Google's
DoubleClick reports that Facebook has
defeated 999 other web-related opponents on Google's list of top
1,000 sites. In the midst of all
this success, Facebook's co-founder
Mark Zuckerberg says he's "not making decisions to maximize the
amount of money" that he's making and that one of the most
transformative things to build in the world is "something that
helps people share information and stay connected."
According
to Google's Doubleclick, Facebook receives 570
billion pageviews per month, which is eight times as many
pageviews as Yahoo, 15 times
as many pageviews as MSN, and
72 times as many pageviews as Wikipedia.
Google
made the top sites list in order to step up display ad sales. The
list shows the sites' category, page views, unique visitors, whether
they have advertising and percent worldwide internet audience reach.
The DoubleClick
Advertiser Blog noted, "Our goal with the Top 1,000
Sites and other recent updates is to deliver new tools for greater
planning efficiency and data to make more informed advertising
decisions."
There's
no doubt that Zuckerberg isn't surprised at Google's top sites
results. Facebook has been his main focus ever since the young
entrepreneur founded the social networking site in February 2004,
and he
insists that his passion lies with helping to "make
the world more open and connected," and that it's not about the
revenue.
"I
don't actually know exactly what the external perception of this is,"
said Zuckerberg. "But I always read these articles that are like
'OK, you guys must be doing this because it's going to make you more
money.' And honestly for people inside the company, that could not
ring less true."
Zuckerberg
went on to say that if he was doing
this for money, he had the chance years ago to receive as much
as $1
billion if he sold Facebook.
"We
had this episode where Yahoo and Viacom were trying to buy the
company. And it was really kind of this crazy time. Because we
started the company as a dorm room project.
"We
reached a point where, you know, me and my friends, we were 22 years
old, people were offering us a billion dollars or more for the
company, and it's like - what do you do? Right? So we didn't want to
sell the company. Obviously we didn't sell the company."
While
Facebook topped the DoubleClick list for sites with
advertisements, Google of
course tops the list for top
visited websites overall, with Yahoo in second place once
again, and Youtube in
third. On this list, Facebook falls to fifth place.