What sets Rock Band apart from its competitors is that it pushes itself as a music delivery platform rather than just a yearly, episodic update like any other franchise title.
While it might not yet have the brand power of Guitar Hero, Rock Band is selling well enough for Viacom (parent company of MTV and Harmonix) to point out that its music game has shipped more than 3 million bundle units over the three currently available SKUs.
Over the PlayStation 3 and Xbox 360 versions, more than 10 million songs have been purchased and downloaded from each console’s respective online portal.
PlayStation 2 gamers, and the eventual owners of the upcoming Wii version, don’t have the standard storage infrastructure to download songs online. Harmonix, MTV Games and EA announced today an alternative solution for PS2 and Wii to get more Rock Band content.
Coming on July 15 will be Rock Band Track Pack Volume 1 for Wii and PS2. The $29.99 expansion disc will include 20 songs, some of which from Boston, Oasis, Nine Inch Nails, Stone Temple Pilots, and All American Rejects. For a full track list, see the Rock Band forum post.
As reported by GameDaily, Viacom said in its first quarter earnings statement, “Media Networks revenues rose 16% to $2.02 billion, principally driven by strong sales of the music video game Rock Band.”
“Our Rock Band video game is continuing its successful tour and is emerging as a valuable long-term franchise. We expect to further that success with the upcoming release of Rock Band on the Wii home video game system and our launch in Europe,” commented Philippe Dauman, president and CEO of Viacom.