Print 6 comment(s) - last by ishmoo21.. on Apr 28 at 3:59 PM

It appears that Oppo VP's departure was staged in an attempt to launch a global brand

It was widely stated that OnePlus was a Beijing, China startup launched when former Oppo Electronics VP Pete Lau struck out on his own.  The company just carried out a soft launch of the OnePlus One (1+1), which is expected to make a splash in the U.S., Europe, and other lucrative markets, thanks to its terrific spec at an unbeatable price.
But an interesting question has popped up, wondering just how independent OnePlus really is from Oppo Electronics.  Twitter leaker @evleaks points out that OnePlus' webpages are registered to Oppo:
OnePlus One
OnePlus One

Whoisology lists's admin as:
  • Name: zhou jin  (117)
  • Email:  (2)
Phone Arena has dug up even more compelling evidence showing documents filed with the Shenzhen Municipal Market Supervisory Authority (SIPO) which (in Chinese) indicate that OnePlus has one shareholder and exclusive owner -- Oppo.
So by the looks of it Pete Lau's departure was more theater than reality and the OnePlus One's resemblance to the Find 7 was more derivation rather than coincidence.  That's not necessarily a bad thing, or even all that unique.
OPPO Find 7
The Oppo Find 7 -- notice the resemblance?

The Hong Kong, China-based Lenovo Group Ltd. (HKG:0992) recently launched a purchase of Motorola Mobility from Google Inc. (GOOG) for $2.91B USD.  Motorola is expected to act for Lenovo much as OnePlus may be acting for Oppo.  In China it will still sell smartphones under its own name (Lenovo), but in the U.S. it will sell under the fresh brand name (Motorola).
Lenovo, however, was certainly much more forthcoming about its strategy than Oppo.

Sources: Whoisology, via @evleaks, PhoneArena

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By quiksilvr on 4/28/2014 11:29:11 AM , Rating: 2
Was this really all that shocking?

RE: Uh...duh?
By Ticholo on 4/28/2014 11:34:12 AM , Rating: 5
I'm joining a support group. This news changes my life completely!

RE: Uh...duh?
By bug77 on 4/28/2014 12:21:38 PM , Rating: 2
Maybe not, but it's always nice to know who you're in bed with.

RE: Uh...duh?
By Nortel on 4/28/2014 12:54:44 PM , Rating: 2
Shocking? No. But pretty shady none the less.

Making up a story to garner then try to make it appear as if David has triumphed over Goliath. In reality its just another big guy making yet another phone.

OnePlus & Oppo
By ishmoo21 on 4/28/2014 3:59:06 PM , Rating: 3
OnePlus gave a statement on this

"We understand the confusion as many people are just finding out about OnePlus. But as we’ve said from the beginning, OnePlus is a separately run company that does share common investors with OPPO. One of those investors is OPPO Electronic. OPPO Electronic is an investment company and is not the same as OPPO Mobile. OnePlus is also in talks with other investors."

So what?
By Arkive on 4/28/2014 1:05:06 PM , Rating: 2
Sometimes you have to rebrand to be more successful. Who cares as long as it's a good phone at a fair price.

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