Print 17 comment(s) - last by peternelson.. on Apr 26 at 7:17 AM

vPro joins Centrino and Viiv

Just when you thought that Intel was through with their product branding, the company adds another to its repertoire. First there was Centrino which took the notebook industry by storm. Then Intel launched its Viiv platform for entertainment PCs. Now Intel is stamping the vPro brand on next generation business PCs.

PCs with the vPro branding will feature a 64-bit Core processor, Intel Active Management Technology (AMT) and Intel Virtualization Technology (VT). Intel's AMT technology will be incorporated into the processor, wile VT will be integrated into the accompanying chipset. Intel hopes that the combined technologies will provide a stable and secure platform with unmatched manageability.

Offering businesses avenues to reduce PC support costs, Intel AMT helps manage, inventory, diagnose and repair PCs even when systems are turned off or have crashed operating systems or hard drives. The second generation of Intel AMT offers the ability to isolate infected PCs before they impact the network and alert IT when threats are removed.

Further strengthening PC security, Intel VT allows for separate independent hardware-based environments inside a single PC so IT managers can create a dedicated, tamper-resistant service environment – or partition – where particular tasks or activities can run independently, invisible to and isolated from PC users.

Intel already has backing from many of the top names in the industry including Adobe, Cisco, Computer Associates, Hitachi, Kaspersky Lab, Lenovo, Microsoft, Novell and Symantec. While Intel's Centrino marketing campaign has been an overwhelming success in the notebook space, most of us are still waiting to see what the real benefits are of Intel's Viiv platform...

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What does "V" stand for?
By peternelson on 4/25/2006 2:28:43 AM , Rating: 2

So they call it "Vpro", people will ask what the "V" stands for?

Is it "Value" compared to Itanium2?

Is it "VIIV" and by the way, what does THAT stand for?

Is it Virtualisation?

Most business users probably won't understand any of those.

On a positive note, if Vpro is going to have 64 bitness as a feature at least they can't slap it on the lame 32 bit cores they are pumping out at the moment.

It should at least help users value 64 bitness as a feature worth paying for, particularly in the business market where people tend to just ask if it runs Windows.

RE: What does "V" stand for?
By PeteRoy on 4/25/2006 11:51:08 AM , Rating: 3
V for Vendetta.

I think the new Intel brand names are totally stupid, Pentium and Xeon sound a lot better than Core Duo and vPro

RE: What does "V" stand for?
By Griswold on 4/25/2006 11:53:35 AM , Rating: 2
It sounds flashy and trendy. What more can you ask for? Ah wait, its a business platform.. well, hmm. I gotta go!

RE: What does "V" stand for?
By CorrND on 4/25/2006 2:16:57 PM , Rating: 2
I'm pretty sure it's "version," as in Version Pro.

Most business users probably won't understand any of those.

I can guarantee you that most IT people will recognize the lower-case v as "version".

RE: What does "V" stand for?
By Griswold on 4/25/2006 5:18:22 PM , Rating: 2
And what would the other version be? Right..

RE: What does "V" stand for?
By peternelson on 4/26/2006 7:17:16 AM , Rating: 2
Ahhhh, so you think "vPro" means PROFESSIONAL VERSION.

I see.

Is that distinct from performance workstation version or "HPC (high performance computing) version"....

They're obviously not "professional" users.

My impression is that vPro is targetted at business desktops including corporates and SMEs.

So, can we rename "Core Solo" as "lame 32 bit version" ;-)

I don't think Solo/Duo/Core are good names as they confuse the market. The number of cores a processor has is an important feature that should NOT be confused with a subset of products given that moniker. Also I don't think there is a clear distinction between the current "Cores" ie single/dual 32 bit only, and the next generation chips which also contain "cores" but offer 64 bit too.

It's a bit like people calling "Celerons" Pentium 4s.

By Trisped on 4/24/2006 6:44:32 PM , Rating: 2
where particular tasks or activities can run independently, invisible to and isolated from PC users.

At first I thought that was cool, especially if you wanted to run something you don't want a virus to mess with. Then I realized the real potential, imagine what a virus could do with that! And the user would probably never know the virus was there or how to stop it.

RE: virus
By plewis00 on 4/24/2006 6:47:49 PM , Rating: 2
I don't think it works like that. Think Java, where the application is contained within it's own environment - the worst a Java app (should be) able to do is crash itself and not the entire PC. I think that's what this is getting at, applications self-contained, therefore a virus shouldn't be a threat.

Sniff, sniff, goodbye Pentium brand.
By bwmccann on 4/24/2006 6:53:20 PM , Rating: 2
You changed the industry 13 years ago with your unexpected arrival at our doorsteps. As we thought we were going to get a simple 586. But if we compare CPU years to human years you would be about but only 260 yrs old (20 yrs per year). Your life has been long and in the end kind of flat. I remember wanting to dance on streets when you introduced MMX technology, even though I never clearly understood it at the time...but hey those bunny suits were bright and fun so what they hell.

So I tip back drink to you and hope you bring good things to all but most of all you bring back competition where it has been missing most...GAMING!!!

By bamacre on 4/24/2006 7:20:06 PM , Rating: 2
Uhh, they are bring Conroe to the table. This doesn't have anything to do with games, and wasn't meant to do so.

Storm Shmorm
By BillyBatson on 4/24/2006 7:48:50 PM , Rating: 1
First there was Centrino which took the notebook industry by storm

this wasn't true, Centrino did very poorly for a long time! Intels P4 for laptops were killing Centrino sales since for so many years intel was selling high MHZ cpu's so noone went for for the lower clocked Pentium M's

RE: Storm Shmorm
By Questar on 4/24/2006 10:05:49 PM , Rating: 3
What are you talking about? When didn't Intel completely own the mobile market?

Is this for Conroe and/or Woodcrest
By hstewarth on 4/24/2006 7:46:21 PM , Rating: 1
I am curious if this is for Conroe and/or Woodcrest set of processors.

By the way on benchmarks so far out Conroe should be handle games really well. Likely the top gaming machines well into to 2007.

Conroe addition reminds me of the jump between the 286 and 386 processors - that important of speed increase.

By zsdersw on 4/24/2006 8:00:38 PM , Rating: 2
Conroe, yes... Woodcrest, most likely *not*. As the article states, the platform includes a Core processor.. of which Conroe is one (and Woodcrest too).

By Samus on 4/24/2006 7:40:34 PM , Rating: 2
Intel could care less about the gaming sector. It isn't very (or nearly as, rather) profitable compared to the business a mobile sectors, which they intend to thrive in.

AMD will probably continue to hold the gaming crown for quite some time, but that won't get them much marketshare. Intel PC's still play games 'competitively' but they will likely surpass AMD's current K8 architecture by the end of the year with Conroe.

Besides, the point of vPro isn't about performance, or AMD, or competition at all. It's about deployment and managability features, a welcome addition for my clients. I mean Windows 2003 added some great deployment and rollout options, but if its in hardware, I can format a drive and image it over the network with ease.

1st post
By PrinceGaz on 4/24/06, Rating: 0
RE: 1st post
By JarredWalton on 4/24/06, Rating: 0
"Nowadays, security guys break the Mac every single day. Every single day, they come out with a total exploit, your machine can be taken over totally. I dare anybody to do that once a month on the Windows machine." -- Bill Gates
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