The latest sales numbers appear to indicate that Blu-ray has
taken the lead over HD DVD in terms of title sales since inception. According
to Nielsen VideoScan First Alert data, cited by Home
Media Magazine, Blu-ray has racked up a slight lead in unit sales -- 100
units to every 98.71 units of HD DVD.
Up until the recent market stats released by Nielsen
VideoScan, HD DVD held the lead in overall titles sold. Some attribute HD DVD’s
previous lead to the format’s head start and less expensive players. Blu-ray
Discs experienced a considerable surge in sales following the holiday season, eclipsing HD DVD sales
numbers by two to three times.
The launch of the PlayStation 3 helps explain Blu-ray’s
increased pace, though Ken Graffeo, head of HD DVD affairs at Universal Studios
Home Entertainment—an HD DVD-only supporter—isn’t convinced in Sony’s console
sway. “Given that the life-to-date title sales ratios are close to 1:1, and
given that Blu-ray has a 5:1 ratio right now on the hardware side due to the
PS3, why aren’t Blu-ray software sales outpacing HD DVD by a similar ratio?” he
asked. “In fact, HD DVD players continue to have an attach rate (life-to-date)
that is more than five times that of Blu-ray players.”
Another facet to Blu-ray’s recent success could simply be
due to greater availability of new titles. The current selection of movies on
Blu-ray and HD DVD are neck-and-neck, but Blu-ray has released more titles as
of late. According to Home Media Magazine,
there have been 35 Blu-ray releases to 19 for HD DVD, many of which have been
costlier HD DVD/DVD combo discs.
“Seeing HD DVD in our rear-view mirror is no surprise to
us,” said David Bishop, worldwide home entertainment president, Sony Pictures
Home Entertainment. “It has always been Sony’s position that there would be an
inevitable migration from HD DVD to Blu-ray because of several factors,
including the technical superiority of Blu-ray, the successful launch of
PlayStation 3, the growing availability of BD playback machines and BD-enabled
computers from the best consumer electronic brands in the world, as well as the
growing number of hit titles being made available on the BD format.”
While executives of either HD DVD or Blu-ray exclusive
studios thump their chests, movie studios such as Warner and Paramount appear
happy to sell movies to the faithful on both sides. “We’re not in this for
winning or losing,” said Steve Nickerson, SVP of market management for Warner
Home Video. “Both formats are selling well on software.”
quote: it's not forced down your throat
quote: I hate to get the Xbox player because I will only get 1080i resolution with my Toshiba 1080p big screen. The 1080p HD-DVD player is $900 or so. Ouch!
quote: 1080i properly encoded can be converted back to 1080p with zero loss of image quality.
quote: You're only interpolating (temporally) when the source is inherently interlaced, e.g. video.
quote: Why do people spread disinformation like this? Are you really so emotionally tied to Blu Ray? No one has "pulled support" for HD-DVD. In fact, a few smaller studios announced new HD-DVD support just last month, bringing the total to 19 (one more than Blu-Ray's 18).
quote: The size of the discs is irrelevant when you're speaking of movies. Both formats can hold your average full-length film at 1080p. Any space beyond that is wasted. Or do you really think people are going to choose a format because they can get a full season of 24 on 3 discs instead of 4?
quote: No one will "win" until they offer a $100 player AND movies that don't cost appreciably more than a standard DVD.
quote: Or do you really think people are going to choose a format because they can get a full season of 24 on 3 discs instead of 4?
quote: Blu-Ray has a lot more movies, a lot more players, and it still barely outsells HD DVD. Make no mistake, this is a bad thing for Blu-Ray, because Sony has already declared themselves the winner and they market the name more and they have a ton more movies, yet they can barely outsell HD DVD.