According to a Joystiq
story, a certain nationwide electronics retailer may discontinue carrying the
Xbox 360 Core package.
An internal Best Buy document, sent to the site from an
anonymous source, clearly shows the Xbox 360 Core with the new status of “Deleted”
from the system with an out of stock date set July 29, 2007. The document also
shows the product information with “pref code: y,” signifying that “replenishment
of this item is not expected.”
When asked to comment on whether or not the retailer
document is a sign that the Xbox 360 Core will be discontinued, a Microsoft
representative responded, “No. Xbox 360 Core remains an important member of the
Xbox 360 family.”
The dropping of a less variant from a console family isn’t
unheard of. Earlier this year, Sony
discontinued the 20GB PlayStation 3, citing consumer preference for the
reason of running with just the more premium model.
The choice to discontinue stock of the Xbox 360 Core may be
solely exclusive to Best Buy. Latest retailer information on the upcoming
Xbox 360 price drops indicate that even the Core system will be available
with a $20 price cut to $279.
Microsoft has also said in the past that it believes that
the $199 price point is a “sweet spot of the market.” The Xbox 360 Core may be
a part of Microsoft’s strategy to dip below $200.