Print 8 comment(s) - last by IlllI.. on Feb 2 at 2:09 AM

Sony's new CEO Kazuo Hirai  (Source:
Current CEO Sir Howard Stringer will become chairman of the Board of Directors in June

Sony has announced today that Kazuo Hirai will be the company's new chief executive officer, replacing current CEO Sir Howard Stringer.

Hirai, who is currently Sony's executive deputy president, was recommended by Stringer to step up as the new president and CEO. Stringer, on the other hand, will become chairman of the Board of Directors.

“Three years ago, I started to work with the Board on succession plans, and in February, 2009 we named a new generation of leaders to be my management team. Among them was Kaz Hirai, who had distinguished himself through his work in the PlayStation® and networked entertainment businesses," said Stringer. "Kaz is a globally focused executive for whom technology and the cloud are familiar territory, content is highly valued, and digital transformation is second nature. I believe his tough-mindedness and leadership skills will be of great benefit to the company and its customers in the months and years ahead. I look forward to helping Kaz in every way I can so that succession leads inevitably to success. It was my honor to recommend him to the Board for the positions of President and CEO, because he is ready to lead, and the time to make this change is now.”

For now, Stringer will remain chairman of Sony Corporation. But in June, after the annual shareholders meeting, Stringer will move up to Board Chairmanship upon approval from the Board. Hirai will be appointed to the Board as well at this time, and current chairman Yotaro Kobayashi will be retiring.

“As challenging as times are for Sony now, were it not for the strong leadership of Sir Howard Stringer these past seven years, we would have been in a much more difficult position," said Hirai. "I am grateful to Sir Howard and to the Board for their confidence in me, and I look forward to working with everyone at Sony more closely than ever before to build a strong future for our customers, shareholders, partners and employees. The path we must take is clear: to drive the growth of our core electronics businesses - primarily digital imaging, smart mobile and game; to turn around the television business; and to accelerate the innovation that enables us to create new business domains. The foundations are now firmly in place for the new management team and me to fully leverage Sony’s diverse electronics product portfolio, in conjunction with our rich entertainment assets and growing array of networked services, to engage with our customers around the world in new and exciting ways.”

Hirai hit the nail on the head when mentioning the hard times the company has had as of late. Just last year alone, Sony was the target of several hacks that compromised user account information time and time again. Later, it broke up its struggling TV unit, sold its LCD panel joint venture to Samsung, and recently got rid of three new point-and-shoot cameras, recognizing that the area is slowly dying.

Hirai will become president and CEO on April 1, 2012.

Source: Sony

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Let's See What He Can Do
By TheRealArdrid on 2/1/2012 10:02:21 AM , Rating: 2
It's been pretty apparent that they were grooming Kaz for the CEO spot. He's managed an incredibly swift climb up the ladder in the last few years. It'll be interesting to see what he can do to turn the ship around and further streamline their operations.

RE: Let's See What He Can Do
By inperfectdarkness on 2/1/12, Rating: 0
RE: Let's See What He Can Do
By Milliniar on 2/1/2012 11:52:46 AM , Rating: 2
While i agree with most of what you are saying, the PS3 is not doing nearly as bad as you think it is. Despite coming out a year after and being trounced in xmas sales in the north america, and not to mention that alot of people have bought 2 or 3 360s due to rrod. The PS3 is globally between 3-5 million behind the xbox, outside of North America the 360 is routinely behind the ps3 in sales. And as far as the Wii once again outside of North America being beat by the PS3, and i believe also for most of the last year and a half has been selling less than the ps3 in north america

RE: Let's See What He Can Do
By Arsynic on 2/1/12, Rating: -1
RE: Let's See What He Can Do
By IlllI on 2/2/2012 2:09:42 AM , Rating: 1
"out-dated business models like relying on licensing fees from proprietary physical media"

wait... what?

both nintendo and m$ do the same thing. but according to you, are more successful than sony. so therefore that cannot possibly be the reason sony is not successful.

RE: Let's See What He Can Do
By Reclaimer77 on 2/1/2012 3:04:52 PM , Rating: 2
realistically, sony's better shot would be to bow out of the CONSOLE gaming market altogether.

Man you would make a great CEO. Bow out of something that makes them billions a year, and has a very high consumer brand recognition, because the 100 or so people who wanted Linux on the PS3 got butthurt...

And this Wii bullcrap you're spewing. Do you even realize that Nintendo is hemorrhaging tons of money and is in really bad financial shape?

RE: Let's See What He Can Do
By someguy123 on 2/1/2012 8:51:01 PM , Rating: 2
you want them to bow out of one of their few profitable sectors...and then say that they have staying power in the portable sector, a market where the PSP was drastically outpaced by the DS in unit sales and even more astronomically by software sales?

what is any of this based on? drugs?

Boss Kaz
By OAKside24 on 2/1/2012 10:27:03 AM , Rating: 2
"Great job, Kaz. You'll be promoted to CEO on April fool--um, first." *snicker*

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