The February 2009 changeover to all digital broadcasts around the country is drawing closer and many TV watchers are still not ready for the switch. After February 17, viewers without a digital TV, cable, satellite or a converter box will no longer get a signal in most markets.
Reuters reports that the Government Accountability Office says about 15% of U.S. households are using analog only TVs and will need a converter. Public service campaigns from broadcasters are running around the country and the FCC says that the campaigns need to be tailored to local markets.
FCC member Robert McDowell said, "The transition will be messy ... but we will get through it." The government is providing coupons to viewers who need to get converter boxes that will cover up to $40 of the sales price of the converters. The issue with the coupons is twofold. First, many of the converters are priced more than $40, meaning that consumers will need to pay some money out of pocket in many cases.
The second issue with the coupon program is that there is no plan in place to deal with the expected rush of last minute consumer demand for the coupons. Exactly what the coupon program needs to do to get ready for the rush is unclear.
The digital transition continues to confuse many consumers on whether or not they need a converter box. In a nutshell, it doesn't matter what kind of TV you have if you are using cable or satellite service to watch programming. If you use an antenna to watch TV and your TV is older, you will likely need a converter. Further confusion comes from the fact that not all TV stations will be changing to digital on February 17.
The FCC is allowing certain low power stations in some markets to continue broadcasting analog signals after the transition date. Many of the converters currently on the market don’t offer analog pass through, which means that some viewers could miss local stations if they buy a converter not offering pass through of analog signals.
DailyTech first reported that the digital transition would take place on February 17, 2009 way back in December of 2005.