backtop


Print E-mail del.icio.us 11 comment(s) - last by Omega215D.. on May 17 at 3:22 AM


Leslie Moonves, CBS President and Chief Executive Officer  (Source: Chester Higgins Jr., The New York Times)
CBS expands its online presence with the acqusition of CNET Networks

Just a month ago, DailyTech reported that CNET was on its way to cut 10% of its workforce affecting employees at CNET.com, Gamespot, News.com, and TV.com. The move came despite the fact that the company experienced commendable gains in growth and profits in recent years.

CBS has obviously been watching CNET's performance and decided to pull the online conglomerate into its fold. Today, CBS announced that it will buy CNET Networks for $1.8B in cash or $11.50 per share.

The acquisition of CNET will further push CBS' reach into internet ventures and help it to push its media content to 54 million users in the U.S. (200 million worldwide).

"CBS stands for premium content and unparalleled reach, and CNET will add a tremendous platform to extend our complementary entertainment, news, sports, music and information content to a whole new global audience," said CBS CEO Leslie Moonves. "Together, CBS and CNET will have significant additional exposure to the fastest growing advertising sector, and can accelerate our growth through a number of new content, promotion and advertising initiatives."

According to Moonves, the CNET's properties will be added to existing CBS online publications including CBS.com, CBSSports.com, and last.fm -- the combined entities will reach an estimated 82 percent of online users in the U.S.

Moonves was also very cordial to the management of CNET and commended them on building such an impressive online empire. "But we won’t just be gaining assets, we’ll be adding to our Company an incredible team of executives, managers and content creators who have made CNET one of the most envied collections of online destinations," added Moonves.

"I’m especially pleased that Neil Ashe, President of CNET Networks, will work closely with Quincy Smith, President of CBS Interactive, to combine the complementary businesses of both companies."

There was no mention if the acquisition will result in more layoffs for CNET employees.



Comments     Threshold


This article is over a month old, voting and posting comments is disabled

<i>
By comc49 on 5/15/08, Rating: 0
RE: <i>
By spuddyt on 5/15/2008 1:18:53 PM , Rating: 2
eh?


RE: <i>
By therealnickdanger on 5/15/2008 2:24:10 PM , Rating: 4
I agree completely. No one has ever brought clarity with such eloquence before! +6


RE: <i>
By spluurfg on 5/16/2008 4:02:34 AM , Rating: 2
Maybe he's been stuck making empty posts ever since I forgot my 'end quote' html tag...

http://www.dailytech.com/Article.aspx?newsid=11746...


RE: <i>
By Omega215D on 5/16/2008 3:30:25 AM , Rating: 1
My God! It's full of nothing!


RE: <i>
By callmeroy on 5/16/2008 9:23:39 AM , Rating: 2
wow its as if you are describing my ex-gf's very soul!


RE: <i>
By Omega215D on 5/17/2008 3:22:05 AM , Rating: 2
I risking one hell of a downrate but what the fok? auto downgrade for that comment right after posting it?


GIVE ME YOUR FINGERNAILS!
By leonowski on 5/15/2008 1:20:33 PM , Rating: 1
By Brandon Hill (blog) on 5/15/2008 1:22:18 PM , Rating: 2
Kenneth is pure comedy gold :)


Great...
By Bender 123 on 5/15/2008 1:13:29 PM , Rating: 2
How long until we get CSI: Crave...




CBS stands for
By kevinrogers on 5/15/2008 1:19:17 PM , Rating: 2
CBS stands for premium content and unparalleled reach or Cr#$y Broadcasting System.




"If a man really wants to make a million dollars, the best way would be to start his own religion." -- Scientology founder L. Ron. Hubbard






Most Popular ArticlesSun Makes History: First Spotless Month in a Century
September 1, 2008, 8:11 AM
Arctic Sees Massive Gain in Ice Coverage
September 3, 2008, 2:44 PM
Russia Tests New Nuclear Missile
August 31, 2008, 10:30 AM
Sony to Launch PSP-3000 on October 16 in Japan
September 2, 2008, 8:38 AM
Google to Release New "Chrome" Internet Browser
September 1, 2008, 10:16 PM







botimage
Copyright 2008 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki