Distributors flesh out retail pricing for AMD's next-generation desktop processors

Retailers and distributors began to solidify the final details of AMD's upcoming Phenom processors. Conversations with various e-tailers reveal the SKUs along with the retail prices (not bulk pricing) of three upcoming Phenom processors.

Manufacturers are currently setting the launch price of AMD's Phenom X4 9500, which features a 95-Watt thermal envelope and a 2.2GHz operating frequency, at $280.00. The SKU for the new processor is HD9500WCGDBOX.

The Phenom X4 9600 features a 2.3GHz operating frequency along with 512KB of L2 cache per core. Retailers are planning to launch the new chip at $320. The SKU of the chip will be HD9600WCGDBOX.

Finally, retailers are also indicating that the AMD Phenom X4 9700 will make its debut with the SKU HD9700XAGDBOX and at a retail price of $330. The Phenom X4 9700 is slightly more high-end compared to the Phenom X4 9600 and Phenom X4 9500, and features a 2.4GHz operating speed along with a 125-Watt Thermal Design Power envelope. 

AMD's original roadmap slated the clock frequency for the Phenom 9600 at 2.4 GHz; the original clock frequency for the 9700 was at 2.6 GHz.  It might be easy to assume the worst with the sudden decrease in core frequencies, though the change could also be attributed to creative marketing plans.

Earlier this year AMD demonstrated 3.0 GHz Phenom samples. AMD will not launch these high-frequency Phenom processors this year, at least according to AMD's roadmap.

Expect AMD to lift its embargo on these 2.2 to 2.4 GHz desktop processors on November 19, 2007, with additional details on the Radeon HD 3850 and Radeon HD 3870 graphics processor.

"Well, we didn't have anyone in line that got shot waiting for our system." -- Nintendo of America Vice President Perrin Kaplan
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