The consumer market was very happy to switch from VHS to DVD, but it appears that the transition to high-definition media isn’t being met with the same enthusiasm.
Any stunted growth of the high-definition generation was previously attributed to the ongoing format war between HD DVD and Blu-ray Disc. But with the format war over and Blu-ray Disc victorious, customers no longer face such a buyer’s barrier.
To the dismay of the Blu-ray Disc industry, acceptance and adoption of the latest in high-definition movie delivery is barely lukewarm. Most expected that the surrender of HD DVD would trigger a surge for Blu-ray Disc, but instead, sales of Blu-ray Disc hardware fell 40 percent from January to February, NPD Group reported.
The lull in sales didn’t improve much at all, rising only 2 percent from February to March. NPD declined to release specific sales numbers “for fear that it would be easy to identify individual retailers,” according to a New York Times blog. Actual figures are to be released later this year.
Cost is likely a top factor in the slow adoption of Blu-ray Disc, as even the cheapest player is hundreds more than an upscaling DVD machine. In other reasons, consumers may not immediately see the benefits of upgrading to Blu-ray Disc, which mainly provides increased quality of picture and sound. Features such as chapter skip, multiple language tracks and lack of rewinding tape are already present on DVD.
“When we surveyed consumers late last year, an overwhelming number of them said they weren't investing in a new next-generation player because their old DVD player worked well and next-generation players were too expensive,” said Ross Rubin, director of industry analysis at NPD. “It's clear from retail sales that those consumer sentiments are still holding true.”
While sales of Blu-ray Disc players may be stagnant, PlayStation 3 consoles are moving at a decent rate. According to the AP, ABI Research estimates that PS3s make up more than 85 percent of Blu-ray players in use this year and that the number of stand-alone players and Blu-ray-equipped PCs won't surpass Sony’s console base until 2013.
quote: PS. You should really consider giving to charity.
quote: BD disks will remain a price premium....up to the point at which consumers begin refusing to buy movies in standard DVD any longer.
quote: The prices will come down eventually. Perhaps fueled by the PC market since that's the real value in buying blank BR's.
quote: I'd need to get a new TV to even be able to see the difference, and I'd need a new reciever to get the benefit of the sound quality. TO top it off the discs are more expensive.
quote: I firmly beleive bluray will NEVER see DVD-like popularity.. it may get close, but I doubt it'll be very close.
quote: Yes, but without competition, BR isnt dropping and wont see those prices for years
quote: I do know one thing.... BR needs to drop prices to be adopted by the masses,
quote: I was merely stating that once HD-DVD got out, BR stopped dropping in price, in spite of assurances form yourself specifically.
quote: It made no business sense. That gave consumers less choice and the perception that Toshiba had less support and less of a chance to win.
quote: I never saw a DVD player for $500 , much less $1000 like BR started out at.
quote: all the economic messes?
quote: by armax1980 on May 1, 2008 at 9:52 PM Perhaps if the blu-ray disc price wasn't $30(on-sale price) more people would switch over. Every time I go to bestbuy and look at the movies, I see the same movie title DVD for $16 and blu-ray $30-$40. For $30 bucks you can sometimes get the special edition DVD with extra goodies but for the HD counterpart you only get a disc.
quote: will be upgradable to profile 2.0.
quote: Hasn't the PS3 been out selling the Xbox 360 since the beginning of the year?
quote: Actually NOIt outsold Xbox 360 in Jan and Feb ( fact )...
quote: I have a PS3 and I have those very same issues with the PS3 as the other poster.... does that make me a fanboi?
quote: Sure 3rd part hardware is available, but these are some of the things Sony really should have thought about when they designed the PS3...
quote: That whole stacking argument is a load of crap, why would you stack things on a console in the first place?
quote: Really? You really need to ask this?
quote: Do you think people with entertainment centers prefer to have each console sitting side by side?
quote: HD-DVD was taking a huge hit when they sold the players at that level.
quote: And with standardization perhaps the prices will start to come down. Who knows.
quote: As for u porn freaks out there(me included) let me just say its about as close as u can get insane quality, I actually like seeing the imperfections on the girls just like real life,