DailyTech - In June, 52 Percent of Smartphone Buyers Wanted iPhones

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Gadgets In June, 52 Percent of Smartphone Buyers Wanted iPhones
Jason Mick (Blog) - July 15, 2010 8:37 AM

39 comment(s) - last by icanhascpu.. on Jul 18 at 4:56 PM

People love their iPhones -- especially Megan Fox. (Source: Denis Florent)

IPhone also tops in customer satisfaction; it would be interesting to see how those numbers have since changed

A Changewave survey dating collected June 24 indicates that the next 90 days (up until Sept. 24) will showcase the biggest growth in smartphone purchases yet, with 16.4 percent of people saying they will buy a new smartphone during that period. It also reveals fascinating insight into just how incredibly successful Apple's hype machine was, before the problems with the iPhone 4 hit.

The survey sampled people who were among those who planned on buying a smartphone in the next 90 days. Back on June 24, 52 percent of those people wanted the iPhone. That was way up from 31 percent in March, and a true testament to how well Apple was marketing its product.

Also interesting was that Palm fell off the list entirely, despite continuing to sell its Pre/Pre Plus and Pixi/Pixi Plus smartphones post-HP acquisition. In March 3 percent of people wanted a Palm phone -- that number dipped in June to 0 percent.

RIM also took a significant hit, dropping from 14 percent to 6 percent. Those numbers seem like they would spell trouble for the long-time leader in smart phone market share.

In the Android arena, Motorola dipped from 16 percent to 9 percent, while HTC posted a gain from 12 percent to 19 percent. This seems likely to do with the large quantity of hot new Android smartphones, like the Sprint HTC Evo 4G, which HTC is pouring onto the market.

In customer satisfaction with current smartphones, Apple was on top with a 73 percent rating. HTC followed a ways back with a 39 percent rating. And RIM's rating continued to fall from a high of 55 percent in Sept. '08 to 30 percent now. At the bottom was Sony/Ericsson with a miserable 20 percent satisfaction rate.

The survey reveals lots of things but, perhaps the biggest two were that as of late June more people wanted the iPhone than any other smartphone, and by far more people were satisfied with their iPhone than any other phone. It would be fascinating to see how the antenna and proximity sensor woes that marred the iPhone 4's launch have affected this enthusiasm.

After a huge initial success, successfully selling 1.7 million iPhone 4s Apple has since been inserting its foot in its mouth with such gems as telling customers that they're holding their phones wrong, and later telling them that the problems are all imagined. Apple appears to finally have been forced to come clean and is preparing some sort of announcement for this Friday.

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really!?

By Dr of crap on 7/15/2010 8:44:57 AM , Rating: 3

I vote that I do not want a iphone or any smart phone.
And I know I mught be in the minority, but I do not need one at this time.
So Apple - sorry,
but I still think you need to fix your messed up phone! HA!

RE: really!?

By Shatbot on 7/15/2010 9:04:03 AM , Rating: 2

I'm surprised it was only 52% , if you asked a person off the street what smart phone they would want - how many could name more than 1 anyway?

The fact that people knew about other phones is a good sign of progress.

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RE: really!?

By mcnabney on 7/15/2010 9:49:32 AM , Rating: 5

What did you really expect.

The media has been blah, blah, blah iPhone blah blah blah iPad. Apple has literally received billions of dollars of free advertising due to the constant media hype. This article is actually a good example of that.

News Flash - the Apple iPhone in fact works fine when you take a dump

News Flash - Homeless veteran sells beloved dog to buy an iPhone

News Flash - The iPhone, does it really grant three wishes

News Flash - Not all iPhone owners have fellated Steve Jobs, but most want to

News Flash - The iPhone is wanted by 52% - blah blah blah

Americans are stupid sheep. If they hear the name of a product in the media a thousand times they assume that everyone has one and they want to get it too.

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RE: really!?

By Quadrillity on 7/15/2010 10:15:38 AM , Rating: 4

quote:
Americans are stupid sheep.

quote:
Some Americans are stupid sheep.

There. Fixed that for you.

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RE: really!?

By mcnabney on 7/15/2010 10:27:20 AM , Rating: 5

Being an American, I agree. I used the term to describe a general commonality of the population. We apparently also think that American Idol and Dancing with the Stars is actually entertainment too.

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RE: really!?

By Quadrillity on 7/15/2010 10:32:12 AM , Rating: 3

quote:
We apparently also think that American Idol and Dancing with the Stars is actually entertainment too.

*face palm ... I know what ya mean

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RE: really!?

By callmeroy on 7/15/2010 12:26:38 PM , Rating: 2

...and that bowling is a "sport"

...and that rap is a legitimate form of "music"

...and that if you are a teen today, its not cool if you actually show respect to your parents

...and that we are nation of more fatties yet we also spend billions trying to take the easy way out of exercise (pills, fad exercise "gimmicks", etc.)

.....so yeah...need I say more?

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RE: really!?

By hashish2020 on 7/15/2010 1:13:38 PM , Rating: 2

Baby boomers and GenXer's complaining about how "young'uns now don't respect their elders" and that "rap isn't music" (wait, what did they say about rock, grunge, punk music when it was new? Also, have you listened to The Roots or The Fugees)

"Why has it all got to be so terribly loud? For me frankly, it is too loud. I just can't bear it, I happen to have grown up in the string quartet, which is a bit softer"

http://www.youtube.com/watch?v=Zs-tSn-T5TQ

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RE: really!?

By callmeroy on 7/15/2010 1:34:00 PM , Rating: 2

Well two points...

1) For me I actually always did (and still do) respect my parents...yes even when I was just a little kid still in grade school. Likewise I've always stuck to my guns on personal tastes of music -- never liked disco, never liked rap. I'll admit to a stupid phase of 3 years during high school i listend to some god awful crap you couldn't even understand what they were saying...but 3 three years out of my entire "music listening" life I think isn't too bad...

2) If you are doing the "young un" thing on me....that's fine..touche' I'd say..but that doesn't make a lot of sense, considering I have siblings in their upper 40's (almost 50)...if you aren't at LEAST late 40's - early 50's yourself...as even though my sis is almost 12 years older than me..I just think its funny if someone calls me a kid or youngin if they aren't way older than my own brothers and sisters.

(Though don't misunderstand I consider it a compliment to be thought of as "young" in any general sense...who wants to rush being old after all?)

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RE: really!?

By hashish2020 on 7/15/2010 2:18:11 PM , Rating: 2

And I respected my parents (well as much as I could as a teenager with ultra conservative immigrant parents) also...I think your generalization is hilarious considering the generalization of your generation (GenX or baby boomer) was identical

And again, if you don't like The Fugees or The Roots you must really hate funk music and classic Motown RnB then also...if you think the radio played any good HIPHOP you must be ignoring the fact that they play Avril Lavigne as punk and Nickelback as rock

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RE: really!?

By bplewis24 on 7/16/2010 2:54:24 AM , Rating: 2

It is incredibly ignorant and narrow-minded to suggest that rap isn't "real music." If rap isn't "real music" then neither is some forms of rock or even country.

smh, discriminatory attitudes and ways of thinking are one of my biggest pet peeves.

Brandon

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RE: really!?

By Quadrillity on 7/16/2010 8:01:27 AM , Rating: 3

Not all rap music, I think was what they meant.

Nothing that fits the following criteria can be considered legit music:

1. The same 2 second electrically generated beat looped over and over for 5 minutes (no melody, no chorus, etc)
2. Pointless ramblings about any of the following: Ho's, pimps, 24" rims, riding dirty, money, more money, money again, being in "da hood", "thug lyfe", and any other moronic and shallow brained themes.
3. If the "artist" knows not one single thing about music theory . The word theory is bold for a reason; there is a difference between just music and music theory.

There are countless other things wrong with mainstream rap other than objectifying material and sexual possessions. It's nothing but a bunch of thug-ass degenerates that entice the youth of America to disrespect people, and destroy society.

Sorry if we don't consider "rap" music.

Name me one single Country or Rock song that can't be considered music.

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RE: really!?

By inighthawki on 7/16/2010 6:49:33 PM , Rating: 2

Keeping an open mind and not picking sides...

Technically speaking, that is a very ignorant thing to say. You say that "rambling" about said things below is not music, yet many people see country music, for example, to just be a guy rambling on about a story of his pickup truck or dying horse. Arguably that is just as dumb. I don't like rap music but I really don't like country for many of the same reasons, background music with a man talking isn't a song in my book.

I think what is considered music is largely open to interpretation. Some people like power metal, I think it's a bunch of garbled sound. Some people like pop, others think it's awful. Some people like rap, others hate it. For every person who likes one genre of music, there is usually another who dislikes it.

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RE: really!?

By icanhascpu on 7/18/2010 4:47:27 PM , Rating: 2

But all apple users are stupid sheep right?

Double standards ftw.

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RE: really!?

By MadMan007 on 7/15/2010 9:12:18 AM , Rating: 2

It's not a need, it's a WANT. But you're a bad bad consumer, you're the reason the economy is failing!! You are required to purchase the products companies tell you to, if you can't afford it too bad, go in to debt for it.

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nobody ask me ?

By chick0n on 7/15/2010 9:48:28 AM , Rating: 1

I don't own nor want an iPhone.

so ... ?

52%? all those 52% are morons. and we know that the society will always have more morons than smart people. This poll proofs Im right.

RE: nobody ask me ?

By dawza on 7/15/2010 9:55:52 AM , Rating: 3

The only thing your comment "proofs" is that you might be in the former societal category...

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RE: nobody ask me ?

By chick0n on 7/15/2010 10:00:39 AM , Rating: 2

awww crap. damn ... my bad.

everybody f-ed up sometimes ... moron or not ... haha

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RE: nobody ask me ?

By chick0n on 7/15/2010 9:56:32 AM , Rating: 1

Megan Fox ? everybody know she is a moron with huge ego --- looks nice, but can't act for shit ---- but she thinks she can act. LMAO.

moron and iPhone are such perfect match.

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RE: nobody ask me ?

By Mitch101 on 7/15/2010 10:15:02 AM , Rating: 2

Yea because we all really just want to have deep meaningful conversations with women who look like her.

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RE: nobody ask me ?

By chick0n on 7/15/2010 10:30:04 AM , Rating: 2

giggty giggtly?

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RE: nobody ask me ?

By Mitch101 on 7/15/2010 10:51:55 AM , Rating: 2

LOL Great reply!

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Not me

By greg30127 on 7/15/2010 10:31:02 AM , Rating: 5

I know several people who were considering an iPhone when it came time for their upgrades, and I was even considering one myself. But considering how Jobs/Apple has handled the recent issues, there's no way I'd trust them enough to shell out the money and go under another contract for one.

A few years ago I got stuck with one of Apple's G3 iBooks that had a defective logic board - they were shipping quite a few of these out knowing they had issues and then charging people up to $350 to fix them later, saying it was an isolated issue. Then a techTV show outed the problem on national TV and Apple refunded people's repair fees and fixed the remaining ones at no charge - AFTER again, they were caught and outed on a TV show for it. So this iPhone issue is NOT the first time Apple has shipped knowingly defective stuff out of their warehouses and played dumb. I won't fall for it again.

RE: Not me

By HalJordan on 7/15/2010 11:21:56 AM , Rating: 2

There is no shame in admitting that you got boned. Several companies have screwed me over with crap products over the years. Now, I avoid those companies. Apple zombies seem to be gluttons for punishment. They just keep lining up around the corner for more.

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RE: Not me

By VashHT on 7/15/2010 12:34:33 PM , Rating: 3

I totally agree with you, I recently bought my first smartphone and I was considering the iphone 4. I was already on att and it was time for an upgrade so I went to check it out. Sure it was nice, not mind blowing like some people say. The att store by me had the htc aria set up next to the iphone s so I checked that out too. It was nowhere near as bad as some people make it out to be, I always hear how much smoother the iphone is but that is greatly exaggerated, after playing around with both of those phones I decided to drop att and get an evo because I didn't want to deal with the problems with the iphone 4 when I could get another phone that is on par with it. To top that off even apple people at my work think my phone is great, they just didn't know it existed (and I'm an electrical engineer).

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RE: Not me

By icanhascpu on 7/18/2010 4:55:10 PM , Rating: 1

You speak of 'great exaggeration' then go on to not get the i4 because you don't want to deal with issues that have been greatly exaggerated on this very site, not to mention though uppity, Apple is giving away stuff to help the issue.

What? If you want to stop listening to the hype, it has to go both ways, or you end up just as bad as the people making the hype in the first place.

Anyway, either way, EVO or iPhone4, they are amazing devices.

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Headline...

By bplewis24 on 7/15/2010 1:48:39 PM , Rating: 2

quote:
IPhone also tops in customer satisfaction; it would be interesting to see how those numbers have since changed

We are delusional if we think it will change much. It won't.

Brandon

RE: Headline...

By espaghetti on 7/15/2010 3:18:11 PM , Rating: 2

Every person I know in my area has AT&T. They have the best coverage for the area that I live. My wife wanted one "what ever you want sweetie". So I played with it, loved it, time for my upgrade so I got one. I've had a 8Gb 3Gs for about 2 weeks. I payed $99 + $18 + $25per month for 2Gb data ( not happy my wife has unlimited data for $30, but 2Gb is OK for me). Other than not having 3G signal in my little town, I can't find a damn thing wrong with it. It is my first smart phone, so tell me what the hell I'm missing? Teach me. I'm teachable.

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RE: Headline...

By bplewis24 on 7/16/2010 2:51:45 AM , Rating: 2

I'm not suggesting that everybody who likes their Apple device is misled. However, there is a large subset of Apple consumers who believe their devices are much greater than they are.

In your case, you have an iPhone 3GS, right? You can't receive 3g coverage in your town, and presumably if AT&T has the best coverage in your area, you have no better alternative. In your case, maybe there is nothing better. However, in many other markets, there are several phones (and other products in different categories) that are superior to Apple products. The iPhone 3GS hasn't been the top smartphone OS on the market since the Palm Pre dropped over a year ago. It hasn't been the best marriage of hardware & OS feature set since the top Android smartphones started to trickle in 6-9 months ago. Yet people continue to love it disproportionately to the quality of the phone.

The difference is that other consumer electronic manufacturers have not manufactured a culture that creates sycophantic and irrational brand loyalists. So when they have a problem with their Sony DVD player, Toshiba laptop, or HTC Phone, they report the negative and hold the company accountable for it.

However, Apple has a long history of telling their consumers that there aren't any problems, they've been doing something wrong, or that it's just a byproduct of how awesome the device is (I'm only being slightly tongue-in-cheek here).

So, in short, their products are sometimes better, sometimes worse than what's on the market, yet their sales are typically disproportionately higher than higher quality devices and the media coverage of their products completely annihilates everybody else. This causes a cult-type following and a backlash from people who feel all of the hype is unwarranted or even possibly unfair.

I have a simple test that would confirm my suspicions about Apple fans: put an Android or WebOS phone in a generic Apple body. Give it to some Apple fans in 2011 who don't follow technology that closely and instead simply buy whatever new Apple device hits the market. Tell them that Apple has redesigned their OS to have more features and be more functional with multi-tasking, notification taskbars, etc. Then ask them to play with the device for a while and give their feedback. I have no doubt in my mind that at least 85% of them will talk about how incredible the new OS version is and how it's the greatest phone they've ever tested.

Then watch their jaws drop in shock when you tell them they were actually using an Android or WebOS phone from early 2010.

Brandon

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But I want an iphone

By Hare on 7/15/2010 10:45:29 AM , Rating: 2

http://www.youtube.com/watch?v=FL7yD-0pqZg

It's funny because it's true...

RE: But I want an iphone

By Callmeaslut on 7/15/2010 11:26:09 AM , Rating: 2

Pretty much sums it up, doesn't it?

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Megan Fox

By gregpet on 7/15/2010 3:15:01 PM , Rating: 2

Is it just me or did Megan Fox get a lot less attractive when she married Bryan Austin Green (of 90's tean drama 90210 fame)...

RE: Megan Fox

By icanhascpu on 7/18/2010 4:56:57 PM , Rating: 1

She got a lot less attractive when she got a facelift and became a fake piece of shit actress.

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I don't care

By Smilin on 7/15/2010 9:07:54 AM , Rating: 2

I don't care. It has the gee bees and the why fys.

This just in...

By Motoman on 7/15/2010 10:46:57 AM , Rating: 2

52% of consumers are effed in the head, so much so that they are willing to buy a terribly defective device from the most anti-consumer company the electronics world has ever seen.

...and they'll like it.

Now, more than ever, purchasing an Apple product labels you as hopelessly retarded.

Completely off-topic, but....Toe thumbs! Ick!

By GWD5318 on 7/15/2010 12:29:10 PM , Rating: 2

Megan Fox may be the dream girl for many men, but one look at those freakish nubs totally ruins any kind of fantasy for me.

It's July

By bfellow on 7/15/2010 3:59:54 PM , Rating: 2

... and a million articles about the various iPhone issues so I'm sure if they do the poll again it'll be different.

Iphone is a hype

By jacknhut on 7/16/2010 6:30:59 AM , Rating: 2

I heard about iphone/ipad/mac a lot but I never bought any of those. Why? Because I don't buy things based on what other people say, I buy things based on my personal preference. Apple products are very pretty I must admit, but thats where it ends really. I purchased a laptop with far more advanced spec than a similar mac for LESS money. Not everyone is stupid enough to spend thousands just to buy an Apple product.

These comments are great!!!

By atlmann10 on 7/16/2010 2:42:43 AM , Rating: 1

Watching the world today is almost like watching either a soap opera, or a tragedy/comedy. Describing the American public in general as sheep is pretty realistic for sure.

As far as music go's I have always had a very wide taste liking some of everything, basically I just like music! Of course the statements about the I just don't get kids these days, and if you think that's music are the same things every generation has heard period as well as will forever I guess.

I love watching the American public (and I am very patriotic as well as 40), I may not be old or young I guess, but watching America as well as the related bullshi7 make decisions is quite funny.

Every politician whether republican, Democrat, Independent or whatever wants one thing power. Bitch about Obama, then Bush, then, then etc.

Either way Apple made a great device which has greatly expanded technology, and it's reach. Now you can watch Lindsey Lohan or whatever derelict actor kill there selves (either literally or long term) on your smart device whatever it may be. The iPhone to me is just like anything else Apple makes a controlled device.

You can only do what they say with them as well as doing it how they say to do it. If I controlled all the media everyone had access to 24/7 I imagine I could do a lot to as well as keeping them begging me for more like Mr. Job's does.

I have considered getting a smart phone, but it will not be an iPhone. I would much rather have anything but an iPhone, whether it is Meego, Android and or anything else it will not be an iPhone where a very small group controls what I get, use, or anything else it will be at least partially open so real individuals make all kinds of things for it, then I can pick what I want to use for whatever reason as well as how I want to use it.