You can always count on Apple to bring a out a yearly
promotion to get parents to buy new Macs for their college-aged children. This
year is no exception, although the added perks this go around are decidedly
less tasty than last year.
Students will receive a
$100 gift card which can be used in Mac App Store, the App Store, the
iTunes Store, and the iBookstore. In order to qualify for the promotion, the
new Mac must be purchased from the Apple's Online Store for Education, any
Apple Retail Store, or an Apple Authorized Campus Store. The promotion runs
from June 16 through September 20.
Although a $100 gift card is certainly nice, Apple was quite
a bit more generous last year by offering an 8GB
iPod touch with the purchase of a new Mac (MSRP: $229).
Education pricing will also be in effect which gives
customers as little as $50 off the purchase of a new computer (MacBook Air) or
as much as $200 off (MacBook Pro).
In addition, customers who purchase a new Mac between now
and the official launch of OS
X 10.7 Lion next month will get a free