Two RIAA execs discuss the organization's highly unpopular tactic to end illegal file sharing
The Recording Industry Association of America (RIAA) has gotten virtually nothing but bad press after launching a large-scale attack against college students who allegedly upload copyrighted files via P2P programs. To attempt to explain what is going on, Mitch Bainwol, RIAA CEO, and Cary Sherman, president, collaborated to explain the ongoing crackdown on student downloading.
The editorial focuses on the "great progress" that has been made while attempting to convince people to stop file sharing. The editorial states that even though college students used to be the music industry's best customers, "finding a record store still in business anywhere near a campus is a difficult assignment at best."
The editorial mentions, "There is a big difference between using 'bullying tactics' and using a 'bully pulpit' to make an important point. Should we ignore this problem and stand silent as entire generations of students learn to steal?" I highly doubt that people are recommending the RIAA simply turn its back on the amount of music being shared via P2P. What I have a problem with is how the organization is going about trying to change things -- in fact, it seems they are just trying to make a quick buck rather than actually stop copyrighted file sharing.
With Apple's iTunes selling more than a billion songs, it is clearly evident that someone out there is actually purchasing songs.
To help ease the emotional stress that may be caused after being snagged in the anti-file sharing dragnet, the RIAA has allowed alleged file sharers to pay quickly and easily online at a P2P settlement web site. The site went live close to the same time that the RIAA sent 400 prelitigation settlement letters to students from 13 different American universities.
Not all universities are keen on simply folding to the demands of the RIAA. For example, the University of Wisconsin, Madison told the RIAA that the university would not pass out individual settlement letters until the RIAA gets a subpoena. It will be interesting to see what the RIAA's official response is regarding this matter.
I realize that many of you have strong opinions on the entire RIAA vs. file sharer issue, so I look forward to receiving some hate mail in my inbox!
"Spreading the rumors, it's very easy because the people who write about Apple want that story, and you can claim its credible because you spoke to someone at Apple." -- Investment guru Jim Cramer
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