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eBay's payment platform isn't afraid to sling a little mud

eBay Inc. (EBAY) appears to be warily eyeing Apple Pay, the new iOS-tied NFC payment system which Apple, Inc. (AAPL) is preparing to launch for the iPhone, and (the upcoming) Apple Watch.  As PayPal steps up its own NFC payments campaign (using its Android app), Apple is perhaps the biggest obstacle given its propensity for closed, tightly integrated services.
 
But PayPal isn't going quietly.  It took out a full-page ad in The New York Times, in which it proclaims:

We the people want our money safer than our selfies; PayPal, protecting the people economy.

Apple Pay

For those confused, it's a not-so-subtle allusion to the recent hack of celebrities' iCloud accounts using standard password-getting tactics and exploiting Apple's relatively weak authentication protocols on the mobile front.  The hack and subsequent release of nude celebrities selfies provoked a shrill initial response from Apple.  That response eventually softened after Tim Cook promised new security features in iOS 8 to make it hard to gain and retain unauthorized access to someone else's account.
 
PayPal communications director Rob Skinner also went on the attack in a recent interview with UK-based publication TechRadar, proclaiming, "Nobody can dispute Apple’s strong track record, but payments is a difficult area. It’s much more difficult to do payments than to keep a live stream working!"

Sources: The New York Times, via Pando, TechRadar





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