makers have been betting big on 3D TV with hoards of new models
hitting the market this year. The TVs have sold well enough, but the
mass migration to 3D TV from many consumers just hasn’t happened
due to high cost, the need for glasses, and lack of 3D content at
this time.DisplaySearch claims that 3D TV has captured the
interest of consumers, but the industry is beginning to turn
towards connected TVs as the next big thing. DisplaySearch
predicts that over 40 million connected TVs will ship in 2010.
Connected TVs have internet access that allows them to access content
typically only viewed on computers and mobile devices. Many connected
TVs offer access to streaming content services like Netflix, YouTube
and many more.DisplaySearch estimates that by 2014, 118
million connected TVs will ship each year. The shipment of connected
TVs will increase as new service offerings come online like Hbb.tv
and YouView.“It’s an exciting time for the connected TV
sector,” said Paul Gray, DisplaySearch Director of European TV
Research. “It’s a battleground where TV set makers, internet
video companies, free-to-air broadcasters, pay-TV and the IT industry
are all rushing to stake their claims. IPTV is moving from being a
technology to becoming recognizable service
offerings.”DisplaySearch expects to see the connected TV
market split with basic connected sets offering services like Hbb.tv,
YouView, and VuDu. A higher-end smart TV segment will offer
configurable apps, search capabilities, and navigation engines. These
sets are likely to be offerings like the new Google
TV service.Gray also stated, "It has been a long,
challenging journey so far, especially with new competitors like
Google TV joining the battle. Set makers will have to acquire new
skills such as negotiating content deals in order to succeed. I think
most of the TV supply chain senses that this is a seismic shift in
the usage of TV that will be far more significant than 3D, which will
not alter TV function or usage patterns."
quote: I am hoping beyond hope that Netflix makes a major push and put all of its physical format DVDs/Blu Rays on their streaming service soon.
quote: 3D tv is really so far a gimmicky thing.
quote: things that POP out at you, yet in no way really add to the underlying story or plot.
quote: 3D TV will be the biggest thing since porn.