The internet's richest content is heavily driven by Adobe's Flash, a platform allowing rich graphics and interaction.  The mobile community, though, from netbooks to cell phones has limited to non-existent support for Flash.  For netbook users, they can use Flash, but it can be sluggish for lack of proper hardware acceleration.  On smart phones, many users have no access to Flash.  In short, users aren't able to take full advantage of internet on the go.

A new partnership between NVIDIA and Adobe seeks to change that, bringing hardware acceleration of Flash to mobile GPUs.  The pair looks to deploy the technology in upcoming netbooks, tablets, and mobile phones.

The technology will be supported by NVIDIA's Tegra (the company's smart phone platform), and likely its Ion platform (netbooks) as well.  A joint press release describes, "Adobe Flash Player will be accelerated across the range of NVIDIA processors, including NVIDIA Tegra™, enabling users to enjoy uncompromised Web browsing, full H.264 video playback and rich, consistent Flash technology based content any time, any place and on any platform. "

Adobe is also partnering with 25 industry leaders to help develop standards and technology to provide a consistent deployment of Flash across desktop and mobile platforms.  The new organization is called the Open Screen Project. 

David Wadhwani, general manager and vice president, Platform Business Unit at Adobe, cheers the new partnership with NVIDIA, stating, "NVIDIA’s unique expertise makes it an ideal partner for Adobe to integrate cutting-edge graphics and video acceleration into the Adobe Flash Platform, benefiting all types of devices.  Flash Player will leverage the power of the GPU to provide a rich, desktop-compatible Web experience on a wide range of devices."