Amazon digital books outselling hardcover and paperback combined in the UK
Digital books have certainly taken the technology world by storm thanks in large part to Amazon and its Kindle line of eReaders. There were eReaders on the market before Amazon launched the Kindle, but the market was stagnant and unpopular. The Kindle and Amazon's massive digital library of books for the devices helped spur significant growth in the industry.
According to Amazon, Kindle digital book sales surpassed the sales of hardback books alone in the UK in May of 2011. During that month, Amazon sold digital books at a rate of two-to-one compared to hardcover books.
Amazon is now announcing that digital book sales are greater than both hardback and paperback print books combined. The company says that for every 100 print books purchased through its UK website it sells 112 digital Kindle books. The figures for Kindle sales don't count the large amount of available free books. If free books were figured into the equation, the gap between digital books and the sales of hardback/paperback copies would be greater.
“Customers in the UK are now choosing Kindle books more often than print books, even as our print business continues to grow. We hit this milestone in the US less than four years after introducing Kindle, so to reach this landmark after just two years in the UK is remarkable and shows how quickly UK readers are embracing Kindle,” said Jorrit Van der Meulen, vice president for Kindle EU.
“As a result of the success of Kindle, we’re selling more books than ever before on behalf of authors and publishers. And thanks to Kindle Direct Publishing, thousands of self-published authors have also been given an outlet to share their work with the millions of Kindle readers worldwide.”
Source: TechWeek Europe
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