lead when you don't have followers.


wow
By RedStar on 10/3/2006 1:24:46 PM , Rating: 4
bill gates said the future would be diskless...and so he put in a lille HDD in the 360.

As for steam ...i own about 9 games. All of them i bought on disk.

Why?

I have backup copies that won't destruct with a HDD failure.
I will always prefer a disk --esp as they are same price as they ask for the download.




RE: wow
By Hakuryu on 10/3/2006 1:58:48 PM , Rating: 3
I agree.

I'm a bit of a collector, and have 3 leather CD case logic 'books' filled with game play discs. The extra CD/DVD's are on spindles, and I have the keys and number of discs on a slip of paper residing in each sleeve along with it's play disc. My gamer friends like looking through it like a photo album... history of games. I like having a physical disc for a game, and don't see that changing.

I'm wondering how much of an effect on sales removing game boxes from stores is going to have on games. Best Buy can't be happy that 5% of their store is going to be gone, leaving only console system boxes... and if your looking for a console, wouldn't it seem strange to buy one with no games shown where you buy it?


RE: wow
By Spivonious on 10/3/2006 3:51:31 PM , Rating: 2
Any game you buy that uses Steam can be downloaded and installed on any machine provided you have the freely available Steam client and a valid user account. If your hdd fails you simply buy a new one and redownload.

That said, I prefer disks as well. There's something about having a physical object in your hand that makes it feel more valuable.


RE: wow
By RedStar on 10/3/2006 8:43:14 PM , Rating: 3
I guess that is very true. So i guess my reluctance is based only on past experience and an unwillingness to trust in the future. A disk is my security blanket..needed or not.


one thing though ...with a disk..i do not have to rely on any uncontrollable entity that me be "heir today but gone tomorrow" --Sierra :)

overall: yes, you make a very good point! If i was a rational creature i should be happy with no disks.


Sony continues to spin...
By therealnickdanger on 10/3/2006 11:33:46 AM , Rating: 4
quote:
Blu-ray is absolutely needed for the high definition content in the games that we'll be producing.

Sheesh, what a crock. I like the qualifier, though, "in games that we'll be producing". Sure, if you poo out endlessly unnecessary lines of code combined with a couple hours of 1080p FMV instead of game-engine cut-scenes... Every time Sony opens its cakehole about BRD being necessary for HD gaming, I just laugh.




Hah...
By DigitalFreak on 10/3/2006 12:24:51 PM , Rating: 4
quote:
"I’d be amazed if the PlayStation 4 has a physical disc drive."


I'd be amazed if there is a Playstation 4 if Sony can't get their shit together. If the can't, Phil Harrison might be dicless himself.




More crazy talk...
By Engine of End on 10/3/2006 2:11:04 PM , Rating: 2
This is just a way for Sony to be in control of content; a step up from DRM, if you will. It's all about them trying to regain wasted money on securing discs which ended up being cracked easily. You have to remember, EVERY one of us, in their minds, are software pirates.




RE: More crazy talk...
By Kim Leo on 10/4/2006 7:23:14 AM , Rating: 2
I think sony is right, the time for moveable parts inside electronics(be that computers or gaming consoles) is coming to an end, we see this everywhere, solid state HDD, the use of more memory cards instead of mini discs, or something like that, if you look at the past, how many moveable parts aren't there in tapes? wow, now we godt DVD, and CD's, less moveable parts, its safer and easier to produce. so just maybe we'll move to a time when everything is sent and saved on the internet.. and i believe that no matter where the data is available, it'll be able to be cracked somehow..


lol dsl
By valkator on 10/4/2006 12:03:58 PM , Rating: 2
Really... i have a 10Mbit down and 1mbit up connection through my CABLE company. Sure beats DSL lol. I dunno what u were talking about with the 6mbit line




RE: lol dsl
By Hare on 10/4/2006 12:25:23 PM , Rating: 2
LOL at your latency. Did you know that you can get 100Mbit vDSL and aDSL? Maybe you should think a second before you brag about your cable.


MacDonald
By Lonyo on 10/3/2006 11:54:57 AM , Rating: 1
MacDonald not McDonald




RE: MacDonald
By on 10/3/2006 1:07:05 PM , Rating: 2
Mayor McCheese not Mayor MacCheese


I smell "pay to play"
By AxemanFU on 10/3/2006 4:53:50 PM , Rating: 2
With streamed content only, and minimal local storage, it sure seems like a "pay to play" environment would be easy to set up. When you CANT do anything without connecting to the provider's content site, they can meter and monitor your gaming completely, and that's only a step away from an as you go billing experience..and a giant fat revenue stream for the content provider. If they end up doing that, the least they could do is give you the freakin console for free like it is a cable box or something..
I have a bad feeling this is where we are headed for gaming, TV, radio, everything...




By lemonadesoda on 10/3/2006 7:17:19 PM , Rating: 2
I feel sorry for the retailers. SONY wants them to use up a lot of retail space to market and promote their products, yet will deny them future revenue streams by making content a direct purchase cutting out the retailer.




If it's Blu-Ray-less
By bigboxes on 10/3/2006 11:16:45 PM , Rating: 2
then I'll buy Sony's premise. Down with Sony! :p




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