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A dramatic plunge in sales for the top-selling console has Nintendo to fighting to stay on top.

Increased competition from the Sony PlayStation 3 and Microsoft Xbox 360 has Nintendo in a tail spin as demand for the Wii wanes. The console and video game provider, which has been the front-runner during the past four years, has seen profits for its popular Wii game console drop by 36 percent in recent months according to the BBC.

The company sold 20.83 million consoles so far this year and only expects to sell 18 million in 2011.  But the company -- who's name "Nintendo" roughly translated means "leave luck to heaven" -- is not waiting on chance.
   
Nintendo recently unveiled a new Wii Bundle that includes MotionPlus and
Wii Sports Resort.  A black Wii is available (bundled), for the first time, as well -- meaning, for some, that their Wii can finally match their home's decor. The company is also pinning its hopes on the company's DS hand-held game device.
   
Nintendo predicts that sales for the DS will be stronger in 2011, and in response to a surge of interest in 3D technology, the company plans to launch a 3DS version of the DS late this year or in early 2011.

Nintendo isn't the only one that is looking to jump on the 3D bandwagon, however. Sony has brought 3D updates to its PS3 and the television industry is moving full steam ahead with 3D-capable sets.





"What would I do? I'd shut it down and give the money back to the shareholders." -- Michael Dell, after being asked what to do with Apple Computer in 1997













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