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Print 15 comment(s) - last by Reclaimer77.. on Jun 2 at 9:36 PM

Samsung picks Intel over its own in-house ARM designs

Intel Corp. (INTC) may have scored a key win in the tablet market.  According to reports by Venture BeatReuters, and other sources Samsung Electronics Comp., Ltd. (KSC:005930) has selected an Atom system-on-a-chip to power its next generation flagship Android tablet, the Galaxy Tab 3.  Given that Samsung is currently in second place in tablet sales (with a little over a sixth of the total market), this could be huge to Intel establishing a beachhead in a market space that's currently dominated by the partners of Intel's mobile arch-rival ARM Holdings Plc (LON:ARM).

Samsung's tablet line has historically had a mix of various ARM processors.  Its first Galaxy Tab packed an in-house Exynos 3000 series chip.  Its follow-up larger Android tablet designs packed Tegra 2 chips from NVIDIA Corp. (NVDA).  The Galaxy Tab Plus 7.0 packed an Exynos 4000 series chip.  And the Galaxy Tab 2 7.0/10.1 packed OMAP4000 series from Texas Instruments, Inc. (TXN) (TI recently exited the smartphone/tablet market).

Samsung first experiment with Intel Atom chips in its Ativ tablet line, which packed Intel's dual-core Atom Z2760 processors and Microsoft Corp.'s (MSFT) Windows 8.  However, its Ativ line has failed to achieve the sales of its Galaxy tablet line.
Intel Atom Z2760
The sources report that Samsung will opt for a Clover Trail+ chipset and 32 nm Cloverview processor core design, rather than wait around for its upcoming 22 nm design (core: Silvermont; SoC: ValleyView; chipset: Bay Trail).  The dual-core chip will reportedly be clocked between 800 MHz and 1600 MHz.

Reuters' source indicates the 10.1-inch Galaxy Tab 3 model will get the Intel chip -- it is unclear whether the 7-inch model will also get Atom treatment.  IBTimes reports that some variants of the third-generation tablet family may feature Samsung's 32 nm Exynos 5000 series chips or NVIDIA's Tegra 4.

Galaxy Tab 2
The Galaxy Tab 2's successor will reportedly pack an Intel processor.

One disappointment is that the tablet will reportedly feature a pretty low resolution display -- 1280x800 pixel panels -- slightly more than Apple, Inc.'s (AAPL) iPad Mini, which packs a 1024x768 pixel display, but less than the fourth generation iPad, which has a 2,048x1,536 pixel.

Thus far Intel has seen sluggish sales of Windows 8 tablets and has only scored a few smartphone design wins.  Intel's new CEO Brian Krzanich, who replaces retiring long-time chief Paul Otellini, has vowed to make mobile devices a top priority for his company.

Sources: Reuters, Venture Beat, IBTimes



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I'm curious -
By bill.rookard on 5/31/2013 11:35:39 AM , Rating: 2
Since it's an Intel processor, how difficult might it be to drop a Win8 install on it? I'm guessing they'll lock the bootloader to prevent this, but as we all know, there -always- is someone clever enough to get around it.

SGT3 + Win8 would be a nice little machine to have.




RE: I'm curious -
By flyingpants1 on 5/31/2013 12:06:47 PM , Rating: 2
Cool.. but Samsung already makes an full Win8 Atom-based tablet called the Samsung ATIV Smart PC 500T available on Amazon for $498. The Asus Vivotab Smart is $425 on Amazon right now.

I don't want to use a 10" with Atom anyway. Give me a Win8+Atom 5-6" phone.. fix battery life and we're good to go.


RE: I'm curious -
By Mitch101 on 5/31/2013 1:45:07 PM , Rating: 2
1.4x-2.1x the performance of quad ARM.
1.6x-3.1x lower power than quad ARM.

Intel Silvemont (aka latest Atom)
http://www.anandtech.com/show/6936/intels-silvermo...


RE: I'm curious -
By ilt24 on 5/31/2013 3:30:46 PM , Rating: 2
Slivermont is still a couple of quarters away, the Galaxy Tab 3 will use Clover Trail+.


RE: I'm curious -
By Mitch101 on 5/31/2013 7:57:47 PM , Rating: 2
True and this is not using the new Atoms but its not far away either it may be worth waiting to see performance and battery life but most importantly cost.


RE: I'm curious -
By flyingpants1 on 5/31/2013 7:23:16 PM , Rating: 2
Okay what are you talking about? The tablets I mentioned are Atom based, not ARM. This article plainly states the SGT3 will not use Silvermont.


RE: I'm curious -
By Mitch101 on 5/31/2013 7:54:14 PM , Rating: 3
Silvermont is the new Atom processors and is no longer a slouch but a real competitor to ARM.

The problem is Intel marketing they should have called it Atom 2 or something to signify the major shift Atoms are about to take.


RE: I'm curious -
By FITCamaro on 6/2/2013 11:10:57 AM , Rating: 3
Considering it hasn't launched yet, they still might.


RE: I'm curious -
By swizeus on 5/31/2013 7:49:38 PM , Rating: 3
It is simply didn't sell well under the moniker ATIV, so SAMSUNG will release it under GALAXY flag


RE: I'm curious -
By danjw1 on 5/31/13, Rating: 0
RE: I'm curious -
By Mitch101 on 5/31/2013 8:11:52 PM , Rating: 3
The X-Box 1 Kernel must have been pretty small considering it only had 64 MEGS of ram and the X-Box 360 has 512Megs of Ram. So how did it run any games if the kernel was bloated?

I think Microsoft knows a few things about optimization.


RE: I'm curious -
By Reclaimer77 on 6/2/2013 9:36:44 PM , Rating: 2
Dude brings up Windows 8 and you counter with an XBox 1 argument? I don't even follow you.

Consoles are, of course, more efficient than PC's because they are purpose built. Which is why the PS4 and Xbox(whatever) have such average graphics and CPU power, but will still deliver. And the Xbox 1 only had to output at 480p anyway!

But what does this have to do with Windows 8? Of course it's bloated, it's two entirely different desktop environments in one. Even the Surface, which one would assume is a slimmed down mobile experience, 16gigs of the 32gig model is taken up just by the OS!

I don't understand your need to constantly spread FUD about all things MS. But even so, do you have to tell lies? Even Microsoft software engineers think Windows 8 is "bloated".

"A lot of people think of Windows as this really large bloated operating system, and that may be a fair characterization, I have to admit. It is large, it contains a lot of stuff, but at its core, the kernel and the components that make up the very core of the operating system are pretty streamlined."

-Eric Traut-
Microsoft Engineer


Low res?
By BRB29 on 5/31/2013 1:06:07 PM , Rating: 1
they make high res screen for other companies but they don't want to put it in their product. Samsung WTH




RE: Low res?
By hughlle on 5/31/2013 6:39:14 PM , Rating: 2
I thoguht it a little funny that the article compared the low red of their device with the much higher res of an apple device despite samsung thenmselves making a device of the same size with a res higher than the apple res.

Seems a lot more relevant to me to mention that it is substantially lower than their nexus 10 than it being substantially lower than the ipad.


RE: Low res?
By BRB29 on 5/31/2013 7:20:13 PM , Rating: 2
This 10.1" samsung tablet has about the same res as the ipad mini 7.9"

It is not comparable to the ipad3/4 with much higher res.

Granted, it probably isn't as expensive either.


"Vista runs on Atom ... It's just no one uses it". -- Intel CEO Paul Otellini














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