 GM has announced plans to spend $129M USD to produce its electric vehicle motors in-house in Maryland. (Source: AutoBlog)
 The Chevy Volt will likely be the first recipient of the new motors, though the 2011 model will use a third party motor.
GM's motor move is a gamble and a departure from traditional approach
General Motors is already gambling big
with the 2011
Chevy Volt, America's first mass-market electric vehicle. A
hit on the scale of the Toyota Prius could restore GM to dominance,
while a miss could seriously harm the automaker's survival
chances.
This week GM announced another major gamble -- it
will be pouring money into producing its electric motors itself.
Engines are very complex and electric car motors are no exception.
But GM is confident it's on the right track.
The company will
pour
$129M USD into a White Marsh, Maryland plant which will build
GM's electric-vehicle motors – the move will add 200 jobs.
The Department of Energy is chipping half of the development costs,
drawn from a $105M USD EV grant GM previously received.
GM
also plans to manufacture
the battery packs itself (though it will source the production of
actual cells to LG Chem) at a Brownstown, Michigan plant. In
total GM has received $241M
USD in government grants to boost its EV program, a large sum
that does seem a bit smaller when compared to the $750M
USD that the GM spent to develop the Volt.
The company has
electric motor facilities in Wixom, Pontiac, Indianapolis, Maryland
and California and has added 100 electric motor engineers since
2003. GM Vice Chairman Tom Stephens states, "In the
future, electric motors might become as important to GM as engines
are now. By designing and manufacturing electric motors
in-house, we can more efficiently use energy from batteries as they
evolve, potentially reducing cost and weight: two significant
challenges facing batteries today."
It does plan to
purchase electric motors from suppliers in the short term to satisfy
Volt production needs, while it brings its own facility online.
The first generation Volts will contain a motor from a third-party,
though GM hasn't aired its supplier yet.
GM plans to spin off
Volt variants in Europe and elsewhere following the U.S. launch of
the Volt in November of this year. A Cadillac electric -- the
Cadillac Converj -- is also being readied for production.
GM's
moves are certainly risky, but for a company down on its luck,
perhaps taking some risks is necessary. If GM's in-house
electric gamble pays off, it stands to pocket the lion's share of
profits from EV sales.
"Nowadays, security guys break the Mac every single day. Every single day, they come out with a total exploit, your machine can be taken over totally. I dare anybody to do that once a month on the Windows machine." -- Bill Gates
|
Most Popular ArticlesSpaceX Expected to Launch Dragon Capsule to ISS at 3:44am Tuesday Morning May 21, 2012, 10:13 PM Quick Note: Verizon Wireless Clarifies Stance on Unlimited LTE Data May 18, 2012, 8:08 AM Smartphone Giants Apple and Samsung Prepare for Settlement Talks May 21, 2012, 2:03 PM HTC Implements Workaround to Apple's Patent for Evo 4G LTE, One X May 17, 2012, 4:35 PM DDOS Attack Cripples The Pirate Bay May 16, 2012, 1:42 PM
|