 (Source: facebook)
Introduces geo-location feature that lets users check-in with friends.
Facebook
users on-the-go can now can share their actual, real-time
location with their friends online. The popular social networking
site just teamed up with Foursquare, Yelp, Booyah, and Gowallah --
four up-and-coming geo-location based sites -- to offer a
location check-in platform to users in the United States.
It's
like the store directory that you see at the mall: "You are
here." The new service is called "Places" and
according to Reuters and
the Facebook blog,
this new feature gives users the option of letting people share where
they are, meet up with friends and find out about events happening
around them.
The service is a mobile application available as
an iPhone app or users can go to touch.facebook.com,
a website setup for touch screen smartphones that supports GPS
auto-location.
To announce their presence at a physical
location to their friends on Facebook, users will be able to tap a
"Check In" button. After checking in, users would
then tap "Here Now" to see who else is checked in where
they are. That check-in will then appear on that location's
"place page," on the users profile and in their friend's
News Feeds.
Similar in a way to how Facebook's photo-tagging
feature operates, friends can "tag" the friends they are
with.
"This is not about broadcasting your location to
the world, it's about sharing where you are with your friends,"
said Product Manager for "Places" Michael Sharon.
The
social-networking site has been plagued by privacy
issue concerns in the past. And while the company has
implemented a few guidelines that should put users at ease --
the default settings for check-in are visible to friends only
and your friends can't start tagging you until you authorize it --
users should also know that their home could become a
hotspot.
Users have the ability to create new
locations which means that if enough people check into that location,
it will become visible to everyone. Once it becomes visible to
others, users would need to request that their home be taken out of
the database.
"They want to make sure they've done their
homework, because privacy does become a concern right out of the
gate," said Altimeter Group Representative Michael Gartenberg.
"They don't want to introduce this and then have to come back
and fix it."
After receiving criticism from privacy
advocates, Facebook provided new control options to its users in
May.
There
are 500
million-plus active members on the popular site.
"There's no chance that the iPhone is going to get any significant market share. No chance." -- Microsoft CEO Steve Ballmer
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