Digital music is a booming business these days with consumers. Rather than owning a physical music disk that has to be stored, users want the convenience of simply downloading tunes direct to their portable devices. Apple has proven that the pure digital delivery format works wondrously with its iTunes store.
Nokia is looking to pry customers away from iTunes with a new music phone that offers music lovers all the tracks they want for a full year. After the year is up, owners are allowed to keep the tracks permanently and legally. Reuters reports that Nokia is set to launch its free music phone on October 17 in Britain via Carphone Warehouse.
The Nokia Comes with Music bundle will include the phone itself and all the music users can download for a full 12 months. At the end of the 12-month period, the user gets to keep the music downloaded over the year.
Carphone Warehouse will be the exclusive retailer for the first model in the Comes with Music line. DailyTech first reported on the Nokia comes with Music program in December of 2007. Three of the largest music publishers in the world are onboard with the plan including -- Universal, Sony BMG, and Warner Music Group. Other smaller music firms are participating as well.
Reuters quotes analyst David MacQueen saying, "Comes with Music and other bundled services, should they succeed, offer a lifeline to the music labels which have seen revenues decline sharply in the digital age."
Nokia also told Reuters that it expects other telecom providers to sell Comes with Music devices as well. What remains unclear with the program is after the first year if owners will be able to renew the yearly all you want music deal and if so what the cost will be. Nokia has not commented on what cut of the device sales the music publishers will be receiving.