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Image of the actual APX 2500 processor die next to a dime  (Source: NVIDIA)

Diagram of APX 2500 die layout and included processors  (Source: NVIDIA)
NVIDIA gives up a few more mouth watering details on mobile HD platform

Back in February, DailyTech brought news of NVIDIA's upcoming mobile video and graphics processor, not for laptops but for smaller, hand-held devices such as mobile phones, PDAs, etc. The APX 2500 HD video and graphics processing platform looked interesting on paper and looked even better in screen shots and demo videos with clean 3D rendering and silky smooth interface animations.

A recent product briefing with NVIDIA revealed a few more tidbits regarding the APX 2500 mobile processing platform including a power consumption of 50 mW which allows the chip to run up to 10 hours with a single battery charge. This makes the APX 2500 an ideal solution for mobile phones, PDAs, and GPS devices. In fact, NVIDIA states that the first devices to implement the APX 2500 processor will be GPS devices as early as this year. Implementation of the APX 2500 in mobile phones will soon follow.

According to NVIDIA, the APX 2500 is a single chip solution which has a package slightly smaller than a dime. The chip will include an ARM11 MP core with a maximum clock speed of 750MHz, a GeForce class GPU, a high-definition audio and video processor, memory, and IO system and an image signal processor all in the same package. Though the chip is no larger than a dime, NVIDIA states the APX 2500 is capable of running high-definition video flawlessly through HDMI 1.2 with additional dual display capabilities to view video on both the device and a high-definition display.

The APX 2500 is stated to deliver high-definition video up to 720p resolution in H.264, MPEG-4, and VC-1 formats. The GeForce GPU is capable of producing 3D graphics with features such as programmable pixel shaders and vertex & lighting, as well as coverage sampled anti-aliasing.

With such a low power requirement and a small form factor, many are skeptical of the APX 2500's performance, however, demos have already shown what the chip can do as far as 3D rendering and with a little creativity, product makers should be able to implement all of the goodies into future products utilizing this mobile processing platform.

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PSP 2!
By daftrok on 4/10/2008 11:35:04 PM , Rating: 3
If the PSP 2 comes out with this beast under the hood along with this:

and cellphone/3G(4G maybe?) capabilities it'll be the best Media/Gaming/Online/Phone/GPS handheld device.

RE: PSP 2!
By Owls on 4/11/2008 12:37:08 AM , Rating: 2
Please let it be true. Also ditch the Useless Media Disc (TM) or let us burn UMDs.

RE: PSP 2!
By joemoedee on 4/11/2008 8:07:52 AM , Rating: 4
Please let it be true. Also ditch the Useless Media Disc (TM) or let us burn UMDs.

I'd like to see them ditch game media altogether, and have some decent storage space with a downloadable Steam-like format for games. A combination of WiFi and High Speed Cellular Broadband like the iPhone, and Sony would definitely have a winner.

Having to carry around game media is pretty lousy, usually limiting what one could take on a trip. Doing the above would give you everything in the palm of your hand, as cliche as it sounds.

RE: PSP 2!
By FITCamaro on 4/11/2008 10:21:21 AM , Rating: 2
Yes but that would mean either

a) The device itself would require a fair sized hard drive inside the device itself to store an adequate number of games. Which not only adds cost but also weigh and size to the device.

b) Only enough space for one or two games meaning when you want to change games you have to download a new game. And considering PSP games are currently 2.1GB(correct?), even over the fastest connections available to consumers today, thats going to take 30 minutes to hours to download.

And even if you have the fair sized hard drive you still have to download new games whenever they're released or when it fills up and you want to swap in new games.

No using a flash based storage medium is the logical choice. Its cheap to produce. It's small. It requires a smaller footprint in the device than a disc. And it uses less power.

RE: PSP 2!
By nafhan on 4/11/2008 11:16:05 AM , Rating: 2
They could put 16 or 32GB of flash memory in it. That would be adequate to have several games at the same time, and games you have bought but not played in a while could be deleted and redownloaded when needed (like Steam). Even 8GB would be adequate if there was an option for an SD card, although Sony would probably force us to use Memory sticks...

Flash is cheap and getting cheaper!

RE: PSP 2!
By SiliconAddict on 4/11/2008 6:54:25 PM , Rating: 1
I'm so damn sick of people who are so in love with STEAM medialess content. wait until the day your device dies, or you want to play it 4+ years down the road for old time sake. Then you will understand why this is the worst idea since Divx. (Not the codec the disk.) It will be a cold day in hell when I give up media based games\movies Music less so since they are starting to not put DRM on it and I can back it up and move it around. The rest. Fuck the industry. If it was up to them we would all be paying every time we played a game.

RE: PSP 2!
By JAB on 4/13/2008 1:25:21 PM , Rating: 2
I just redownloaded HL2 almost 4 years later using steam noting could be easer. No extra fees noting. I dont understand where the hate comes from it is so much easer than disk. Faster too with high speed internet. Please search for some other obscure reason to hate one of the best thing about PC games right now. Those just are not valid here. I often wait for games to come out on steam now to avoid the hassle of the disks.

RE: PSP 2!
By andreschmidt on 4/11/2008 3:40:32 AM , Rating: 2
Hardware doesn't necessarily make something the best. A good combination of hardware and software have a good chance however.

RE: PSP 2!
By daftrok on 4/11/2008 12:37:06 PM , Rating: 2
There are awesome games on the PSP so I think they're fine on the software front.

RE: PSP 2!
By FITCamaro on 4/11/2008 7:57:32 AM , Rating: 1
Definitely agree with you on the UMD thing. Was just yet another example of Sony pushing a standard on its consumers.

By Soulkeeper on 4/11/2008 12:58:05 AM , Rating: 2
hmmm makes me wonder how close this might come to matching/beating the asus Eee's strength

750MHz arm a match for a celeron-m at 600-900MHz ?

RE: power
By Visual on 4/11/2008 8:07:24 AM , Rating: 1
Irrelevant for me, as it is not x86. I won't use it.

RE: power
By psychobriggsy on 4/11/2008 8:13:42 AM , Rating: 2
Which brand of x86 phone, satnav, etc, do you use?

Quite clearly and obviously this isn't aimed at anything bigger than a MID.

RE: power
By Visual on 4/14/2008 8:22:46 AM , Rating: 2
Which part of me replying to Soulkeeper comparing this to the Eee PC did you not get?

10 hours?
By pauldovi on 4/11/2008 2:33:17 AM , Rating: 2
I expect a mobile device to last a full 18 hour day. There is nothing more annoying than your phone, PDA, GPS, MP3, or whatever the device is dying.

I want to be able to use these features and enjoy them, not worrying about if it will last me through the day.

RE: 10 hours?
By psychobriggsy on 4/11/2008 6:14:24 AM , Rating: 2
Presumably for a mobile device like a phone, it is in deep sleep most of the time, hence the battery life will be longer, and an MP3 player doesn't need to run the device at its full speed. I presume that the 50mW is the typical power consumption though.

50mW for CPU, GPU and chipset. That's at least 1/20th of Atom+Paulsbo, and a fraction of the size.

GPS units using this will get some excellent graphical interfaces. Can't wait to see some early units.

Faster than the CPU in the iPhone too, I expect.

RE: 10 hours?
By bfellow on 4/11/2008 10:38:39 AM , Rating: 2
Who in the world talks on their phone for 18 hours straight. Obviously it would have a low-power/sleep profile

You heard it here first...
By Vim on 4/11/2008 7:36:37 AM , Rating: 2
With the electronics market becoming more and more dependant on visuals, nVidia can easily become the top processor manufacturer in the near future, imo.

Hell, nVidia buying AMD might be something too look out for and if that happens, my money is on nVidia... As well as a 8% diversification on Intel. >_>

RE: You heard it here first...
By FITCamaro on 4/11/2008 8:03:04 AM , Rating: 2
How would they become the top processor manufacturer considering they don't make CPUs? The CPU on this chip is an ARM CPU. Unless you meant graphics processors.

As far as Nvidia buying AMD? Doubtful. Nor would it be good for consumers as it would make them the only discrete graphics company. You could say goodbye to cheap prices, quality drivers (not like Nvidia's excelling at them now anyway), and the cut throat pace that graphics have been advancing.

RE: You heard it here first...
By joemoedee on 4/11/2008 8:09:39 AM , Rating: 2
As far as Nvidia buying AMD? Doubtful. Nor would it be good for consumers as it would make them the only discrete graphics company.

So no faith in Matrox or S3 making triumphant comebacks into the gaming/mainstream world? ;p

Integrated GPU
By batman4u on 4/11/2008 1:02:59 AM , Rating: 2
I dont know about you but all this smells like in this year Nvidia may come with an integrated Video solution in Motherboard for Mid-high End gamers, i think thats what openning a can of whoop ass is all about

Well i hope and with its own dedicated memory ...Excellent,

or am i dilusional?

RE: Integrated GPU
By A5 on 4/11/2008 11:04:52 AM , Rating: 2
Yeah - you're crazy. Putting a 100W+ chip on the mobo would be insane, not to mention the routing for the dedicated memory.

Can't wait!
By therealnickdanger on 4/10/2008 11:25:36 PM , Rating: 1
I love my Touch, but I can't wait for a Windows Mobile phone running on this hardware!

RE: Can't wait!
By winterspan on 4/11/08, Rating: 0
RE: Can't wait!
By therealnickdanger on 4/11/2008 8:24:21 AM , Rating: 2
Crap? Haha, now THAT is nonsense.

If you'll remember, the first mockup images of the NVIDIA phone all use WM with the NVIDIA 3-D GUI on top of that - just like the Touch-FLO interface.

Let's call it...
By lagitup on 4/10/2008 11:06:31 PM , Rating: 2

What about..
By diegoaac on 4/10/2008 11:32:08 PM , Rating: 2
Zune Phone, anyone?
By erwos on 4/11/2008 10:36:56 AM , Rating: 2
Seems like a really nice platform for the theoretical Zune phone.

By Haltech on 4/13/2008 12:02:50 AM , Rating: 2
When can I pull out my wallet and buy one of these!!! Never liked the I(touch/phone) so this sounds very interesting.

"There's no chance that the iPhone is going to get any significant market share. No chance." -- Microsoft CEO Steve Ballmer
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