A price drop can work wonders in enticing customers who are
on the fence to buy. Such is the case for the PlayStation 3, which saw sales
triple during the Thanksgiving buying week.
Sales of PlayStation 3 experienced a 245 percent jump in the
week of November 18-24 compared to the previous week. While Black Friday draws
out armies of shoppers, Sony said that the sudden surge of sales was largely
due to the price cuts introduced on October
Sony’s other systems also performed well during Thanksgiving
week, with PSP sales up 136 percent and PS2 sales up 287 percent compared to
the previous week.
The 80GB PlayStation 3 dropped from $599 to $499; and on
November 2, Sony launched its entry-level PlayStation 3 at $399, which includes
a 40GB hard drive and further simplified hardware. According to Sony, the
release of the 40GB model – the cheapest PlayStation 3 yet – has spurred sales
to increase 298 percent between November 2 and November 24.
While Sony did not release unit figures, GameSpot extrapolates
from October NPD numbers that around 321,750 PS3s were sold in November through
Black Friday in North America. If those figures are accurate, Sony will likely
have its most successful month this year.
quote: A price drop can work wonders in enticing customers who are on the fence to buy. Such is the case for the PlayStation 3, which saw sales triple during the Thanksgiving buying week.
quote: It was a major PR win for MS.
quote: The 3 year warranty gave people that had the console peace of mind that if and when it crapped out they would be covered.
quote: Sony lowered the price but they didn't increase the perceived value. They took away features that were and for some people still are important.
quote: You chide me about being bias but you have absolutely ruled out the notion of ever picking up a 360. Why is that? I already stated in a previous post that I liked the PS3 and I'm considering getting one. So before you go flaming me next time why don't you stop for a minute and read what I wrote.
quote: You're right, MS didn't have a choice but the way they dealt with it is my point. MS could have easily screwed themselves if they had not handled it properly. If they had not addressed it, then yeah class action would have resulted, they would have lost a lot of money and huge damage to the brand name. I'm not giving them a free pass on the fact that the consoles single handidly raise the global temperature by 1 degree, thus launching AL Gore on his crusade to save the planet. It was a poor design choice. If you remember they were talking about having a liquid cooling design but decided against it for cost reasons. I have no illusions about MS. MS is looking out for their bottom line like any company would. Their design mistakes are costing them a lot of money now but in the long run the payout for the "XBOX" brand will be huge.
quote: Sony's notion is that anyone who wants to play PS2 games will just BUY a PS2 as that is actually MORE cost effective for the consumer AND Sony ... instead of taking a loss on PS2 compatibility in the PS3, Sony actually MAKES money by just selling a PS2 for anyone who needs that capability.
quote: So yeah it was a PR win they SPUN the negative momentum of the widespread RROD problem and they made it work for them.
quote: That part I underlined, at least the part about Sony, is the same thing I had said in my earlier post. Sony is only willing to cut the price if it doesn't cost them. The BC feature was announced as part of the system. Taking it away and then saying well if you want it just go buy a PS2...WTF?!?!
quote: And lastly, to you it's just a convenience to others it was a big deal. Perception.
quote: So next time you want to criticize me why don't you read from the beginning make sure you got your shit straight.One more thing because you keep pimping the idea of just go buy a PS2 well I'm thinking your shits slanted
quote: I just don't have a reason to buy one.
quote: Sony lost a lot of good will and trust so while dropping the price helps, taking away features doesn't. Backwards compatability was a big deal to a lot of people. Reducing features such as a smaller HD to lower the price is no biggie becuase it's a reduction that doesnt take away from the functionality of the device. You can add an extra HD you can't add backwards compatability. To the majority of the public the PS3 and broken promises go hand in hand.