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Google Desktop 4, Google Trends, Google Notebook -- just more Google

Google this week held a press conference to announce where the company was going, what it had achieved in the past year and what it believes it can do to empower users to better find information. Among the first few things that Google spoke about was its technology: crawling, ranking, and indexing. Google's CEO Eric Schmidt emphasized that the company was growing rapidly, but despite the huge growth, the technology that Google had developed was able to scale without breaking a sweat. In terms of corporate growth, Google is still looking into different markets and Schmidt mentioned that acquiring smaller companies was something that was going to be a normal practice.

Google also shared a few product launches at the event. The company introduced a new version of Google Desktop, which is its downloadable local search application. Being introduced with Google Desktop 4 is a feature called Gadgets, which will be familiar to users of Apple's OS X. Similar to OS X's widgets feature, Google's Gadgets allows users to develop tiny applications that can be called up and used. Focused on convenience and easy access, Gadgets can be anything, ranging from clocks, to calculators, stock tickers, tiny games and more.

Off the desktop and back on line, Google moved its Trends application out of beta status. Trends allows users to learn about what other people are using Google for. While not quite as extensive as Google Finance, Trends will be a unique tool for advertisers, web developers, and general market study.

Another unique product that Google is introducing is called Google Notebook. The online application which is integrated into Google, follows a user's search behavior. tracking what they search for and what information is in the results that they traverse to. Google Notebook collects information gathered from all these sources and compiles them into an extensive journal that can be used later for finding more detailed and relevant information.

With all the new announcements about Google's corporate strategy and product announcements, one thing is clear: Google's pace of development will not be slowing down. Recently, we reported that Google may be launching a health website dedicated to medical information. Earlier in the year, we revealed that information was leaked about Google thinking of providing users unlimited storage for all types of files.

For webmasters, Google recently introduced a new feature to its AdSense advertisement program that pays for users to install Google Pack, which is a collection of desktop software. Google will also pay for users to install Picasa, its photo library application.



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Google day -Wednesday
By crystal clear on 5/12/2006 3:45:21 AM , Rating: 1
Google has learnt quite a few good things from Apple,like bring in new products on a regular basis.Products that are unique in itself,original,response to consumer demands.
If you want to be a market leader, you have to be the best & keep on doing so-the other 2 in the competition(MS &YAHOO) lack the creativity/versatality/flexibility thats needed in this market.They (G) are constantly upgrading their product range & quality.
MS should take this example and adapt to this reality.
Google makes a good business model for discussion at management schools/seminars.
I am not one of those Google fans rather somebody that looks at things very objectively.




Give me a break
By Griswold on 5/12/2006 6:30:13 AM , Rating: 2
If by "unique" and "original" you mean buying small companies and their products, slap a google sticker on it and release it as a free "beta" - then I can think of quite a few other companies that are equally "original".


RE: Give me a break
By crystal clear on 5/12/2006 10:23:21 AM , Rating: 2
Yes you got one(jokn).... now for the response....
My comments were written from a marketing angle within a framework of Good management techniques.
It was certainly unique/original as an idea or stratergy to give you a package of software/services for FREE & keep on adding new products/services.Example SketchUp cost $495-they buy the company & give you for FREE the software to use.
MS does not give anything for FREE-it comes with a price TAG.MS launched products like Windows Live etc etc now free ,later on with a price tag.
No where I have mentioned G invents all its products.They dont keep you waiting,they buy it & serve it to U & ensure more of it on the way keep coming to you.
The above comments are just a response to You & not a PR write up for G.


RE: Give me a break
By caboosemoose on 5/12/2006 12:44:47 PM , Rating: 2
Umm, there's nothing remotely new or unique about Google's strategy of offering webservices and software for free. From the tone of your posts, it seems you fancy yourself as something of a business/marketing guru. Which is ironic, since you've missed what actually make Google stand out - execution. There are plenty of other free search/web ad/webmail/webvideo/IM/whatever products on the market, but Google has suceeded due to superior execution.

The problem of late is that Google's product portfolio has become increasingly bloated all the while the wuality of its new laucnhes has become suspect. One of Google's moto is something along the lines of "it's better to do one thing reall, really well..." and it seems Google has forgotten this. If they don't remember soon, they'll be reminded in a painful fashion by the market.


RE: Give me a break
By crystal clear on 5/13/2006 5:26:54 AM , Rating: 2
"They dont keep you waiting,they buy it & serve it to U & ensure more of it on the way keep coming to you."
The above quote is EXecution...
About the product portfolio-bloated etc
G caters to user all over the world ,What you dont need-they
the other do need it-thats the attitude.You might not be happy with the quality of new launches but they are others who are happy about it.They cater to all,you cannot keep all happy all the time.
As for the fancy......I fancy my self a CREATIVE thinker &
ANALYSER.Anyway just a joke ,nice blogging with U & Green..


RE: Give me a break
By crystal clear on 5/13/2006 5:29:48 AM , Rating: 2
Sorry nor Green GRISWOLD


RE: Give me a break
By Griswold on 5/12/2006 12:45:19 PM , Rating: 2
Ok. But it remains to be seen how long all these goodies come for free.

One plot to unite them behind you. One plot to make them pay. And one plot to rule the world. :P


RE: Give me a break
By crystal clear on 5/13/2006 5:08:45 AM , Rating: 2
In business there are no plots- Balance Sheets/NYSE/shareholders/Financial press/dividends/
sharevalue/returns etc etc.
The shareholders dont believe in the logo "Do no evil"
They want money fast & lots of it-thats their logo.
As for those Free goodies-as long as you get it free"Take it"
The adveritser pay for you ,so nothing to worry.


Gadgets?
By c0smic on 5/12/2006 8:42:21 AM , Rating: 3
Does anyone else find it strange that Google 'happened' to use the name 'Gadgets' for their little widget apps - being that that is the exact name that Microsoft will be using for theirs in Windows Vista? I find that very humorous:) I wonder who really thought of it first.

Seems like MS leaves itself fairgame for its competitors to use something they thought up for like 2 years before they finally release theirs. How silly.




Encryption
By rackley on 5/12/2006 11:32:33 AM , Rating: 2
What I'd really like to see is an encryption solution for gmail that doesn't restrict accessability - i.e. restricting you to a desktop client. Some type of native encryption feature within Gmail would be awesome, especially in light of all the government monitoring going on these days.




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