Comcast continues to add to its online portals
Comcast subscribers now have the ability to watch popular HBO and Cinemax shows online for free, as the cable provider continues to try and broaden its online content catalog.
In the online trial, Comcast will offer new HBO and Cinemax content to 5,000 nationwide subscribers, and will open up the program later down the road. Along with episodes of “Sopranos” and “The Wire,” qualified subscribers will also be able to watch movies such as “The Dark Knight” and “Kung Fu Panda.”
Furthermore, Comcast also has On Demand channels for TNT and TBS, and is working with other companies, including rivals, to bring additional content to its custom service.
Comcast and Time Warner are relying heavily on TV Everywhere and On Demand Online services, which offer subscribers the ability to watch content online. Comcast offers both free and paid content through its On Demand service, and even has FEARnet, a custom On Demand channel offering horror movies.
Interested subscribers can now visit Comcast.net or Fancast.com to view content available, learn more about the sites, and watch content. Both services have authentication to help ensure a user is a subscriber and they have the channel they are trying to access online.
The cable industry has seen its lucrative cash cow slowly fade as sites such as Hulu.com and other video sharing sites increase in popularity. Offering their own content on a custom website helps point subscribers towards their own site in which they can receive advertising revenue.
In addition to increased competition, there also is a growing worry regarding online piracy of TV shows and movies – offering content online
"So if you want to save the planet, feel free to drive your Hummer. Just avoid the drive thru line at McDonalds." -- Michael Asher
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