backtop


Print 259 comment(s) - last by johnsmith9875.. on Jan 24 at 2:07 PM


  (Source: Flickr)
Notably, more than half of gamers who DO pick the embattled OS downgrade within weeks

Arguably the most important, but relatively underdiscussed single story at the 2013 Consumer Electronics Show can be expressed in a single word -- "solidarity".  Whether it was Intel Corp. (INTC) pushing customers towards touch-friendly devices or companies like Hewlett-Packard Comp. (HPQ) and Lenovo Group, Ltd. (HKG:0992) pushing Windows 8 hybrids/laptop designs, everyone was standing firmly behind Microsoft Corp.'s (MSFT) embattled Windows 8 operating system.

With past releases Microsoft was blasted for not being innovative enough compared to Linux and OS X, in terms of user interface design.  Windows 8 flips the tables innovating wildly -- well beyond what Linux distro makers or Apple, Inc. (AAPL) have dared do.  And now the equation has flipped: Microsoft finds itself under attack for innovating too much.

Whether its DailyTech's readers or online critics, it's important to recognize that much of the criticism is coming from the enthusiast sphere.  Average consumers -- who generally gravitate towards bright, colorful, touchable devices like moths to a light -- tend to react more kindly to Windows 8 when exposed, at least in my anecdotal experience.

But the numbers are troubling.  Despite Microsoft playing an interesting licensing sales game selling a deluge of licenses to OEMs at a rate that would indicate Windows 8 to be outselling Windows 7, the usage numbers indicate that OEMs are only moving a fraction of those licenses.  Windows 8 is only drawing around a tenth of the internet traffic Windows 7 did at a similar point in the adoption cycle; in fact Windows 8 trails Windows Vista in internet traffic.

For obvious reasons I won't name the particular company I heard this from, but during a discussion this week with a company who makes enthusiast laptops and desktops for gamers I heard a somewhat interesting and startling statistic that drives home just how much Windows 8 is indeed struggling.

Windows 8
Less than half oif enthusiasts give Windows 8 a try, and over half that do downgrade to
Windows 7 quickly, according to an industry source. [Image Source: Reuters]

According to the the source:

It's really interesting... what we see is more people selecting Windows 7 [than Windows 8]... because we offer both side by side.  And we actually see more people switching [back] from Windows 8 [to Windows 7] which is interesting.

The source said that over half of the purchasers of enthusiast PCs who do take the Windows 8 drive tend to bail within a couple weeks.

Now bear in mind a couple of qualifiers:
  1. Not all the enthusiasts desktops/laptops sold by this company come with touch monitors (hence limiting the Windows 8 UI).
  2. The target audience is enthusiasts, who as mentioned tend to "hate on 8".
Still, the idea that 3 out of every 4 buyers of new machines are rejecting Windows 8 should be a startling one for Microsoft.  Microsoft should be very thankful for the solidarity shown by its partners at CES 2013, in the face of that kind of sales trend.


Comments     Threshold


This article is over a month old, voting and posting comments is disabled

RE: wrong
By Motoman on 1/14/2013 4:05:01 PM , Rating: 2
I think the truth that hurts is the fact that you think it's a reasonable thing to tell consumers to just buy a "new and improved" product, and then have to go an "fix it" to make it usable.

That's not acceptable. MS can either fix it, and get rid of the craptastic Metrosexual UI that essentially no one wants, or people can stay with Win7 and never buy Win8.

All these people saying "just do <this>" or "just do <that>" are utterly missing the point. Why should we have to do *anything*? Win8 is horribly defective, and Win7 isn't. Ergo, stay with Win7 and don't buy Win8. Period.


RE: wrong
By LRonaldHubbs on 1/15/2013 10:15:06 AM , Rating: 1
quote:
you think it's a reasonable thing to tell consumers to just buy a "new and improved" product, and then have to go an "fix it" to make it usable.

I think it's a reasonable thing for a company to design the UI of their operating system as they see fit, and to allow that UI to be modified as the user sees fit. Win8 usable as-is, but nobody is forcing users to stick with the Modern UI.

quote:
MS can either fix it, and get rid of the craptastic Metrosexual UI that essentially no one wants, or people can stay with Win7 and never buy Win8.

I already agreed that there's not much reason to upgrade from 7 to 8. That said, your framing of the discussion as either-or is incorrect. Those are two options, but there are others. For example, Microsoft could offer Windows 8 at a discounted price in order to ease growing pains of the UI switch and boost early adoption rates. They could also allow users to customize the UI as they see fit. Oh wait, they already did both of those things.

quote:
All these people saying "just do <this>" or "just do <that>" are utterly missing the point. Why should we have to do *anything*?

No, they aren't missing the point. The people saying "just do this or that" are being practical by realizing that something like the UI is trivial to modify and does not outweigh the other merits of the OS. You don't have to do *anything*. You could actually give the thing a try. Lots of people do end up sticking with the Modern UI. You could also happily stick with Win7. What's missing the point is bitching about something that nobody is forcing you to use.

quote:
Win8 is horribly defective, and Win7 isn't.

Windows ME was defective. Windows 8 doesn't suit your personal preference. Big difference.


"Nowadays, security guys break the Mac every single day. Every single day, they come out with a total exploit, your machine can be taken over totally. I dare anybody to do that once a month on the Windows machine." -- Bill Gates














botimage
Copyright 2014 DailyTech LLC. - RSS Feed | Advertise | About Us | Ethics | FAQ | Terms, Conditions & Privacy Information | Kristopher Kubicki