Dell continues to expand its business around the world
Dell today opened a global business center in Malaysia to provide 24-hour technology and engineering support to Dell branches around the world. This marks the first time that Dell has opened a business center anywhere outside of the U.S. According to Dell officials, the 200,000 sq. ft. center will most likely offer internal support to Dell branches, while customer support will most likely not be one of the center's main goals.
Malaysia was chosen over nations such as India and China because of the skilled Malaysian work force, good infrastructure and the support that the Malaysian government has given to the growing IT industry. The company opened up a retail in Malaysia in 1995, with manufacturing and direct-sales operations services. Dell already has 5,500 employees working in Malaysia, and will hire 1,000 more employees within the next five years, according to Chief Executive Kevin Rollins.
While Dell continues to extend its business practice in India, the Malaysian Dell center will be used as a hub to help the U.S. company operate in the Asian market. "Malaysia will be our hub for the south and east Asian market," said Rollins. To emphasize Rollins, the center will not support U.S. clients. Traditionally, even foreign business customers were serviced in the U.S.
The company may be opening its first business center outside its home country, but Dell has been a pioneer with regard to Indian call centers. Last year the company pledged it would double its Indian call center staff by 2009.
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