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People are willing to pay a premium for a product perceived to be better say analysts

The netbook market is huge right now and the only major computer maker in the U.S. to not currently offer a netbook is Apple. Rumours are swirling that Apple will be jumping into the netbook market and with Apple's WWDC coming next month many think an Apple netbook is coming sooner rather than later.

Analysts agree that Apple will be getting into the netbook market. Piper Jaffray analyst Gene Munster told InformationWeek that he believes Apple is working on a device with a touch screen ranging from 7 to 10-inches and selling in a price range of $500 to $700. That would put the machine in the high-end netbook segment, but analysts believe if the device is more functional than other netbooks on the market consumers will buy it.

The rumored Apple netbook would fill the gap between the iPod touch and iPhone and the MacBook that starts at $1000. Support for the Apple netbook rumour came from Piper Jaffray components contacts in Asia. InformationWeek also cites recent patents filed by Apple for multitouch technology.

One key to making an Apple netbook a success in the market is a keyboard according to some analysts. A real keyboard is a necessity, it would be hard to see consumers trying to work form a virtual keyboard similar to that of the iPhone. However, as analysts point out the keyboard would not have to be attached and could connect via Bluetooth.

Analyst Ezra Gottheil from Technology Business Research said, "People who aren't having money problems may want to pay more for something that they perceive as better constructed. This is particularly true for people buying netbooks for a second or third computer."

Analysts cited by InformationWeek believe that Apple will announce its netbook before the end of Q2 2009.

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Like always...
By Luticus on 5/22/2009 10:33:42 AM , Rating: 5
Still one of the priciest... most others are $500 and below. I've seen a lot on Newegg for $300. I'll give them some credit though, $700 is still better than the pricing on most of their other computer "type" products.

RE: Like always...
By JasonMick on 5/22/2009 10:40:54 AM , Rating: 1
Yea, I just don't get this move, if they really do it. I mean the iPhone is essentially a netbook in its own right in processing power and speed (OK its not quite competitive with an Atom, but on par with graphics). Once it gets flash, and if Apple is able to bump up its chipset/processor it should be plenty functional for mobile netbook/MID-like use.

The only thing it lacks is a large screen. But to make a larger handheld tablet seems foolish to me. The only design larger than an iPhone that makes sense for most users is a small folding laptop. And Apple has already adamantly insisted its not going this route.

If it rolls out some big ugly tablet, the thing is probably going to become the next Apple TV -- something only Apple's biggest fans will buy. Didn't Apple learn its lesson with big bulky tablets from the Newton???

RE: Like always...
By Luticus on 5/22/2009 10:48:52 AM , Rating: 5
My beef with it is that the netbook is supposed to fill a specific market, they are cheap highly portable devices designed to be very much secondary on-the-go computers. Why introduce a "Royals Royce" into this market. Bad idea!

Touch screens and power are a good thing but it's not why people by netbook, from my understanding. My layout is nice desktop and a laptop/netbook for on the go word processing/web browsing. I understand that I don’t speak for everyone, obviously, but I just don’t think trying to use a netbook as a primary system would be very… do-able for most end users who do more with their systems then solitaire.

RE: Like always...
By jonmcc33 on 5/22/2009 11:46:13 AM , Rating: 1
I agree, it is supposed to fit a specific market in size, features AND most importantly price. It doesn't fit that market at all. I don't suspect much demand for this...well, anything different from typical Apple demand.

On another note, I don't get touch screens. Who wants a screen with fingerprints all over it?

RE: Like always...
By quiksilvr on 5/22/2009 1:34:39 PM , Rating: 3
To answer your question, the main reason why touch screens are nice are not because its necessarily BETTER, but the main benefit is that you can fill up most of the cellphone with a screen without having to deal with putting buttons on there.

IMO, there is no need for MULTI-touch screens on cellphones. They don't really have any true advantage over single touch screen (a little icon can just appear if you want to zoom in or out or if you want to rotate a picture) and the only reason why its such a high demand is because Apple has it.

RE: Like always...
By jonmcc33 on 5/22/2009 3:42:41 PM , Rating: 1
I'm not asking about phones. I don't care about phones. I'm talking about the possibility of having a touch screen on a netbook or laptop. You are visually looking at it for the entire experience and yet fingering it all up.

RE: Like always...
By Alexstarfire on 5/25/2009 5:42:08 AM , Rating: 2
Even if you don't have a touchscreen your screen is still going to have fingerprints all over it. Though I think a touchscreen is useless for a computer. It's an added expense for absolutely no reason.

RE: Like always...
By callmeroy on 5/26/2009 8:39:26 AM , Rating: 2
How the hell do you work with a computer?....unless you have kids --- there's not a single finger print on any of my NON-touch screen monitors at the course of many years of use.....nearly every day....

RE: Like always...
By callmeroy on 5/26/2009 8:41:23 AM , Rating: 2
By the way the same applies to my cell phone --- since after I posted I realized you might have been talking about phones....the only thing I get on my cell phone is oil from my face some times, or if I'm sweating and use the phone -- which is part of being human....albeit one that sweats

RE: Like always...
By hansuede on 5/24/2009 8:47:17 PM , Rating: 2
exactly!except those AIO series featured with touch screen panel for the elders or kids,I don't think a netbook or notebook need touch sreen

RE: Like always...
By MonkeyPaw on 5/22/2009 12:13:32 PM , Rating: 2
The thing is, Apple can't afford to sell a cheap netbook. After all, if all you do is simple tasks and are just looking for a machine that ships with OSX, then a netbook will be more than enough to fill your needs. Netbook sales have pretty much proven that many people don't need that much power for daily tasks (as I type this on a 904HA at McDonalds). Apple needs the higher-end hardware to help justify the higher-end pricing. We all know if Apple wanted to increase market share and presence, they could make it happen with cheaper hardware. But Apple doesn't want to lose its premium brand image as sure as Nike doesn't want to start selling $20 old-man velcro shoes. Look at how much money Apple blows on advertising, and they can afford it with just ~5% marketshare! There just isn't much profit to be had from the common man.

RE: Like always...
By Luticus on 5/22/2009 12:39:04 PM , Rating: 1
There just isn't much profit to be had from the common man.

The common men are like ants, by themselves they aren't much to worry about but get a large market share of them together and they are a force to be reckoned with.

Apple doesn't need to keep charging insane markup on its product to keep its "premium" brand image. They just need to make a superior product which, arguably, they have failed to do. What actually makes a computer a computer (CPU, memory, hard drive, motherboard) none of these are *better* with Mac on average, in most cases they are substandard unless you are paying out the tail for it.

There is more to a product from a manufacturing standpoint then cost vs. quality, you also need to take into account whether or not your product fits the market demographic that it’s going to be introduced into. I don’t feel $700 for a netbook is in the cards.

I do, however, agree with this:
Look at how much money Apple blows on advertising, and they can afford it with just ~5% marketshare!

< sarcasm >
When you buy a Mac you’re not really buying a computer, what you’re doing is funding more of those stupid, uninformative, IQ lowering Apple commercials we all love so much!
</ sarcasm >

Not that I’m anti Mac or anything, I just hate their advertising campaign and I think their systems are overpriced. Oh and I don’t buy closed off proprietary OS’s if I can help it.

RE: Like always...
By lagomorpha on 5/22/2009 1:00:32 PM , Rating: 2
You really didn't need the sarcasm tags, that is pretty accurate. When you buy a Mac you are buying hype.

RE: Like always...
By Luticus on 5/22/2009 1:26:07 PM , Rating: 2
I don't want to be one of those Apple bashers who's so stuck in their ways that they are unwilling to even consider the possibility of Apple releasing a good product that the average consumer would consider a good investment.

I know what you said is a somewhat true statement but I like to give every product a fair chance.

Unfortunately for Apple the cost too much for me to do that so I have to resort to using sarcasm tags to make myself feel better about bashing products I haven't tried yet. ;)

I did, however, recently demo a Mac in Best Buy and my thoughts were M&M.
PC in a hard candy shell with a UNIX based OS running a GOME clone, and I REALLY hate gnome (KDE fan).

RE: Like always...
By krzyktty on 5/22/2009 2:20:20 PM , Rating: 2
I think most of this is a moot point anyway.

This is an article talking about a product that apple has not announced yet, let alone set a price for. Will apple release a relativly inexpensive netbook for their target market, very probable. However, the announcement has not yet been made, and the "analysts" do not say where they are obtaining the information from. Therefore, I find it unreliable until then. After all, analysts are the ones that said Microsoft should give away free copies of Win 7 to Vista ultimate owners. As if!

On the off chance that the analysts are correct, it will sell. Regardless of the price, Apple has a large enough market that their loyal followers will still buy the product because it is an Apple. Also, normal users that want a Mac and cannot afford the rediclous price may buy this product as well. Although it is underpowered compared to a average labtop, users interested in Macs will buy this price for it affordability compared to other Mac products.

RE: Like always...
By Alexstarfire on 5/25/2009 5:51:24 AM , Rating: 2
If Apple really wanted to put this whole battle to rest they'd only have to do one of two things. Either make Mac OS X compatible with all machines, since an Apple computer and a PC are practically the same hardware wise now, or start selling computers with Windows on it.

The former would obviously be more beneficial to Apple. If Mac OS X is truly better than Windows it'd overtake the world relatively quickly, or at the very least greatly increase it's marketshare. And then Apple can say, "OMFG WTF do we do with all this money?" Or it'd prove that Mac OS X isn't that great. It'd likely be far far far buggier than any Windows version since it'd have to support all recent computers, but maybe not.

The latter would prove 1 side wrong. If no one wanted a Mac without Mac OS X then they'd basically just waste money.... although I'm sure they could burn off the little inventory they'd have for a test market. But if more people ended up buying a Mac that had Windows on it instead of Mac OS X then people could finally say that Mac OS X is officially not the sh!t. Of course neither of these will happen because Apple is too afraid of the outcome.

RE: Like always...
By CloudFire on 5/22/2009 9:38:18 PM , Rating: 4

you mean if i'm spending $700 on a netbook that could have bought me a laptop, or other netbooks that cost $300-450, i'm wasting too much money?!

and...if i spend around $2,000 for a laptop with a mac logo that should otherwise cost $1100-$1300, i'm not getting a better deal?! :D welcome to reality mac fan boys. you are idiots

RE: Like always...
By PrezWeezy on 5/22/2009 2:54:59 PM , Rating: 2
I agree that the TV commercials that Mac has been issuing are lacking in truth and substance, they are doing more than that. If you watch a lot of movies, TV shows, ads, many times they are using a Mac. That is great advertising. Or smart at least. Mac has done an amazing job lately of making it "cool" to own one. I personally don't like them. I don't like the idea behind the company (charging extraordinary price premiums) nor do I like the complete lack of security; but I think they've done a good job in the last 3 years as far as marketing their product.

RE: Like always...
By pg55555 on 5/23/2009 12:44:02 PM , Rating: 2
The common men are like ants, by themselves they aren't much to worry about but get a large market share of them together and they are a force to be reckoned with

but Apple is happy appealing to just 10% of the the common men: it is already one of the top PC manufacturers and making more money than most.

In all markets you have players that appeal to the mass, offering functionality at a good price, and others that target a niche, smaller but where they can collect higher margins.

RE: Like always...
By ClownPuncher on 5/22/2009 6:17:54 PM , Rating: 2
So it's like having a "nice mullet"?

RE: Like always...
By Lord 666 on 5/22/2009 12:35:40 PM , Rating: 2
Your right the iPhone is powerful enough to be a netbook. They should make a $300 physical keyboard attachment for the iPhone to seal the deal. Even allow the screen to be turned sideways so for horizontal aspect.

RE: Like always...
By mcnabney on 5/22/2009 3:33:22 PM , Rating: 4
The iPhone is not powerful enough to be a netbook. It is powerful enough to handle one application at a time using the small screen it has - which means it was perfectly designed. My netbook has 4x the resolution to deal with. The little cpu/graphics chip in the iPhone cannot provide an iPhone experience on that size display.

RE: Like always...
By Alexstarfire on 5/25/2009 5:53:29 AM , Rating: 2
It can play 3D games so I'm sure it can handle Microsoft Word just fine.

RE: Like always...
By scrapsma54 on 5/22/2009 2:42:26 PM , Rating: 5
I don't think apple deserves to enter the netbook market. What has apple proven to us?

#1 it lacks enough innovation that its scared that other companies will make money off of their gimmicky innovation and turn it useful.

#2 Lawsuits and gripes galore: if apple didn't like the palm-pre and denying open apps, thats just too bad. They are competing in the day of the internet where idea's run free, someone is going to run accross an idea probably before them, are they griping?

#3 Apple likes to bully the competition: Microsoft finally had enough and used real people living in the everyday world to prove that apple is just there to troll the competition.

#4 It is almost as if apple and its customer base is trying to tell me iSuck for not owning their iProducts.

RE: Like always...
By JakLee on 5/22/2009 5:59:50 PM , Rating: 2
#4 It is almost as if apple and its customer base is trying to tell me iSuck for not owning their iProducts

That was the funniest thing I have heard today! Maybe all week!
Kudos to you sir, kudos

RE: Like always...
By 67STANG on 5/22/2009 3:53:40 PM , Rating: 3
Not going to happen. A company in Taiwan has owned the trademark on iTablet since 2003.

RE: Like always...
By croc on 5/23/2009 1:50:25 AM , Rating: 1
...And Cisco owned and produced iPhones....

RE: Like always...
By Alexstarfire on 5/25/2009 5:55:29 AM , Rating: 2
I'm sure Apple paid a nice premium just for the name. I think that Taiwanese company is just waiting for the day Apple wants to use iTablet. Then they can cash in and retire.

RE: Like always...
By Samus on 5/22/2009 4:44:52 PM , Rating: 2
I still think the best one out there is the Lenovo S10. I has the best keyboard and trackpad. But it is also pretty expensive (in comparison) at $400.

RE: Like always...
By Totally on 5/22/2009 10:15:43 PM , Rating: 2
Look at this way, they can make the iphone in netbook form, call it iTablet or Macbook Mini call it a day, and then charge $700 for it and people would buy the thing for superficial reasons alone.

RE: Like always...
By rudy on 5/22/2009 11:59:44 PM , Rating: 2
It doesn't matter apple can sell it they will figure out a way to convince apple fans it is worth buying. That will get them their profit and appease the share holders.

RE: Like always...
By croc on 5/23/2009 1:37:21 AM , Rating: 2
Actually, I believe that Apple said something like 'we don't know how to make a $500 netbook that isn't crap' or some such. But as the analysts pointed out, if they can make one in the $700 range, with a 'perceived' value, then it would fit nicely within Apple's price structure.

My own prediction is that if they can pull this off with a $200 or more profit margin, then they will. Think 'MacBook Air Lite'.

RE: Like always...
By scrapsma54 on 5/23/2009 6:12:03 PM , Rating: 2
Problem is Apple is really just robbing its customers blind. Remember the Revamped Ipods back in 2008, they were making $90 off of a $60 device which had costed $150. Now if the device had a lifespan past a year I would have considered it. I had bought a first gen zune and I still own it to this day. Now do the math, $250 for 3 years on 30GB and unlimited downloads for $45 for 3 months or $150 one year and 8GB for $1, now $2 on each song on an individual device that breaks every time it drops or accidentally gets stepped on? Not only that I cant hold as many songs. Now think about it, which costs less in the long run and which looks more obsolete faster?
Zune 8-16Gb are more focused for kids as they are less exposed to music, but are sturdy none the less.
If you are a parent looking for a device for a kid, i suggest you read up on the zune. Apple is just trying to rob you and use its pretty logo to take your daughters virginity.

RE: Like always...
By scrapsma54 on 5/23/2009 6:21:52 PM , Rating: 2
Plus zune's social helps people become more exposed to more music with time. The software is easier to manage than iTunes and has less non-sense installed in the software and integrates nicely with windows media extenders. I'm not saying take my word for it, im just saying before you spend money for your kids, your wife, husband, and friends; Look into an alternative, as a zune should be a top priority because it pretty much saves you money until 33,000 years later, but hopefully by then you havent failed at life and maybe you are already a millionare.

RE: Like always...
By Alexstarfire on 5/25/2009 5:58:27 AM , Rating: 2
Anyone who doesn't get fooled by advertising knows to shop around before buying something, save for maybe food commercials. People gotta eat ya know. :P

RE: Like always...
By Maharajamd on 5/23/2009 10:53:13 AM , Rating: 2
Ok, what about a traditional tablet (fold style but with swivel), but with a 10" touchscreen with the touch features, in a super small "air" style netbook? I'd buy it...

RE: Like always...
By Etern205 on 5/22/2009 10:30:07 PM , Rating: 2
The sony P series cost like $900 or so.
And yes it's a netbook.

RE: Like always...
By ET on 5/23/2009 4:31:32 AM , Rating: 2
Like always, people read "Analysts Believe Apple Could Sell a $700 Netbook" and in their head it translates to "Apple will sell a $700 Netbook"...

Anyway, I can easily see a $700 (and even pricier) "netbook" that'd have a lot of appeal. The small and light form factor needs more products between the $300-$400 and $2000+ ranges that mostly dominate it.

I suppose they could invent this
By theslug on 5/22/2009 10:41:17 AM , Rating: 5
By Fenixgoon on 5/22/2009 11:53:17 AM , Rating: 3
god I love the onion.

By KorruptioN on 5/22/2009 12:14:21 PM , Rating: 3
It's funny because the fanboys actually supported this idea when this video was initially released... before looking at the author/publisher of the video!

By PrinceGaz on 5/22/2009 12:19:10 PM , Rating: 1

By lagomorpha on 5/22/2009 1:04:18 PM , Rating: 3
"I'll buy almost anything if its shiny and made by Apple"

Oh wow I lolled. Apple really could put its logo on a turd, price it at $1000, and it would be touted as the next big thing in consumer electronics by numerous media sources.

Why so cheap?
By descendency on 5/22/2009 11:44:29 AM , Rating: 4
They already sell an 1800$ netbook...

RE: Why so cheap?
By Pirks on 5/22/09, Rating: -1
RE: Why so cheap?
By johnsonx on 5/22/2009 5:40:59 PM , Rating: 5
so all the netbooks that don't use an Atom processor aren't netbooks then? what are they? I hope my EeePC won't cry too much when I tell it it's not really a netbook.

RE: Why so cheap?
By Pirks on 5/22/09, Rating: -1
RE: Why so cheap?
By Boze on 5/24/2009 9:57:30 PM , Rating: 2
A netbook is a small portable laptop computer designed for wireless communication and access to the Internet.[1] Primarily designed for web browsing and e-mailing, netbooks rely heavily on the Internet for remote access to web-based applications[2] and are targeted increasingly at cloud computing users who require a less powerful client computer.[3] Netbooks typically run either Windows XP or Linux operating systems[2] rather than more resource-intensive operating systems like Windows Vista.[4] The devices range in size from below 5 inches[5] to over 13,[6] typically weigh 2 to 3 pounds (~1 kg) and are often significantly cheaper than general purpose laptops at US$ 400,[2] with some even in the US$ 50–100 range.[7] According to Deloitte, as of the start of 2009, the established definition of a netbook was a notebook computer with a low-powered x86-compatible processor (compatible with PC standard software), small screen (no larger than 10 inches), (usually) small keyboard, equipped with wireless connectivity, lightweight (under three pounds/1.3 kilograms) and no optical disk drive. Netbooks are typically low cost, relative to other notebooks.[8] The word netbook is a portmanteau of the words Internet and notebook.

From Wikipedia

RE: Why so cheap?
By Alexstarfire on 5/25/2009 6:04:11 AM , Rating: 3
Stop feeding the trolls.

RE: Why so cheap?
By Pirks on 5/25/09, Rating: 0
RE: Why so cheap?
By Alexstarfire on 5/26/2009 3:45:19 AM , Rating: 1
Yea, you keep stealing my food. :P

By Smilin on 5/22/2009 10:32:55 AM , Rating: 3
Apple is the Paris Hilton of the computer world.

RE: Sigh
By aguilpa1 on 5/22/2009 3:44:53 PM , Rating: 5
fake on the outside, not much in the inside.

RE: Sigh
By CyborgTMT on 5/22/2009 6:47:57 PM , Rating: 3
fake on the outside, everybody in the inside.

Fixed it for you...

Touch Screen
By PitbulI on 5/22/2009 10:46:38 AM , Rating: 2
If they put a touch screen on a netbook, that could be worth the extra money.

I already have an Ipod Touch and PC laptop, no need for a netbook.

RE: Touch Screen
By Spivonious on 5/22/2009 10:52:42 AM , Rating: 2
Now that is a good idea. It might also force tablet PC prices to come down.

RE: Touch Screen
By jconan on 5/23/2009 3:44:05 PM , Rating: 2
It would good just for the PR to to have something to fill the gap between an Iphone and the MBA notebook that something that Apple does not have in the product line right now. The iPhone screen size is just 2 small for reading 8.5" x 11" documents that are not text based. The zooming in and out is a tad bit annoying...

RE: Touch Screen
By jconan on 5/23/2009 3:54:11 PM , Rating: 2
If Apple puts in a good balanced gpu either NVidia ion or ATI mobility HD 4350 with some good openCL code to accelerate everything they might just win some customers over the anemic netbooks even with a higher price tag...

Hopefully Apple will have a touchscreen with dual mode pressure and capacitive since it would be nice to be able to draw and write with a wacom stylus not just finger painting. And their writing recognition better be leaps and bounds better than M$'s.

ION based?
By rmlarsen on 5/22/2009 11:44:36 AM , Rating: 2
My first reaction was "$500-700 for a netbook? What are they smoking? (Oh wait, we know what they are smoking! And they are lighting it with $1000 bills too.)". But if this has a GF9300 GPU (ION platform) it might not be a complete rip-off if priced around $500.

RE: ION based?
By rmlarsen on 5/22/2009 12:08:44 PM , Rating: 2
I meant GF9400M of course.

RE: ION based?
By Alexstarfire on 5/25/2009 6:05:18 AM , Rating: 2
But you know it won't.

RE: ION based?
By mindless1 on 5/25/2009 6:36:10 PM , Rating: 2
Soon enough most integrated video chipsets will decode HD video, at that point there won't be much if any added value for a more power hungry Ion GPU that makes runtime shorter, heat higher, weight (larger heatsink) higher, etc.

Plus, low powered CPUs will get faster like everything does, will be able to decode HD video themselves though we still have to come to terms with the limited importance if it has no optical drive nor a 1080 vertical screen.

By Fenixgoon on 5/22/2009 10:42:07 AM , Rating: 2
But is it actually better? That is the real question.

By munky on 5/22/2009 11:08:37 AM , Rating: 5
No, the real question is ... "Oooh, shiny! Apple logo! Me want one!"

Apple Premium?
By vikramsbox on 5/23/2009 9:31:31 AM , Rating: 2
I understand that Apple products command a premium because of their oomph factor and quality. But to make a premium out of a defined budget offering? Nonsense.
Why doesn't Apple just start offering $100 toilet paper rolls?

RE: Apple Premium?
By Alexstarfire on 5/25/2009 6:08:09 AM , Rating: 2
Cause they can't afford the marketing. :P

RE: Apple Premium?
By mindless1 on 5/25/2009 6:38:29 PM , Rating: 3
... because they don't want people saying their product is full of sh!t.

By aj28 on 5/24/2009 2:53:39 AM , Rating: 3
Guys, the thing isn't even out yet. It hasn't been priced. It hasn't been announced. It hasn't even been officially talked about. Pretty sure anyone who's already whining is just that: a whiner.

Rate me down if you know it's true ;)

RE: Really??
By aj28 on 5/24/2009 2:57:41 AM , Rating: 2
p.s. Google the Sony VAIO P Series. They've already shattered this supposed $700 upper barrier with a starting price of $900.

RE: Really??
By Alexstarfire on 5/25/2009 6:06:41 AM , Rating: 2
Must be false since no one rated you down. :)

Analysts Believe...
By bplewis24 on 5/22/2009 11:06:04 AM , Rating: 5
but analysts believe if the device is more functional than other netbooks on the market consumers will buy it.

And I believe if the device is less functional than other netbooks on the market, Apple consumers will still buy it.


Yes, I'm also a Mac skeptic
By lemonadesoda on 5/25/2009 10:53:26 AM , Rating: 1
...well, actually, Mac OS is a pretty good starting point for children and grandparents... and the hardware is elegant, a simple set of minimum components and cables.

And their cases are better than the average grey/black box. A nice handbag, or shoes, can be hundreds more expensive than a cheap pair made of plastic. Same with computers. Same with TVs. Same with Hi-fis. Same with clothes. (Can you believe there are people who spend more than $10 on a T-shit? ROFL). etc. etc.

I've been looking for a netbook for quite a while; existing options are IMO too plastic, screens too small, and/or trackpad/keyboard too small, and feel like a "pretend" laptop; one for those that cant afford a "real" laptop.

If Apple can produce a "mini" Macbook, an 11" version of their existing OVERWEIGHT but attractive MacBook, with a thinner bezel, then they are on to a winner.

A netbook is not by definition an underpowered single core Atom. And if that WERE to be the definition, then perhaps Apple doesnt so much need a netbook as an ultraportable at a more affordable price than the competing SONY products et al at $2000 and above.

If they can squeeze 80% of the power of an existing Macbook into a 11" format at less than $1000 then I would be a buyer.

Second step after purchase? Bootcamp of course, and get rid of that awful "play" OS. ;)

RE: Yes, I'm also a Mac skeptic
By Zensen on 5/25/2009 1:37:00 PM , Rating: 2
netbooks are cheap computers, they aren't made with platinum. You are getting very good looking netbooks now but they are heading upwards. My asus eee pc may not have the looks of say a 3k laptop but it certainly does the job.

screen too small? its a netbook, its not a laptop. im happy with a 8.9" screen cause its portable? a pretend laptop? yeah it pretends to surf the net and store music and photos? I dunno what it tries not to be. It's doesn't pretend to be a gaming machine or 17" laptop. It's not even trying to say its a blu-ray device because there's no pretend cd device!

i have one of those real laptops but i got small netbook because its travels lite. And for those that can't afford a laptop, why are you dissing people who don't need laptops. Its gets you connected... oh wait you love macs and that a higher price means perfection or quality. dont get me wrong you do get what you pay for but in the netbook category, you certainly get yer moneys worth.

to me yer just looking for a netbook with an apple logo. you can get a pretty nice looking netbooks with 10" 12" screens that does the job. Nothing wrong with the mac os but im quite happy with my "toy".

anyways to end it. yer last line of sarcasm is noted.

RE: Yes, I'm also a Mac skeptic
By mindless1 on 5/25/2009 6:44:37 PM , Rating: 2
How is it a good starting point for someone to learn anything other than the most popular OS on earth so they can interact with the majority of systems instead of one?

Minimum components isn't elegant, it's stripped down. That would be like saying an empty apartment is elegant opposed to a furnished one, elegance is in what is there not what is not.

I agree, a nice product can be worth more but this means the stripped down Apple version of a Netbook should sell for less, not more.

I spend more than $10 on some t-shirts because there is actually a difference, better stiching and less shrinkage, thicker material, they last longer, some wick away sweat better, some fade less, some are sized better.

If you can't appreciate these differences in something as simple as a t-shirt, it's no wonder you can't appreciate what is important in a netbook.

Hasn't this
By mechwarrior1989 on 5/22/2009 10:41:19 AM , Rating: 2
always been apple's business model? Targeting those people that

want to pay more for something that they perceive as better constructed.

RE: Hasn't this
By Shig on 5/22/2009 1:24:16 PM , Rating: 2
Yup. The marketing strategy done by Apple is pure genius. It boggles my mind that most people still think Apple is so good.

My father (mid 50's) still thinks Apple is way better than PC's. Then I showed him the price comparisons, and he quickly changed his mind.

Not Analyst"S", Just Gene The Apple Whore
By mindless1 on 5/25/2009 6:21:35 PM , Rating: 2
Gene Munster has historically piped Apple products, it's pretty much his main goal. He's been reasonably close to right about things like iPhone sales, but this is a different market.

People do not pay substantially more for supposed higher quality, the lower end products outsell the higher end by quite a lot and this was before the recession started, let alone now.

People buy netbooks because of their size for sure, but also the low cost. There were $1000 and under 12" laptops around before netbooks and they didn't sell as well even without any competition from netbooks that didn't exist yet.

Lots of people won't even pay $700 for a full sized laptop anymore. $700 is just insane and what few they sell will be prone to a high theft rate.

By mindless1 on 5/25/2009 6:46:23 PM , Rating: 2
^ above should read Gene Munster has historically PIMPED ...

By xxsk8er101xx on 5/24/2009 4:00:19 AM , Rating: 3
I love the "better quality" argument from mac fan boys. Not realizing it uses the exact same hardware as PC's.

Did you know you can turn your PC into a mac? All you need is a 100 dollar card and it's a mac. Or, you can do it for free by hacking the OS X kernal to install on your PC and you got a mac. All that is stopping os x from installing on your PC is a little code that checks to see if a specific hardware is installed on your pc.

Let's do the time warp again.
By eetnoyer on 5/22/2009 10:43:48 AM , Rating: 2
Analysts cited by InformationWeek believe that Apple will announce its netbook in the first half of 2009, if not sooner.

And i beleive most analists are
By SLEEPER5555 on 5/22/2009 7:00:47 PM , Rating: 2

By Zensen on 5/23/2009 12:44:20 PM , Rating: 2
Is there another cpu chip or graphics ability out there that is currently in the works. Cause as far as I'm concerned the past objections to this has been they can't make a crap computer. so really using any current hardware would be them showing their true colours - lies.

700 bucks for a netbook - insane!? and a tablet? unless its like the asus T91 then im not sold.

But yeh go release a netbook apple. DO it and make it cheap. maybe we'll see yer line of computers come down in price.

$500 perfume vs. 50
By overlandpark4me on 5/23/2009 12:55:40 PM , Rating: 2
Apple makes a good product and you pay a heck of a premium for it's product. What they have done is the equivalent of class warfare for their product. Job's coming out and calling something junk because it doesn't cost as much as their product is laughable. The word elitist comes to mind, and now Microbloat is under their skin because they responded to their attack ads. The only problem with the Apple whining is THEY started the commercials with Justin Long. What goes around, comes around. and before the fan boys come stalking, I hate both, so calm down...

Key word: perceived
By SiliconAddict on 5/23/2009 11:36:32 PM , Rating: 2
And that is what this all boils down to. People's perception of Apple. Their wares are no better then anyone else, the difference is Apple does a better job marketing their crap.

By grandpope on 5/26/2009 12:25:28 PM , Rating: 2
Apple could probably crap in a bag and call it the iPoop and people would buy it.

I'm not saying they make garbage (I own an imac and some ipods), but I know people that will buy anything with an Apple logo on it.

"I want people to see my movies in the best formats possible. For [Paramount] to deny people who have Blu-ray sucks!" -- Movie Director Michael Bay

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