Print 8 comment(s) - last by The Von Matric.. on Oct 2 at 7:14 PM

Some believe that Mulé may be a key part in Apple's quest to make deals with existing cable providers

Apple recently made a new hire that could expedite the arrival of an actual Apple TV and related products. 

According to Business Insider, Apple just hired Jean-François Mulé -- an engineering director with a lot of experience in the cable industry. Mulé's specialty is building technologies like WiFi and VoIP into current cable infrastructure.

He worked for a company called CableLabs for six years, where he took on responsibilities such as Development Program Lead for Wireless; Strategy and Development Lead for HD Voice; acting liaison manager with Cable Europe Labs; "driving force" behind IP initiatives, and even an industry spokesperson. 

Mulé has said that he is up to something "big" at Apple, but hasn't elaborated on that statement. 

Some believe that Mulé may be a key part in Apple's quest to make deals with existing cable providers. 

Apple has been trying to reach agreements with content providers and cable companies for years, which is partially the reason for having to shelve the project. For instance, in March 2012, it was reported that Apple approached cable providers wanting them to use its hardware for their set-top boxes -- allowing Apple to create the interface and collaborate with cable companies to manage bandwidth through TV and broadband. However, the cable companies weren't having it. 

Source: Business Insider

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oh boy
By sprockkets on 10/2/2013 12:12:25 PM , Rating: 2
Just what we need, a way to keep our stupid overpriced cable tv providers to screw us for decades to come!

RE: oh boy
By Arkive on 10/2/2013 12:40:07 PM , Rating: 2

Why is this automatically a bad thing? Worst case scenario we have *more* options in how we get our content. Best case scenario we're able to use an app on our devices that allow us to treat them like a cable box (use your storage for DVR functionality) and then just stream it all to your TV via your AppleTV. If they add a cafeteria plan where you can choose the specific channels you want at a reduced rate then guess what, you've got what exactly everyone has been asking for. Don't be so cynical.

RE: oh boy
By Tony Swash on 10/2/13, Rating: 0
RE: oh boy
By momorere on 10/2/2013 1:17:00 PM , Rating: 2
Do you mean disrupt TV like they recently did with AppleTV ? Oops they actually pulled the AppleTV 6 update silently after it started to brick devices or cause nothing but connectivity problems. Or did you mean disrupt Google Maps by releasing their own half-baked maps that still to this day are giving terrible directions including pointing people to cross active airport runway? Or did you mean disrupt the laptop scene with their Macbook Pro/Air where the batteries just up and quit working? Or the security sector with their "unhackable" fingerprint sensor? I for one sure am glad that they have all their ducks in a row and are able to completely overtake and destroy all competition in all areas in which they have a presence.

RE: oh boy
By kleinma on 10/2/2013 1:06:39 PM , Rating: 2
Do you think it is your cable provider who does those channel bundles? Or do you think it is content providers. My guess is it is a little of both, but chances are, companies like Viacom are saying "oh yeah, you want MTV, comedy central, and nikelodeon?, well thoes come with the viacom package along with 15 other irrelevant channels no one wants"

RE: oh boy
By Arkive on 10/2/2013 1:31:24 PM , Rating: 2

Cable providers pay a fixed cost to the content providers for each channel they offer customers (on a per customer basis). Unfortunately some channels are very expensive (ESPN being the worst) and some cost almost nothing. The price we pay is based on those costs but the bundles themselves are at the discretion of the cable provider.

RE: oh boy
By The Von Matrices on 10/2/2013 7:08:17 PM , Rating: 2
The cable company has little choice in that matter. You can't buy the desirable channels from major content providers without a contract to buy and broadcast the undesirable ones, even if they do only cost pennies per viewer. This is the reason why there are so many channels nowadays; I'm sure cable companies would much rather save the bandwidth of these infrequently watched channels and use it for other services.

RE: oh boy
By The Von Matrices on 10/2/2013 7:14:01 PM , Rating: 2
Just to follow up, the most granular the cable companies can offer services (if they wanted to) would be in packages of all the channels one content provider broadcasts due to the content provider bundling. The only way to break this up is for a delivery service to gain a near-monopoly in the market and demand that content providers break up their bundles or else their programming won't be purchased.

The problem with this is that content provides frequently call their bluff, and the cable companies eventually cave in due to customer complaints and subscription losses. DirecTV does this very frequently, most recently not broadcasting Viacom, but that only lasted for a few days like the Comcast/NBC dispute before that.

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