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Strategy Analytics found that Apple shipped about 17.7 million phones for the fourth quarter

A new report from Strategy Analytics shows that Apple was the No. 1 phone vendor in the U.S. for Q4 2012.

According to the report, which was conducted by Strategy Analytics' Wireless Device Strategies service, Apple became the No. 1 mobile phone vendor for the first time in the fourth quarter of 2012. It grabbed about 34 percent of the market in that three-month period.

Strategy Analytics found that Apple shipped about 17.7 million phones for the fourth quarter, which was a healthy increase from 12.8 million shipped and 25 percent of the market share in Q4 2011.


The report noted that Samsung, the hardware maker for many popular Android smartphones, was nipping at Apple's heels with 16.8 million mobile phone shipments in the fourth quarter, giving it 32 percent of the market share. This was a nice 5 percent jump for Samsung from Q4 2011.

LG landed in third place with about 4.7 million phone shipments and 9 percent of the market share in Q4.

Mobile phone shipments overall grew 4 percent for the quarter compared to Q4 2011, jumping from 50.2 million to 52 million in the U.S.

Source: Strategy Analytics



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Number shipped, not sold
By Targon on 2/1/2013 7:00:50 PM , Rating: 2
When things like units shipped are used, it shows the manufacturing capability, not the sales appeal. How many devices were SOLD is the real question that is important. How many FAILED products have shipped a lot of product that never sold? How about the HP Touchpad, that shipped a bunch, and due to poor sales, and that loser Apotheker, the product was cancelled. Sales vs. shipped makes a HUGE difference.




RE: Number shipped, not sold
By Gio6518 on 2/3/2013 1:01:15 PM , Rating: 1
quote:
When things like units shipped are used


and thats what iDiots try to say Android phones shipped so their not sold....trying to perpetuate the illusion of iPhones popularity

don't forget that companies like AT&T, Verizon and Sprint are obligated to purchase so many iPhones that are sitting on shelves taking up space, not neccesarilly being sold to the public

quote:
Strategy Analytics found that Apple shipped about 17.7 million phones for the fourth quarter


By theapparition on 2/4/2013 10:15:32 AM , Rating: 3
Not that tired argument again.

Go run a business. Now I dare you, when money is on the line, to ship product when someone hasn't bought it. Are you actually going to give your product away for free hoping someone buys it later?

Every phone Apple ships has been sold or accounted for (and no, warranty/spares aren't included in those metrics). Same with Samsung, Motorola, HTC, LG, etc.

The same goes for automakers. When a car gets shipped, it's been sold. The dealer buys it. Yes, dealer inventory may remain high and cars not resold to consumers, which is what you are alluding to, but that doesn't matter directly to the automaker. It all balances out when the next quarter, if dealer inventories are high, than orders fall.

The same argument applies to every single industry and product. Because that's how it works. Try living in the real world rather than perpetuating some internet myth to satisfy a conclusion you favor.


not for long
By Philippine Mango on 2/1/2013 4:42:30 PM , Rating: 2
muhahahahahahaha




RE: not for long
By Gio6518 on 2/3/2013 12:54:54 PM , Rating: 2
you mean getting 34% out of less than 7% of the worlds population isn't impressive...............yeah not really.....when counting iPhones have dropped down to 10% on a global scale.....just like their computers will be down to 5-6% by end of 2013


"Information wants to be free"
By Mike Acker on 2/2/2013 9:17:03 AM , Rating: 2
you cannot advocate "information wants to be free" and also be a fanbois as the fruity corp. is the biggest patent troll around .




Not too shabby
By Shadowself on 2/2/2013 5:59:47 PM , Rating: 2
Not to shabby for a company that claimed during the initial iPhone launch presentation that their goal was to eventually achieve 1% of the cell phone market.

Yes, it was the iPhone 5 launch quarter. An iPhone 5 that barely made Siri better, introduced the ludicrous maps program, used a touch sensitive screen that even Apple says may be too sensitive, and moved to 4" display which is still smaller than many flagship smart phones. AND to top it all off, Apple had shipping delays of up to four weeks on the new iPhone 5 for the vast majority of the quarter. As I've said here before, Apple has done more to shoot itself in the foot than any competitor has.

Yep, not too shabby, all things considered.




Yawn. Still not impressed.
By GotThumbs on 2/4/2013 4:57:51 PM , Rating: 2
This kind of "news" is boring and non-relevant today.

Or should there be a noted at the bottom of the "article" that this Ad sponsored by Apple, Inc?




I would never buy a Samsung
By johnsmith9875 on 2/4/2013 9:38:59 PM , Rating: 2
Its a predatory Korean Company that has killed more than a few domestic industries by illegal dumping below cost to kill an American competitor, then ramp back up its prices when the dirty deeds are done.
At least Apple is an American company. Let the Koreans play with their own devices.




!!!!!!!!!!!
By NicholeGibbs22 on 2/6/2013 4:46:21 PM , Rating: 1
just before I looked at the paycheck saying $7534, I did not believe ...that...my mom in-law woz like they say really taking home money part time from their laptop.. there uncles cousin has done this for under twenty three months and as of now cleared the debts on their apartment and got a top of the range volvo. go to, Great60.comTAKE A LOOK




Tony 's happy, Mototroll weeps and cries
By Pirks on 2/1/13, Rating: -1
RE: Tony 's happy, Mototroll weeps and cries
By Tony Swash on 2/1/13, Rating: -1
RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/1/2013 8:14:40 PM , Rating: 2
Outselling other vendors in one country in one quarter (the quarter of Apples yearly refresh) is not a huge deal. Outselling IOS 5 to 1 and climbing is... But you already know that, thus the reason your spin engine has been in overdrive lately.


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/2/2013 6:47:27 AM , Rating: 3
Not excited, just responding to Tonys snarky comment. Shutting down his stupid spin. I am kind of excited for the great phones coming out over the next year.

Yes, Taken we all know the bulk of that 5 to 1 gap is low to mid range devices. You bring it in to every thread, regardless of topic. You ignore how the high end exploded last year and looks to be even more explosive this year. Give it a rest already, you are starting to sound obsessed.


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/2/2013 7:27:07 AM , Rating: 2
Yeah this is just pathetic.

Takin doesn't seem like an elitist though. I mean he bashed me for buying Lian Li cases because there were $50 dollar ones "just as good". But when it comes to Android and smartphones, he doesn't seem to place any value in bargain handsets. Nope, unless it's high end, it doesn't count apparently.

I honestly don't get it. I just don't. And he doesn't seem interested in enlightening me. I hate to call him a troll, but at this point....


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/2/2013 7:40:25 AM , Rating: 2
Ya, he's a different type alright. I am pretty convinced he is just posting to try and prove he is right most of the time as opposed to Tony who is posting on behalf of a company's honor (whatever that means).

"Android devs. make less money per app, and the bulk of Android phones sold are low end".

OK, what of it? Does it affect the high end? Does it affect what high end buyer buy? Does it affect anything other than Apple, Google, and app developers profits? The answer to all that is a resounding no. It's about what we get as consumers, not what the companies get. With Android, you can get the absolute best high end phone. Or a cheap phone that doesn't do too much. Not everyone needs all that. Some people just need a phone and email and rare access to the internet "just in case" they need it while out and about.

All that, and I think they see Android is absolutely exploding. Google is out innovating, out manuevering, and out selling Apple, and the pace is accelerating while Apple's development stagnates. Really IOS 6 may as well be called 2.4 and the biggest improvement to the iPhone lineup since 2007 was the larger screen and 4G. Really Apple? WOW, what innovation.


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/2/2013 7:59:33 AM , Rating: 2
I have a feeling if the situation was reversed, and Apple's iOS was sold on mid-grade devices, suddenly this wouldn't be such a talking point. All of a sudden, market share would be a kick ass metric.

I hate to go there, but yeah...it's hard to not notice the bias.


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/2/2013 10:13:35 AM , Rating: 2
You are absolutely right. There are benefits and drawbacks of any platform, but consistently, the only important benefits are the ones on Apple's platform. Larger Screens , High res screens, better DPI, Better Edge to Edge display, SD card, Removable batteries, NFC, Mini HDMI, Better Notifications, Faster Voice search, Widgets, Live wallpaper, Multi user support, Multi Window support, and on and on... None of that is important. LOL


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/3/13, Rating: 0
By hartleyb on 2/4/2013 9:14:48 AM , Rating: 1
Why is it that everytime there is a article on this website that is pro Apple we see all the Apple bashing. I have both an Android phone, and an Apple, and each has it's advantages, and disadvantages, but neither are by far close to being all things for all people. I could sit here and tell you the problems with each OS, but that seems to me to be very redundant. Apple will continue to have a large share of the market becuase it markets its devices to a particular segment of the market, Makers of Android devuices will do the same, but niether OS, or device, will ever meet needs of all users. So congratulations Apple this quarter your on top, next quarter it will be someone else!


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/3/2013 1:57:51 PM , Rating: 2
quote:
Side note - My biggest criticism of the Android platform is that there aren't any good 4" devices out there.


Well knowing your disdain for Android, I doubt any of these would be "good" for you. However I would say check out:

1 Droid Razr M
2 Pantech Burst
3 Samsung Galaxy Victory
4 HTC One V

I don't know if these are "high end" enough for you. But in my opinion the most underrated Android handset line are the Motorola RAZR's. Fantastic phones imo in form, function and battery life. Haven't personally tried the M though.


By Cheesew1z69 on 2/3/2013 2:01:55 PM , Rating: 2
Loved my Razr, well built, solid as hell. When I got my S3 gave it to the GF.


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/3/2013 2:20:52 PM , Rating: 2
"We have gone over this many times, and again, I don't slot most of those things you listed as an absolute positive or negative. Every platform is about compromises, so in the end it is all about things that you need or value."

True dat.

"My only real issue is when people immediately write off an iOS device because they don't have things like replaceable batteries or SD card expansion"

If those are on your list of needs, then its written off. Ther eis only one model of iPhone, so, you're SOL.

"Other things you mention like HDMI ports are quickly being made redundant with the advent of technologies like AirPlay and Miracast."

Totally disagree. Airplay requires Apple TV. Anything else requires a wireless capable TV at the least. A Mini HDMI port can plug into Any TV, anywhere, any time without any configuration required. It's HDMI. I agree its about choices, but you tend to write off all choices but your own... Then later retract and act as if you don't.

"Side note - My biggest criticism of the Android platform is that there aren't any good 4" devices out there. There are no choices there."

What are you smoking. The Razr M is smaller than the iPhone 5 with a bigger screen thank to the iPhone giant bloated bezel.

iPhone5.
LCD: 4 inches
Height: 4.87 inches (123.8 mm)
Width: 2.31 inches (58.6 mm)
Depth: 0.30 inch (7.6 mm)

Razr M
LCD 4.3 inches
Height: 4.82 inches (122.5 mm)
Width: 2.40 inches (60.39 mm)
Depth: 0.33 inch (8.3 mm)

"In the end the positives of iOS outweigh the negatives for me, for me,"

Agreed. And you do always say that.... AFTER being called on your 18 previous posts NOT saying it acting as if your phone is the end all be all. But whatever. I think we agree on most points when you are in "clarification mode". ;)


By TakinYourPoints on 2/6/2013 3:00:03 AM , Rating: 2
quote:
acting as if your phone is the end all be all.


I've always said "for me", either explicitly or implicitly. I like fast, well made hardware with a smooth and polished OS that runs the best applications. Saying anything positive about an iOS device, even when objectively true, is a cause for jimmy rustling here but that's a strange problem that other people have. I don't see the big deal.

Again, that's the end all be all for me. I don't see the big deal when backing up my reasons with objective stats is true. I don't even get into personal anecdotes with these things, I know that gets fanboys angry. :)


By TakinYourPoints on 2/3/2013 3:33:52 AM , Rating: 2
quote:
All of a sudden, market share would be a kick ass metric.


The only importance of marketshare to me is how it affects third party support of a platform. This applies to operating systems, game consoles, ecosystems like Steam or Amazon Kindle (Steam and Kindle both have massive libraries so I use them despite their very restrictive DRM), and so on.

This is why usage matters to me. If iOS, despite having 1/5 of Android's market, makes up the majority of mobile traffic, app downloads, and mobile ad revenue, that means it will also have stronger third party support. That directly impacts the things I value in a platform. I wouldn't have a Kindle if it only had one or two publishers, you know?

Otherwise I couldn't care less about marketshare.


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/3/2013 12:30:36 PM , Rating: 2
quote:
The only importance of marketshare to me


Yes too bad that to the rest of the world, it means something else entirely.

quote:
This is why usage matters to me.


Of course. Because how millions of faceless people you don't know use their device matters to you I'm sure. It has nothing to do with the fact that it's a statistic that, in your mind, counters the market share argument.

You know maybe there are tons of people out there who want a smartphone, but you know, aren't super addicted to texting, surfing and buying apps all day every day. For arguments sake lets call this group of people "adults". Now it seems to me that Android would be the perfect solution for this group of people.

quote:
Otherwise I couldn't care less about marketshare.


Well unless it favors Apple. Then you care a lot for it.

And since I actually have a life, I'm not going to waste my time digging up 3 year old posts like you have to make an argument. But I bet money you've use marketshare in the past to make pro-Apple points. But now, hey, you couldn't care less lol. How rich.


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/3/2013 2:23:50 PM , Rating: 2
"You know maybe there are tons of people out there who want a smartphone, but you know, aren't super addicted to texting, surfing and buying apps all day every day. For arguments sake lets call this group of people "adults" "

LOL +1

"Well unless it favors Apple. Then you care a lot for it."

Bingo


By TakinYourPoints on 2/6/2013 2:53:09 AM , Rating: 2
Funny that bragging about not using the internet or applications on a smartphone seems to be a point of pride with you now.

And you say that I twist my own personal viewpoints to suit my argument? Hilarious.


By TakinYourPoints on 2/6/2013 2:42:36 AM , Rating: 2
quote:
Because how millions of faceless people you don't know use their device matters to you I'm sure.


Of course it does. It matters to me that Windows is a popular gaming platform, otherwise I'd play games on whatever else developers support.

This isn't rocket science.

quote:
Re: Marketshare.

Well unless it favors Apple. Then you care a lot for it.


The PC gaming market is a small fraction of the console market. I don't care, honestly, because I prefer PC games to console games. Again, raw marketshare doesn't matter, just that there is enough of an audience to support whatever ecosystem I prefer.

quote:
You know maybe there are tons of people out there who want a smartphone, but you know, aren't super addicted to texting, surfing and buying apps all day every day. For arguments sake lets call this group of people "adults". Now it seems to me that Android would be the perfect solution for this group of people.


If you aren't going to use applications or the internet on your smartphone, why not just get a flip phone instead?

It seems like you're wasting a bunch of money on an Android smartphone that never gets used the way that a portable computer should be.

Is bragging about using applications and the internet LESS an actual defense now? Wow.


By TakinYourPoints on 2/3/2013 2:57:28 AM , Rating: 2
quote:
It's about what we get as consumers, not what the companies get.


But those things directly affect consumers. I use desktop operating systems with lots of developers making a broad range of applications. Its the same with my phones and tablets.

As a consumer I use platforms with excellent hardware and broad third party support. They always happen to be ones that are profitable while being easy to develop for. What I as a consumer get is the direct result of what developers benefit from, and iOS continues to lead in areas of power usage and profitability by a wide margin. Their users on average use and demand more, and developers are there to fill that demand.

Remember what Ballmer said, "Developers Developers Developers!!!". Developers make or break any platform. All of those things like ease of development and distribution and usage and profitability trickle down to the end-user experience.

So of course it is important.

And if you don't use applications on tablets or phones, that's cool too. If you do less with your hardware then there are other platforms out there. Android is incredibly versatile and it covers everything from the GS3 to a crappy phone for your grandmother.

A cheap/free Android device that doesn't do much has been perfect for hundreds of millions of people. It isn't a type product I'm interested in, and it doesn't incentivize development like a higher percentage of "real" smartphones would, but I don't fault anyone for not needing much out of their devices either. Hell, there are millions who barely use their desktop computers. Not everyone is a power user and that's totally fine.

Cheers.


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/3/2013 5:12:52 AM , Rating: 1
quote:
Remember what Ballmer said, "Developers Developers Developers!!!".


LMAO yeah and what the fuck does Ballmer know about running a successful mobile platform again? All he knows about developers is that they rejected Windows Phone 7. He had to pay them to even look at Windows Phone 7.5. And they're dragging ass on Windows 8.


By TakinYourPoints on 2/6/2013 3:25:12 AM , Rating: 2
Herpty derp, again you miss the point!

Developers made Windows, just as they've made iOS. Whether or not he succeeded in getting them to WP is completely beside the point, the point is that developers totally matter.


By TakinYourPoints on 2/3/2013 3:58:45 AM , Rating: 1
quote:
Ya, he's a different type alright.


Its sad that having fingers in numerous (and in fanboy terms, "opposing") platforms is "different". Really weird. :)

quote:
Really IOS 6 may as well be called 2.4 and the biggest improvement to the iPhone lineup since 2007 was the larger screen and 4G. Really Apple? WOW, what innovation.


I've been on every OS update since 1.0. The move from 2.0 to 4.0 alone was substantial. Everything since then has been mostly under-the-hood optimizations and tightening, but we'll see if they add anything new and obvious with iOS7.

OS X updates were also slow and considered, but almost always right. The alternative is the "see what sticks" method Microsoft took with Windows 8 and Office.

Judging an OS only based on the front-end UI is a little weird btw, especially when its usability and polish is still very good. The Windows 7 UI is fundamentally the same as the Windows 95 UI, but you wouldn't call it the same OS under the hood, would you? A mature UI and fundamentally sound UI design don't need rapid improvement. It isn't the same as dealing with something as broken as Android was only one year ago, an OS that desperately needed to catch up in basic areas like stability, smoothness, UI consistency, and responsiveness.

quote:
Really IOS 6 may as well be called 2.4 and the biggest improvement to the iPhone lineup since 2007 was the larger screen and 4G. Really Apple? WOW, what innovation.


I'd call the 2010 retina display a pretty good innovation. I'd also call the iPhone 5's ridiculously fast hardware and double the LTE/wifi browse time (8+ hours!) of a GS3 to be pretty good as well, all while being so much smaller.

You're better than taking lame potshots dude, you have to at least give it up for their hardware just a little. :)


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/3/2013 4:29:37 AM , Rating: 2
ZZzzzzzzZZZzzzzz


By xype on 2/3/2013 8:27:48 AM , Rating: 2
The intellectual depth of your replies is, once again, humbling.


By BSMonitor on 2/4/2013 4:38:56 PM , Rating: 2
Good to see the neanderthal is still in his mom's basement!


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/3/2013 2:36:29 PM , Rating: 2
"Its sad that having fingers in numerous (and in fanboy terms, "opposing") platforms is "different". Really weird."

It was in reference to your vigorous and un-ending need to defend the Apple platform, I specifically mentioned how I dont think its that you are a fanboy, you are just trying to prove your are right. "I am pretty convinced he is just posting to try and prove he is right most of the time as opposed to Tony who is posting on behalf of a company's honor "

"Judging an OS only based on the front-end UI is a little weird btw, especially when its usability and polish is still very good. "

That is one of many things it is missing. If it were a budget line, fine, but its missing SOOO MANY THINGS for a high end phone.

"I'd call the 2010 retina display a pretty good innovation"

Putting a higher res LCD (or faster GPU) is not an innovation, its a product design decision. I give it to you that it was a great decision, and I with more companies had brass balls like Apple to make decisions like that more often. But it's also been years since "retina" was introduced and now the competition has not only higher res models with higher DPU, but they do it in larger screens as well.


"You're better than taking lame potshots dude, you have to at least give it up for their hardware just a little. "


I do. I have said before the iPhone's size/speed/battery ratio is really impressive. And if I was in hte market for a small screen smartphone with lower res and DPI than its competiton that had many missing features and costs the same as other high end phones hte iPhone 5 would be on my list for sure... Now that wasnt a "lame potshot", that was a great potshot, with heavy sarcasm laid in for good measure.

LOL... But seriously, if Apple released this rumored iPhone math with a larger screen with higher res and at least an SD card I would seriously consider it. A next gen iPad mini with retina looks good to me too if they make it.


By TakinYourPoints on 2/6/2013 2:37:02 AM , Rating: 2
quote:
It was in reference to your vigorous and un-ending need to defend the Apple platform


Its less about defending Apple than responding to ignorant, uninformed, poorly reasoned, or flat out stupid posts. Insert blatantly stupid comment about another company and I jump in there too.


By TakinYourPoints on 2/3/2013 2:42:28 AM , Rating: 2
quote:
But when it comes to Android and smartphones, he doesn't seem to place any value in bargain handsets.


In context the discussion is usually, "Android is outselling the iPhone 5:1, ergo the flagship Samsung devices are clearly outselling it".

FUD and inaccuracy are pretty much all that really annoy me. I have my foot in multiple platforms and they all have something good about them for someone. When reality as shown by hard metrics point the other way then I'll point it out, that's all.

If quasi-flip phones are something to get excited about then I retract my statements.


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/3/2013 5:05:49 AM , Rating: 1
Talk about FUD. Android is beating iOS in smartphones . Notice I said Android not Samsung, but moving on. Flip-phones are not even in the picture.

This is just you defending your own ego because, for some reason, it just irks you to the core that people are choosing Android over iOS 5:1. For WHATEVER reason.

So you cook up some lame argument where that magically doesn't count somehow, because they aren't ALL top end devices. Like who gives a shit?

Seriously you pull this "I have my foot in multiple platforms" crap, but it's kind of hard to not see right through you. You aren't exactly hiding your feelings about Android very well. When you claim millions of people just magically don't even count because they don't share your opinions on what phone is "the best".

I guess in your perfect world we would all have clothes from the top designers in Paris, drive only exotic vehicles from Italy and Europe, take private jets everywhere and only have the most expensive in everything. And if anyone chose not to follow suit, well, we just all sneer at that!


RE: Tony 's happy, Mototroll weeps and cries
By Tony Swash on 2/3/2013 6:02:34 AM , Rating: 1
quote:
Talk about FUD. Android is beating iOS in smartphones .


How do you measure that and why does your measurement of choice after? Serious question, I would genuinely like to know what you think should be used to measure relative platform success and why it matters.


RE: Tony 's happy, Mototroll weeps and cries
By Reclaimer77 on 2/3/2013 11:54:39 AM , Rating: 2
I don't measure that Tony. There are people who get paid to do that for me, and know far more about this than I do. And they tell us that Android has outsold Apple in "smartphones" for every year since 2011 I believe.

And I don't think it matters really. It's you and Takin who are going down this elitist path about all these immaterial metrics and qualifiers. Takin even went as far as to say we can't use IDC data because, well, the numbers basically don't make Apple look that great. So obviously they don't count either lol.


RE: Tony 's happy, Mototroll weeps and cries
By Gio6518 on 2/3/2013 1:22:01 PM , Rating: 2
Give it up he's a complete tool that no one gives a s*** about or even listens too.....
he's completely tech illiterate, he was most likely (based on his comments) some sort of middle management who surrounded himself with yes men, so he thinks his pathetic attempts of what he believes are fact are accurate because his yes men would agree with him or he'd probably terminate them for insubordination, he posts on multiple sites and he is known as a laughing stock on all of them....


By Cheesew1z69 on 2/3/2013 1:29:44 PM , Rating: 2
who?


RE: Tony 's happy, Mototroll weeps and cries
By Tony Swash on 2/3/2013 6:27:55 PM , Rating: 1
quote:
I don't measure that Tony. There are people who get paid to do that for me, and know far more about this than I do. And they tell us that Android has outsold Apple in "smartphones" for every year since 2011 I believe.


I think there have been a misunderstanding. What I meant is how do you measure whether Android is beating iOS in smartphones? The reason I asked was to see if yet again what was meant by 'beating' was market share. It turns out it is.

As I have argued before it seems that, unlike in the PC market, in the mobile device markets market share is a very poor proxy measurement of platform success. In the PC market Wintel PCs and Macs each had about the same network effect as each other, each Wintel PC or Mac per capita leveraged about the same value into their respective ecosystems which in turn meant market share was a very good proxy indicator of platform success.

In the PC markets market share and platform success were so linked that many observers actually came to think that they were the same thing and now look at market share in the mobile device markets and mistakenly equate it with winning.

A platform succeeds if developers and service providers find it the most profitable to supply an increasing quantity and quality of software and services to run on that platform. They will only do this when the platform users are active purchasers of the offerings. Simply put, developers and service providers must prosper financially to add value to the platform. What's so striking about the mobile device markets is the very large disparity between iOS and Android when it comes to monetisation rates (which can measured using a wide range of common sense metrics measured in various reliable ways). iOS has clearly much better monetisation rates than Android and we are not talking about a few percentage points of difference here, we are talking about often several orders of magnitude.

When market share is abandoned as an inaccurate proxy measure of platform commercial success it is abundantly clear that iOS is by the most successful mobile platform, Android doesn't even come close to the value and revenues created and flowing in the iOS ecosystem.

If I was a fan of Android that would worry me. Being a fan of Apple and iOS it please me. Either way talk of Android winning based on market share is a painfully misplaced. Many people appear to watching the wrong thing..


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/3/2013 6:43:43 PM , Rating: 2
Surely you see that most of that is due to Apple having a 4 year headstart... Now that Android has caught up and is dramatically outselling IOS, it will swing toward Android. The only players that should worry is MS and Rimm.


RE: Tony 's happy, Mototroll weeps and cries
By Tony Swash on 2/3/2013 9:08:07 PM , Rating: 2
Is it just a question of a head start? That seems implausible given the fact that Android has been outselling iOS fr a couple of years now and it's installed base is large and yet iOS continues to out perform by a very a very large margin on any etruc if platform usuage and monetisation you can measure. Somthing more profoud and significant is happening.


By retrospooty on 2/3/2013 9:28:53 PM , Rating: 2
If you'd like to think so, go ahead... Dont count Android out like you did Windows 20 years ago. Open and cheap will always win over closed and expensive. That and its early in the game, there are years and years to go in this... fortunately there are 2 major players unlike MS alone so competition can drive things, instead of monopolies


By Tony Swash on 2/4/2013 5:37:19 AM , Rating: 2
Sorry about the typos in the previous comment - never post after spending an evening drinking with your pals :)


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/3/2013 9:45:28 AM , Rating: 2
"This is just you defending your own ego because, for some reason, it just irks you to the core that people are choosing Android over iOS 5:1. For WHATEVER reason"

Ding ding ding ding... We have a winner. He just can't seem to accept that 5 of 6 people choose Android so he needs to belittle it at every chance with paragraph after paragraph of his own skewed perspective. I agree taken, t iPhone is the best phone for you. Now leave the rest of us alone and enjoy your phone. We can have our vastly superior feature SRT and screens and you van have your GPU and non update updates. Peace for us all


By retrospooty on 2/3/2013 9:47:09 AM , Rating: 2
Damn typos and spell checker... Feature set.


By TakinYourPoints on 2/6/2013 2:47:28 AM , Rating: 2
I don't care that Android is selling 5:1, as I said many times, I think its great, but these aren't high end products here.

Say that you're proud that the bulk of growth in Android sales are in low end featurephones and dumbphones being sold and I'll back off. I don't care about the low end market and I didn't think anyone else here did, but if you truly are psyched about the high sales of low end devices then I'll stop.


By TakinYourPoints on 2/6/2013 2:55:43 AM , Rating: 2
quote:
Flip-phones are not even in the picture.


No, they are in the picture, featurephones too. Any phone running Android is counted in these 5:1 numbers.

Sales numbers of actual smartphones support this position, as do internet and app download usage statistics. Why are you getting mad about this? I thought you didn't care about marketshare.


By TakinYourPoints on 2/6/2013 3:28:27 AM , Rating: 2
Like, talking about Android outselling iOS 5:1 and not even taking inverted practical usage metrics of a similarly extreme ratio into account says everything about how little thought you actually put into things.

One-dimensional as usual.


RE: Tony 's happy, Mototroll weeps and cries
By Tony Swash on 2/2/13, Rating: 0
RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/2/2013 7:45:47 AM , Rating: 2
Wow... 2 days in a row comments that I agree with for the most part. We are on a roll now buddy! ;)

I agree, Apple isnt going anywhere. Like I said, they will just go from being ridiculously record breaking profitable to merely extremely profitable and stay there. A great place for a company to be.

I really wish Blackberry and WP8 gain some more ground. More viable players = more competition = innovation at a faster pace and lower price for us all. This is the same reason I have always wanted Apple to stay around... Although I must admit, I do feel they need to be "at least taken down peg or two" ;)


RE: Tony 's happy, Mototroll weeps and cries
By Tony Swash on 2/2/13, Rating: 0
RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/2/2013 10:08:31 AM , Rating: 2
"I sense a great disturbance in the force."

I sense we are both doomed...

Either that or we are both winning. ;)


RE: Tony 's happy, Mototroll weeps and cries
By Tony Swash on 2/2/2013 10:51:47 AM , Rating: 2
quote:
I sense we are both doomed...

Either that or we are both winning. ;)


Actually in a quantum universe it is possible, in fact essential, to be both winning and losing at the same time :o


RE: Tony 's happy, Mototroll weeps and cries
By retrospooty on 2/2/2013 12:07:26 PM , Rating: 2
LOL... That reminds me of a Futurama episode. When visiting the edge of the universe, they look out past the void and see their counterparts (although dressed differently) in another universe looking back at them.

Fry: "So there is an infinite number of parallel universes?"
Professor: "No, just the two."


By nikon133 on 2/2/2013 3:59:39 PM , Rating: 2
A new bromance is blossoming... ;-)


By TakinYourPoints on 2/3/2013 2:37:40 AM , Rating: 2
Has it exploded? It took two months for the iPhone 5 to double the GS3's mobile share, and its only grown since then.

And I wouldn't call it obsessed, just blown away that these points keep getting glossed over. You keep mentioning it and I'll most likely respond.

The massive discrepancy between minority sales and majority usage is a strange one.


By chµck on 2/1/2013 9:43:39 PM , Rating: 2
someone 6 this guy


All things considered, not impressive.
By kamiller422 on 2/1/13, Rating: -1
RE: All things considered, not impressive.
By tayb on 2/1/2013 6:48:05 PM , Rating: 5
Oh come on. Samsung has a huge selection of phones available on all of the major carriers in the US at every price point. It's impressive that a company that is allergic to choice selling a phone that hasn't been redesigned in 2+ years (longer is not a new design) managed to outsell all of these phones combined. You haters are no better than the fanboys.

Verizon:
ATIV Odyssey - $50
Galaxy Stratosphere II - $30
Galaxy Note II - $300
Galaxy S III - $200
Galaxy Stellar - $0

AT&T:
Captivate Glide - $0.01
Rugy Smart - $0.01
Galaxy Exhilarate - $0.01
Galaxy S II Skyrocket - $1
Focus S - $1
Focus 2 - $1
Captivate Glide - $1
Galaxy Express - $100
Galaxy Rugy Pro - $100
Galaxy S III - $200
Galaxy Note - $200
Galaxy Note II - $300


RE: All things considered, not impressive.
By xti on 2/3/2013 12:31:29 AM , Rating: 1
I have never understood the argument that Apple HAS to make an entry level phone, a mid, and high end. Car companies do it all the time, but im struggling to find a better example - nevertheless it might not be what they are interested in.

It technically was redesigned and included LTE, antiantennaegate, etc.


By RufusM on 2/4/2013 9:43:36 AM , Rating: 2
I wonder how many of those iPhones were iPhone 5, 4S and 4's. Is the market mainly getting the top iPhone (5) or are they going for the more budget iPhones (4S and 4)?


By tayb on 2/4/2013 11:02:46 AM , Rating: 2
The entry level phones from Apple are the previous iPhones. The 4 is free (or a penny), the 4S is $99, and the 5 is $200. What Apple doesn't do is release a NEW entry level and mid-tier phone on a scheduled basis.

I bet the free iPhone 4 played a large role in those numbers.


By GotThumbs on 2/4/2013 5:18:43 PM , Rating: 1
Agreed.

These stats do little to sway any buyer from what the will choose. IMO, It has zero relevance on whether someone buys an IPhone or not. Those who are interested in an Iphone will buy it for the fashion/follower factor, because they lack any real technical knowledge.

Seeing people with an Iphone is like seeing kids (or worse...adults) walking around with their pants hanging down. I just look and know they are a 'clueless/Ignorant' IMO. With Apples overpriced costs and walled garden ecosystem, only an clueless/ignorant person would make the Apple choice.

Personally, I have no need to use a companies Cloud service when I have my own. It's so easy to setup too. I have Zero reliance on any company and I have total control of my content (streaming music, video, documents, photos). Only pay $30.00/month with zero contract restrictions. It does what I need it to do and I keep more of my money in my pocket.

Ever heard of....A fool and His/Her money are quickly parted. Apple knows it well.

For anyone in Apples ecosystem, Apple retains full control over users accounts and freedom to cancel and delete content at their discretion with zero recourse. Just read Apples TOA and you will know it's fact.

Best wishes and enjoy the freedom of choice. Yes, I have disdain for Apple's ecosystem, but I respect each individuals freedom to choose. Just don't expect everyone else to jump off that bridge with.


Only in the 4th
By Rulother on 2/1/13, Rating: -1
RE: Only in the 4th
By othercents on 2/1/2013 4:55:54 PM , Rating: 5
quote:
Why don't we go by the year and not just the forth quarter?

Because using 4th Quarter when the iPhone 5 was released gives Apple a PR advantage. For some reasons sensationalizing Apple is news worthy.


RE: Only in the 4th
By DNAgent on 2/2/2013 5:36:27 PM , Rating: 2
quote:
For some reasons


You mean the reasons that start with dollar signs that Apple gave the media to act as their PR department?


RE: Only in the 4th
By tayb on 2/1/13, Rating: -1
RE: Only in the 4th
By name99 on 2/2/2013 7:14:30 PM , Rating: 1
Exactly.Why don't we cherry pick the data every way we can to ensure a result that makes Apple look bad? That is, after all, the DailyTech way.

Focus on some rumor about what's happening in China (never followed up with a retraction when the real story is different). Tell us that Mac sales are "slumping" without adding that they are growing even as PC shipments shrink. Hype the fact that iPod sales are down which proves something (god knows what) about how Tim Cook sucks....

Regardless of what one thinks about Apple's products, to go down this rabbit hole of blatant denial of commercial facts is idiotic, pure and simple.
Apple are DOING WELL COMMERCIALLY. Get over it and stop pretending otherwise.


RE: Only in the 4th
By maugrimtr on 2/5/2013 7:12:59 AM , Rating: 2
Yes, they are doing well commercially. In the past year, Apple share price went from 464 to a high of 702 and down to today's price of 454. In other words, if you invested in Apple stock a year ago, you are now in the red and holding a volatile stock that could as easily go down again. Google has climbed from 609 to 775 in the same period from a low of 556.

Being commercially successful in the short term is meaningless, except for short term investors, unless you have a long term path to success. Many people doubt Apple have this. They sell only high end phones, tablets and laptops/Macs. Their competitors instead sell everything - high, mid and low end. That gives their competitors a stable platform towards long term success.

For long term investors, we like to know how Apple will perform 5 years down the line. That's looking pretty bleak as their market share erodes. People are switching to Android at the mid/low ends (more likely to graduate to high end Android options if they can afford it). Apple apparently is out of niches - Apple TV seems about the only other push left to them. After that? Staggering growth in markets has also slowed significantly (less pie to share).


RE: Only in the 4th
By Yongsta on 2/23/2013 11:13:06 AM , Rating: 2
It looks like history is sort of repeating itself. Macintosh (High End) / iPhone (iOS) vs IBM / PC Clones / Windows (Android). Closed market system like Apple & iOS usually loses out in the end.


!!!
By BettyGibbs22 on 2/3/13, Rating: -1
!!
By GloriaHiggs22 on 2/2/13, Rating: -1
!!
By TinaHiggs22 on 2/3/13, Rating: -1
Apple's Next Competitor
By Dizzy Dean on 2/1/13, Rating: -1
"It looks like the iPhone 4 might be their Vista, and I'm okay with that." -- Microsoft COO Kevin Turner














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